4. Morocco, A nAturAl continuAtion of EuropE
Amsterdam
London
3h
Francfort
Paris
Lisbonne Rome
Madrid
An attractive country for investors at only
Rabat
15 kilometers away from Europe
Only 3 hours flight from the major European cities, Morocco
is an emerging strategic nearshore location reinforced by the
increasing number of airlines joining Europe and the GMT
timeframe enabling Morocco to be at the European pace.
Morocco : a business Hub between Europe, Africa and
Middle East.
5. An optimal connection with Europe
Signature of the Open Sky agreement in 2006
25 airports among which 13 are international
Casablanca Airport: a capacity of more than
11 million passengers per year
1500 kilometers of highways linking the major
Moroccan cities (1800 kilometers in 2015)
More than 1900 kilometers of railways
1500 km of high speed train railways expected by
2035 from Tangier to Agadir and from Casablanca
to Oujda
30 harbors for 3500 kilometers of costal facade
(one harbor every 130 km)
Tangier Med harbor: the new maritime hub in the
Mediterranean sea
6. Morocco, A nAturAl continuAtion of EuropE
cultural and historical bonds
with Europe
Located at the economic and cultural crossroads
between the Arab, Berber, African and European
civilizations, Morocco is an emerging country with a
fast growing economic attractiveness for corporate
clients seeking stable offshore location solutions.
Its historical bonds with Europe are perfectly
illustrated by the advanced status granted to
Morocco within the European Union in terms of
politics, economy and democracy.
Advanced economic status with Europe
Partner in Democracy with Europe
More than 10 FTA (Free Trade
Agreements) signed
7. Morocco, A nAturAl continuAtion of EuropE
A connectivity designed for
business
Morocco offers a state of the art communication
London
network following the latest technologic trends
in terms of covering, broadband and redundancy Marseille
and thus answering the diverse and dynamic
Portugal
needs of companies in the outsourcing sector. Spain
Assilah
Casablanca
SAT3/SAfE Active upgrading
TEAMS Q3 2019
GLo-1 Q4 2009
AcE 2011
MAIN oNE Q4 2010
WAcS Q2 2011
8. Its geographical location enables Morocco to be a preferred
road for submarine telecom cables that connect Europe
to Africa.
Morocco is linked to more than 70 000 Km of submarine
cables offering a flow rate superior to 4 terabits/sec.
The latest cable implemented was the Africa Gate linking
Morocco to Spain. This cable is 2520 km long and has
a capacity of 400 Gbps.
10. A highly coMpETITIvE ENvIroNMENT for ouT-
SourcING IN ThE MEdITErrANEAN rEGIoN.
Political stability at the
foundation of the economic
growth
The economic development of the country
is based on a stable business environment
sustained and encouraged by the
government.
Coface : A4 (country and business environment grade)
Standard & Poors : Investment Grade
Fitch Rating : BBB
11. A highly coMpETITIvE ENvIroNMENT for ouT-
SourcING IN ThE MEdITErrANEAN rEGIoN.
offshoring, a national priority
The development of the outsourcing sector is one of the
pillars of the Emergence program designed to promote
seven key industrial sectors of the Moroccan economy.
The application of this program in the off shoring
sector has lead to the creation of a network of
business parks dedicated to this very specific activity
and offering state of the art infrastructure at the
best possible price.
These areas also benefit from financial and fiscal
incentives provided by the government.
12. A highly coMpETITIvE ENvIroNMENT for ouT-
SourcING IN ThE MEdITErrANEAN rEGIoN.
A very attractive incentive program
To support foreign investors in their Moroccan
operations, the Moroccan government has set
up a series of specific incentive measures :
Financial and fiscal incentives
A normalized legal framework
A large and qualified pool of human resources
World class infrastructure and services
14. AttrActivE fINANcIAL ANd fIScAL INcENTIvES IN A
NorMALIzEd LEGAL frAMEWork
The Moroccan State set up a series of encouraging
fiscal and legal measures in order to gain in
competitiveness and in private equity capacities.
15. Attractive fiscal incentives : 0% corporate
tax during the 5 first years; 50% allowance
after this period
Effective income tax limited to 20%
Financial governmental contribution to
training : up to 5800 € per recruited
employee
Creation of the national committee for the
control and the protection of personal data
17. QuAlifiEd huMAN rESourcES
A young and dynamic population
A steady demographic growth
A large pool of young, skilled and motivated
human resources
6 millions young people between the age of
18 and 35
a growing working population representing
currently 12 millions of inhabitants
Successful access to education a national
priority
18. 8% Beyond 60
86,4% of ante- and post-graduate students currently
living abroad express a desire to return to Morocco to
establish their professional careers.
6 million young
Morocco remains the first foreign provider of international people between the
students to France. age of 15 and 35
28% 18 - 35
A youth opened to the World
According to a Nielsen Online survey, Morocco is the
second country in internet users number in the MENA
region with over 3 million Facebook users. 28% under 15
19. QuAlifiEd huMAN rESourcES
the availability of a multilingual pool of
resources
This is one of the success keys for offshoring in Morocco.
