The document summarizes media coverage of the Salford International Media Festival (SIMF) in 2015. There was extensive print, online, television, radio, and blog coverage of the festival. Major highlights included articles about the Nations & Regions Media Conference, which featured speeches by BBC and government figures. The creator of Coronation Street, Tony Warren, received an achievement award at the festival. Total reach from media coverage was over 3.7 million people, with an advertising value equivalent of over £48,000.

1. Media Coverage Summary Report: SIMF 2015
Main Highlights
Print Coverage:
How can the broadcast industry serve digital audiences in the future?
13 November 2015 | Broadcast |
This is an article about the 22nd Nations & Regions Media Conference takes which took place on 16-
17 November at Media- CityllK, Salford, and is the centrepiece of the third Salford International Media
Festival.
Value: 2671.8 | Reach: 6383 | Size : 366
Television honour for Tony, creator of Coronation Street
24 October 2015 | Manchester Evening News |
This is an article about the creator of ITV's Coronation Street, Tony Warren, who will be receiving the
winner of the Nations and Regions Media Conference Achievement Award at this year's Salford
International Media Festival - which is being held at the University of Salford.
Value: 3036.96 | Reach: 34879 | Size : 342
Online Coverage:
Diversity 'should be in BBC charter'
19 November 2015 | BBC (Web) |
The government should force the BBC to improve its diversity by inserting a clause into its new
charter, according to broadcasting minister Ed Vaizey who was speaking at the Salford International
Media Festival.
Value: 24012 | Reach: 1835500 | Link

2. BBC Radio to examine itsrelationship with indies in Nations and Regions
19 November 2015 | Prolific North (Blog) |
BBC Radio is to establish a new working party to examine its relationship with the independent sector
in the Nations and Regions. The announcement was made at the Nations and Regions Media
Conference in Salford, as part of the Salford International Media Festival.
Value: 44 | Reach: 1653 |
Link
Minister highlights tech potential at Salford event
18 November 2015 | Move Commercial (Web) |
The government’s digital economy minister, Ed Vaizey, highlighted the potential of the tech and
creative sectors and their position in the North West, during a visit to Salford as part of this year’s
Salford International Media Festival
Value: 37 | Reach: 1370 |
Link
Video: Tony Warren receives award at Salford Media Festival
17 November 2015 | Coronation Street Blog (Blog) |
Coronation Street creator Tony Warren received an award at the Salford International Media Festival
last night. Tony was announced as the winner of the Nations and Regions Media Conference
Achievement Award at this year’s Salford International Media Festival.
Value: 68 | Reach: 2550 |
Link
Digital Economy Minister's keynote on media and creative industries in the North
17 November 2015 | GOV.UK (Web) |
Digital Economy Minister Ed Vaizey's keynote to the Nations & Regions Media Conference as part of
the Salford International Media Festival.
Value: 3625 | Reach: 1350569 |
Link

3. Digital Economy Minister's keynote on media and creative industries in the North
17 November 2015 | WiredGov (Web) |
Digital Economy Minister Ed Vaizey's keynote to the Nations & Regions Media Conference as part of
the Salford International Media Festival.
Value: 68 | Reach: 2550 |
Link
Building a Stronger Broadcast Media Beyond London
17 November 2015 | BBC Blog Network (Blog) |
This is an article about the launch of the English Regions Skills Review, which will be an important
report on the future skills across the industry outside of London. This took place at the Nations and
Regions Media Conference, as part of the Salford International Media Festival.
Value: 247 | Reach: 9202 |
Link
Culture minister and BBC exec to headline Nations and Regions Media Conference in
Salford
16 November 2015 | Prolific North (Blog) |
High profile media industry figures are in the North West this week for the Salford International Media
Festival (SIMF), which begins today.
Value: 44 | Reach: 1653 |
Link
Tony Warren to receive media award
16 November 2015 | ITV.com (Web) |
The creator of Coronation Street, Tony Warren, is to receive the inaugural Nations and Regions
Media Achievement Award at this year’s Salford International Media Festival.
Value: 9909 | Reach: 369183 |
Link

4. Key media figures at Salford International Media Festival
15 November 2015 | Salford Online (Web) |
The Salford International Media Festival (SIMF) begins tomorrow, Monday (16th November), with a
host of high profile media industry figures scheduled to appear at the Festival’s Nations and Regions
Media Conference (NARM).
Value: 30 | Reach: 1122 |
Link
Points North: Jenny Baxter, Chief Operating Officer, BBC England
13 November 2015 | Prolific North (Blog) |
Jenny Baxter, Chief Operating Officer BBC England, talks about the impact of BBC North to Prolific
North. Promotion of the Salford International Media Festival is included in the interview. outlined the
impact and importance of our move on the local, regional and national economy. Next week, I’ll be
speaking at the Nations and Regions Media conference, organised by the University of Salford, where
I’ll address how the BBC can build on its recent success in the North, even in this climate of tough
questions about our size and scope.
Value: 44 | Reach: 1653 |
Link
Salford announce Shakespeare inspiration for composer competition
12 November 2015 | 4barsrest.com (Web) |
The life and works of the Great Bard should hopefully inspire composers to write a winning entry for
the prestigious University of Salford International Composing Competition. The University of Salford in
conjunction with its partners, The Central Band of the Royal Air Force and Prima Vista Musikk Ltd
have announced details of their 2016 International Composing Competition.
Value: 66 | Reach: 2468 |
Link
Helen Boaden to talk about the BBC?s future
04 November 2015 | Radio Today (Web) |
Helen Boaden is to give a keynote on the future of the BBC and the impact of MediaCityUK at the
Salford International Media Festival.
Value: 57 | Reach: 561 |
Link

