SMi Groups Masterclass on Order & Chaos - Crisis Management and the Challenges

1. MASTERCLASS
Order and Chaos: Crisis
Management and the Challenges of
the Extreme and Rare Event
SMi Training Presents…
Creating CM Capabilities for 21st Century Challenges
20th March 2013, Central London
Hosted By: David Rubens, MD of David Rubens Associates
Overview:
‘Post-crisis, most organisations fall into one of three groups: those that
collapse and are destroyed immediately; those that manage to hang on but
never truly recover; and those that are able to regroup, and through a
mixture of resilience, effective management/leadership and a strong
underlying foundation are able to bring a level of robust flexibility that
allows them not only to survive but thrive, taking advantage of the new
opportunities that the crisis brings’.
Crisis Management professionals, whether they are working within global
corporations, individual agencies or at a national, regional or local
government level, will undoubtedly have noted a series of recent events that
have tested current CM methodologies to breaking point. In their size and
scale of complexity, these situations transcend any traditional concept of
crisis management frameworks or organisational jurisdictions. Whether it is
the impact of a major Hurricane on a city such as New York; the power
blackouts that affected 600 million people across northern India; the
consequences of the Fukushima tsunami / earthquake that, within a few days,
left Tokyo on the edge of being a city without food; volcanic activity in Iceland
that disrupted international travel across Europe, or recent bank IT failures
that left tens of thousands of people to survive purely on the money that they
happened to be carrying at the time, the common factor that these real-time
situations all shared was the rapidly escalating / cascading nature of the
www.smi-online.co.uk/crisis-management.asp
problems that they caused, and the complexity of the responses that they
demanded.
The threats faced by the Risk Managers of the 21st Century are indisputably
larger in scale, more complex in nature, and potentially more catastrophic in
impact than anything likely to have been experienced by their predecessors.
The modern RM is more likely to think in terms of trans-boundary threats,
trans-jurisdictional response, crisis cognition and systems dependency than
simple risk assessments and SOP’s.
This seminar will examine some of the concepts that are at the heart of 21st
century Crisis Management, and will show how they can be utilised in
developing a CM framework appropriate to any organisation.
MC283
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Alternatively fax your registration to +44 (0) 870 9090 712 or call +44 (0) 870 9090 711
GROUP DISCOUNTS AVAILABLE

2. www.smi-online.co.uk/crisis-management.asp
Register online and receive full information on all of SMi’s conferences
FULL DAY PROGRAMME
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GROUP DISCOUNTS AVAILABLE
09.00- 09.30 13.00-14.00
Coffee / Introductions Networking Lunch
09.30 -11.00 14.00 – 15.30
Unstructured Problems: Crisis Management and the A New Language: Communication and Decision-
Challenges of an Inter-Connected World Making Within Emergent Multi-Organisational
The increasing complexity, interconnectedness and Networks (EMON’s)
inter-dependability of the various controlling It is an accepted truism that the first thing to go wrong
frameworks that we are all entangled in means that in any operation is communication, and more strictly,
the transfer of complex information under pressure.
both primary problems and secondary consequences
Carl von Clausewitz coined the phrase ‘Fog of War’ in
are increasingly escalating beyond the scope of simple
1837 to describe the confusion within which military
‘solutions’ to rectify them . This session looks at the commanders operate, and it is even more apt today,
nature of those problems, how they can be identified, despite, or perhaps because of, the vast array of
and offers an insight into the nature and scope of the communication platforms that we have available to us.
challenges that they pose.
EMON’s (Emergent Multi-Organisational Networks)
11.00-11.20 describes how increasingly complex command and
Coffee Break communication chains develop. This session looks at
some of the issues involved in working within multi-
11.20 – 13.00 agency and multi-organisation environments, where
Limitations of the Traditional Command & Control specialised skill sets are highly dispersed and where
Response Management Structure any cohesive response option will require a high level
Traditional ‘Command and Control’ structures are of cooperation and collaboration, even amongst
almost exclusively rooted in a 19th century model of organisations that might not share a common
hierarchical control, with clearly delineated organisational culture, structure or command process.
responsibilities, tightly-bounded decision-makers and
a limited ability to create innovative responses in the 15.30-16.00
face of real-time challenges. The officially-mandated Afternoon Tea
‘Incident Control System’ as set out by the US Federal
16.00-17.00
Emergency Management Agency (FEMA) is only an
Open Discussion
extreme example of the centrality of the hierarchical It is expected that all participants in this event will
control system to many emergency response agencies. bring their own skills, experiences and insights to the
This session look s at the strengths and weaknesses of table, and that there will be real value in sharing those
a highly-delineated Command and Control structure, experiences in a round-table discussion with other
examines situations in which it might be appropriate, like-minded practitioners. Although the whole day will
and then goes on to explore alternative modes of be run in an open and fully inter-active way, the last
creating C&C capabilities within a rapidly evolving session will create a space where the participants can
matrix of different response agencies and fast- share their ideas, as well as identify significant points
mutating situations. for future investigation.
Why you should attend: Who should attend:
This one-day seminar offers an insight into • Senior managers responsible for any aspect of Risk
fundamental issues of crisis management that will
Management, Crisis Management or Business
be immediately relevant to anyone involved in
corporate, commercial, NGO or governmental CM Continuity within large organisations
activities. Going beyond the normal understanding
• Representatives of NGO’s, specialist CM agencies,
of CM matrixes and response options, the
information offered on the programme comes from multi-national organisations, corporate multi-
the cutting edge of academic research and nationals
practitioner experience, and will give all attendees a
real understanding of how the issues covered in the • RM and CM strategists and policy-makers
programme will give them and their organisations a
• Senior CM trainers
genuine advantage in developing organisational
crisis cognition as well as effective, and highly
robust, CM capabilities.