Besides their competitive cost, Moroccan human resources
offer a diverse range of qualified linguistic and technical
skills. All Medz Sourcing Business parks are always
strategically located next to and/or in the same site as
private schools and universities.
More than 20 million French speaking Moroccans
Steady growth of the learning of English, Spanish,
Italian and German in professional trainings and school
education programs
Strong cultural and linguistic affinities with Europe
20. QuAlifiEd huMAN rESourcES
A growing number of graduates for an
always more qualified laborforce
Today we count nearly 370 000 students in higher education
programs.
16 Universities, 170 public and private higher education
schools
OFPPT : Office for Professional training and Promotion
of work : a network of 297 schools & 140 diploma-
awarding trainings
1st Foreign French schools network in the world :
30 schools for more than 28 000 students
21. Multiple academic partnerships with the most prestigious
American, Canadian, English and French schools in the
world
Specific training programs : Forshore 3000 (dedicated to
ITO jobs) and Call Academy (reinforcement of specialized
resources for Call Centers)
40 000 university graduates / year among which
10 000 engineers
22. QuAlifiEd huMAN rESourcES
A competitive labor cost
Morocco offers a qualified and skilled labor force able to compete
at the European and global levels thanks to their low payrolls and
competitive labor costs.
Direct operational costs distribution by equivalent full time (in k US$/year) in 2010
30-32
28-30
Miscellaneous 27-29
26-28 25-27
Telecom
Cost/heads
Facilities
Salaries,
Management
and
Administration
Romania Tunisia Lituania Poland Morocco
*equivalent full time
Copyright 2010 Everest Global, Inc.
24. MEdz SourcING, your trustEd PArtnEr for ouT-
SourcING IN Morocco
The MedZ Sourcing company was created in order to
centralize the management of the offshoring parks
in Morocco. On a day to day basis, this includes the
conception and management of the office spaces,
the daily management of the facilities available in the
parks, and the assistance to any requirement made
by the companies present in the parks.
Through these integrated and competitive services,
Medz Sourcing therefore provides its clients with the
best working conditions so that they can dedicate all
their efforts to their business and growth.
This organization will be your single point of contact
on site and will manage all your necessary interactions
with public administrations, institutional agents and will
introduce your company to the leading outsourcing
providers in the market.
25. Two of these business parks are currently operative :
Casanerashore in Casablanca and Technopolis in Rabat.
This entire project was initiated by the government
through the creation of a dedicated company called
Medz, a subsidiary of CDG (Caisse des Dépôts et
Gestion), for long the main instrument of the country
for the implementation of national economic programs.
In 2011, the Offshoring and Technologies department
of Medz became Medz Sourcing. This subsidiary has
been from then on fully dedicated to the development
of the Offshoring Business Parks in Morocco with
one objective in mind : becoming the Mediterranean
leader in the outsourcing business by 2015.
An objective of 100 000 employees by 2015
A global investment of 1 billion €
800 000 sq m of office spaces
26. MEdz SourcING, ExtEndEd NETWork of NEArShorING pArcS.
6 Business parks dedicated to outsourcing
Fes Oujda
Rabat
Casablanca
Airport
Highways
Marrakech
TGV
Universities
Agadir
Casanearshore = 53 ha (300 000 sq m of office spaces)
Technopolis = 107 ha (300 000 sq m of office spaces)
Marrakech Shore = 40 ha (50 000 sq m of office spaces)
Fès Shore = 22 ha (95 000 sq m of office spaces)
Oujda Shore = 8 ha (15 000 sq m of office spaces)
Agadir Shore = 20 ha (sq m of office spaces)
28. MEdz SourcING, ExtEndEd NETWork of NEArShorING pArcS.
ready for output premises
Medz Sourcing Business Parks offer the best office
spaces in Morocco at the best price.
These office buildings have been designed on
European standards and allow the investors /
users to implement their business in the best
possible conditions : Plug & Play.
29. Modern and varied design
One specific meter for every office space
10% of lighting in uninterruptible power supply
100% of office plugs in uninterruptible power
supply
250 VA per workstation
Elevators in uninterruptible power supply
Chilled-water air conditioning system
Office spaces connected by optic fiber
Redundant telecom and electric networks
Type A fire security system
Addressable motion sensors
Operative control station 24/7
30. MEdz SourcING, ExtEndEd NETWork of NEArShorING pArcS.
dedicated services for the
optimization of your time
Security and maintenance
Fit out support
Recruitment support
Facility management
(unique interlocutor)
Business center
Unique Counter (for administrative
procedures)
31. A broad range of
services for the well
being of your resources
Transportation
Catering
Services (banks, postal
office, retails, etc.)