5. Nations & Regions Media Conference
03 November 2015 | BECTU magazine (Web) |
This is an advertisement of the Salford International Media Festival, which is being held at the
University of Salford this November.
Value: 39 | Reach: 1449 |
Link
Nations & Regions Media Conference 2015
03 November 2015 | BECTU magazine (Web) |
This is an advertisement of the Salford International Media Festival, which is being held at the
University of Salford this November.
Value: 39 | Reach: 1449 |
Link
Posted by Natalie Asprey on 28th October 2015
28 October 2015 | Pro-Manchester Newsroom (Web) |
This is an article about the Salford International Media Festival, which is being held at the University
of Salford.
Value: 28 | Reach: 1037 |
Link
Coronation Street creator to win award for world’s longest-running TV soap
23 October 2015 | Mancunian Matters (Web) |
This is an article about the creator of ITV's Coronation Street, Tony Warren, who will be receiving the
winner of the Nations and Regions Media Conference Achievement Award at this year's Salford
International Media Festival - which is being held at the University of Salford.
Value: 19 | Reach: 715 |
Link
Salford Coronation Street creator Tony Warren bags lifetime award
23 October 2015 | Salford Online (Web) |
This is an article about the creator of ITV's Coronation Street, Tony Warren, who will be receiving the
winner of the Nations and Regions Media Conference Achievement Award at this year's Salford
International Media Festival - which is being held at the University of Salford.
Value: 30 | Reach: 1122 |

6. Link
Corrie creator Tony Warren scoops national media award
23 October 2015 | Coronation Street Blog (Blog) |
This is an article about the creator of ITV's Coronation Street, Tony Warren, who will be receiving the
winner of the Nations and Regions Media Conference Achievement Award at this year's Salford
International Media Festival - which is being held at the University of Salford.
Value: 68 | Reach: 2550 |
Link
Coronation Street creator to receive achievement award at Salford International Media
Festival
23 October 2015 | ManchesterEveningNews (Web) |
This is an article about the creator of ITV's Coronation Street, Tony Warren, who will be receiving the
winner of the Nations and Regions Media Conference Achievement Award at this year's Salford
International Media Festival - which is being held at the University of Salford.
Value: 3833 | Reach: 142822 |
Link
Member News: Funding Available From Creative England
09 October 2015 | Greater Manchester Chamber of Commerce (Web) |
On 16th November Salford International Media Festival provides a vibrant forum for media
stakeholders to debate the current climate and play an influential role in shaping the future of the
sector at The University of Salford’;s MediaCityUK building.
Value: 87 | Reach: 3228 |
Link
Director of BBC England and Culture Minister announced as keynote speakers at the
2015 Nations and Regions Media Conference
28 September 2015 | About Manchester (Web) |
The four keynote speakers at this year’s Nations and Regions Media Conference (NARM), the
centrepiece event of this year’s Salford International Media Festival (SIMF), have been announced.
BBC England and BBC Radio Director, Helen Boaden and Culture Minister, Ed Vaizey MP, along with
legendary former Simpsons writer, Josh Weinstein and pioneering video journalist, Michael
Rosenblum, together complete the line-up of keynote speakers at the event.
Value: 16 | Reach: 588 |
Link

7. Director of BBC England and Culture Minister announced as keynote speakers at the
2015 Nations and Regions Media Conference
25 September 2015 | Salford Online (Web) |
The four keynote speakers at this year’s Nations and Regions Media Conference (NARM), the
centrepiece event of this year’s Salford International Media Festival (SIMF), have been announced.
Value: 30 | Reach: 1122 |
Link
Your Noon Briefing: PR agenciesand digital media, documentary awards, etc
16 September 2015 | Allmediascotland (Web) |
REPORTS the trade website, radiotoday.co.uk: “Commissioners from some of the UK’s biggest radio
networks are speaking at the upcoming Nations & Regions Media Conference this year. The annual
event, part of the Salford International Media Festival, will see sessions on radio visualisation, the
BBC World Service, the future of radio production outside the M25 and a session on developments in
the commercial radio sector.
Value: 200 | Reach: 7463 |
Link
Radio to feature at Nations and Regions event
15 September 2015 | Radio Today (Web) |
Commissioners from some of the UK’s biggest radio networks are speaking at the upcoming Nations
& Regions Media Conference this year. The annual event, part of the Salford International Media
Festival, will see sessions on radio visualisation, the BBC World Service, the future of radio
production outside the M25 and a session on developments in the commercial radio sector.
Value: 57 | Reach: 561 |
Link
Cowabunga! Simpsons writer named patron of Salford International Media Festival
17 July 2015 | Mancunian Matters (Web) |
Cowabunga! Simpsons writer, Josh Weinstein, named patron of Salford International Media Festival.
Value: 19 | Reach: 715 |
Link
Additional Broadcast Coverage:
 That’s Manchester – This was package on former Simpsons writer Josh Weinstein.

8. Total Reach from media coverage received: 3778931
Total of AVE from media coverage received: £48302.80