3. www.smi-online.co.uk/crisis-management.asp
Register online and receive full information on all of SMi’s conferences
Your Masterclass Leader:
Alternatively fax your registration to +44 (0) 870 9090 712 or call +44 (0) 870 9090 711
GROUP DISCOUNTS AVAILABLE
David Rubens, MD of David Rubens Associates, has been involved in various aspects of the security
industry since he was Team Leader on the Israeli Embassy security team in Munich, Germany in
1981. He holds an MSc in Security and Risk Management from Leicester University, where he is
currently a Visiting Lecturer and Dissertation Supervisor on their Security, Terrorism and Policing
programme. He was a Visiting Lecturer (2009-‘10), on the Strategic Leadership Programme at the
Security and Resilience Department, Cranfield University, UK Defence Academy, focusing on
terrorism and public policy, and the management of large-scale, complex multi-agency
programmes. He is currently on the Professional Doctorate programme at Portsmouth University
Department of Criminology & Justice, where his Doctorate research involves developing models of
strategic management at the extremes of organisational complexity, looking at issues of capability
development, decision-making and multi-agency interoperability in highly-unstable situations
such as natural disasters, corporate failures and government-level crisis management scenarios.
David’s extensive background in operational management, global corporate consultancy and high-
level academic research allows him to bring a holistic understanding of the issues facing Risk and
Security Managers in the 21st century, as well as the ability to put that information across in an
immediately accessible manner. He has written research papers and reports on all aspects of
security management, from national-level Security Sector Restructuring through to post-disaster
analysis for government agencies in Japan, Russia, Dubai, Nigeria, Liberia and the UK. He is in high
demand at international security events, where he is well known for the energy he brings to his
presentations. He has given presentations to major conferences in London, New York, Tokyo and
About David Rubens Associates
Moscow.
David Rubens Associates is a specialist corporate security consultancy offering strategic security
services to individuals and organisations across the world. DRA has worked with government
agencies, NGO’s, international conglomerates and major global events, and brings a mixture of
strategic vision, operational experience and academic research to all of its projects, however large
or small.

4. 4 WAYS TO REGISTER
ORDER AND CHAOS: CRISIS MANAGEMENT AND THE CHALLENGES OF THE EXTREME AND RARE EVENT
20th March 2013, Central London
MASTERCLASS PRICE
ONLINE www.smi-online.co.uk/crisis-management.asp
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