Nursery
Community facilities
Hotel
32. MEdz SourcING, ExtEndEd NETWork of NEArShorING pArcS.
A Business hub in the econo-
mic capital of the country
First project to have been launched within
the framework of the national Emergence
program, Casanearshore is exclusively
dedicated to the ITO and BPO sectors that
more specifically regroup activities such as
software development, financial back office,
customer relationships management, etc.
33. Great flexibility : over 300 000 sq m of Plug and
Play office spaces
A network of more than 70 companies implemented
in Casanearshore
An objective of more than 26 000 employees by
2015
A global investment of over 340 Million €
Modern and ergonomic architecture
A strategic location easy to access
20 minutes from the international Mohamed V airport and
from the city center
Multilingual and qualified human
resources
Broadband connectivity
34. MEdz SourcING, ExtEndEd NETWork of NEArShorING pArcS.
your gateway to growth
World Class Infrastructure
Unique administrative counter
Business Center
9 catering brands and inter-company restaurants for
more than 3000 place settings
A Parking lot capacity of over 4000 parking spaces
Banks, retails, nursery and emergency
Transportation ensured by public transportation and
permanent taxi lines
Tramway under construction
Security and maintenance 24/7
Sport complex
35.
36. MEdz SourcING, ExtEndEd NETWork of NEArShorING pArcS.
the first city dedicated to
Knowledge and new technologies
Technopolis is a real technologic platform
maximizing the synergies between R&D,
university knowledge and private sector
applications. These many different capabilities
are gathered around six fields of excellence:
Research valuation
Research & Development
Microelectronics
Media
Offshoring
Academics
37. Great flexibility: over than 300 000 sq m of Plug and
Play office spaces
A network of more than 40 companies implemented in
Technopolis
An objective of more than 30 000 employees by 2015
Modern and ergonomic architecture
A nice place to work, easy to access
5 km from the international Rabat airport
and 24 km from the city center
A large pool of qualified human
resources
An exceptional broadband connectivity
38. MEdz SourcING, ExtEndEd NETWork of NEArShorING pArcS.
A smart city for smart people
World Class Infrastructure
Unique administrative counter
Business Center
Food Court, company restaurants, and a VIP
restaurant for a total capacity of over 1500
place settings
Parking lot capacity of over 3000 parking spaces
Banks, retails, nursery and emergency
Transportation ensured by permanent shuttles
Security and maintenance 24/7
41. SuccESS STorIES
Web help capgemini
“Morocco has become a competitive “We have big ambitions for Morocco, which
destination in terms of quality and outsourcing is at the heart of our Rightshore strategy.
costs of the customer relationship. In Several major French-speaking companies
Morocco, human resources are of very good have already been impressed by the quality
quality which enables us meet requests from of our teams and by the excellence of our
our customers at a competitive price.” facilities at Casanearshore, for their entirely
secure, modulable premises.”
Van Leeuwen Dirk - WEBHELP MAROC -
Managing Director Jean-Philippe Bol - CEO of Capgemini France
Technology Services
sofrecom Maroc
“The income tax being fixed at 20% represents dell
a significant added value for Sofrecom “Dell’s project in Morocco is actually the
Services Maroc with 75% of employees are largest in the world in term of growth.
engineers from major Moroccan schools ... The services delivered by Casablanca are
This allows us to remain competitive while exceptional: the quality of human resources
maintaining high quality services meeting and telecom infrastructure, accessibility to
the highest standards in terms of software the airport, the quality vs cost, all this and
development such as CMMI model.” furthermore guarantees an optimum service
delivery for MENA and North America region.”
Richard Jean-Louis - Sofrecom Maroc -
Chairman Othmane Serraj - GM DELL Morocco
42. logica institut Everest global
“Logica in Morocco is a key player in the “Casanearshore and Technopolis economic
Programme for the growth strategy of the zones are unparalleled on the continent. The
Logica Group. The Moroccan operations are redundancy of optical fibers allows a security
an integral part of the company’s blended level Telecom complies with European
delivery model and are Responsible for end standards and higher than in Tunisia,”
to end outsourcing services. The Moroccan
center is certified CMMI Level 3.” Shyan Mukerjee - Senior analyst - Everest
Global Institute.
Mohammed Lakhlifi - GM of Logica Morocco
global services
African Business organization “A strong intellectual property rights
“Call centers, businesses tele-services, legislation, economic reforms, privatization
telemarketing and tele-entry are developing program, willingness to build long-term trade
rapidly, offering new perspectives to the and investment ties, a highly motivated,
business world. In this climate, Morocco young and skilled labor pool (well-versed
ranks as the most attractive country in in French and Spanish), reliable telephone
Africa. With over 30,000 jobs created, the infrastructure and reduced operating costs
country is in pole position on the African are attracting multinational corporations to
continent, followed by Egypt, Tunisia and invest in Morocco.”
the Island of Mauritius.”
Keerthi Nair - Business consultant - Global
Afrique Avenir - African Business Organisation Services
