Maximum Impact, Minimum Effort

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This document provides guidance on using impact mapping in different contexts. It discusses four contexts for impact mapping: reframing a problem, setting a vision, focusing delivery of known objectives, and changing a business. For each context, it provides tips on preparing for the first session, facilitating impact mapping, documenting the outcome, executing the plan, and bonus tips. The overall guidance is aimed at tailoring impact mapping to different situations depending on whether objectives are clear, solutions are prescribed, or a new direction is needed.

Maximum Impact
Minimum Effort
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

simple ≠ easy
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

4 Different Contexts
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Focus delivery
Objectives are known, but there are lots of them
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Reframe a problem
... when objectives are unclear or not shared
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Set vision
... when solutions are prescribed instead of objectives
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Changing a business
... when a group wants to ﬁnd new objectives
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Preparing for the ﬁrst
session
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Preparing for the ﬁrst session
• Reframe problem: single person collects data
• Set vision: group creates a goal draft
• Focus delivery: upfront full agreement on a goal
• Change business: ???
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Bonus tip
show a simple
example of an impact
map from a related
context
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Facilitating impact
mapping
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Facilitating impact mapping
• Set vision: key stakeholders in the room, avoid discussing
deliverables
• Focus delivery: stakeholders and delivery team in the room
together, discuss deliverables
• Reframe problem: smaller groups, several meetings
• Change business: impacted group creates the map,
stakeholders review ofﬂine
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Bonus tip
get people to write
the goal individually,
then compare
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Bonus tip
don't work on actors,
work on impacts and
let actors emerge
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Documenting the
outcome
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Documenting the outcome
• Set vision: Stay with impacts, turn into a vision document/
RFP, deliverables go into a story map
• Reframe problem: High level deliverables only, avoid
detailed deliverables
• Focus delivery : High level deliverables, but strong impact
metrics
• Change business: Detailed action items
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Bonus tip
add culture/
environment
constraints separately
on the map
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Executing the plan
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Executing the plan
• Reframe problem: measure against the goal
• Focus delivery: review impact metrics frequently
• Set vision: interviewees did not use maps during execution
• Change business: ???
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Bonus tip
Create a team
scoreboard
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Bonus Bonus tip
What's the least
number of battles to
win the war?
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

want to know when the book comes out?
or have a nice story to tell?
www.impactmapping.org/new-book
Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

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Time to Bet on the Cloud?

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Going the extra mile

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Betting On Data Grids

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Achieving Scale With Messaging And The Cloud

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How an Enterprise Data Fabric (EDF) can improve resiliency and performance

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Maximum Impact, Minimum Effort

1. Maximum Impact Minimum Effort Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

2. Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

3. simple ≠ easy Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

4. Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

5. 4 Different Contexts Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

6. Focus delivery Objectives are known, but there are lots of them Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

7. Reframe a problem ... when objectives are unclear or not shared Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

8. Set vision ... when solutions are prescribed instead of objectives Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

9. Changing a business ... when a group wants to ﬁnd new objectives Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

10. Preparing for the ﬁrst session Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

11. Preparing for the ﬁrst session • Reframe problem: single person collects data • Set vision: group creates a goal draft • Focus delivery: upfront full agreement on a goal • Change business: ??? Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

12. Bonus tip show a simple example of an impact map from a related context Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

13. Facilitating impact mapping Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

14. Facilitating impact mapping • Set vision: key stakeholders in the room, avoid discussing deliverables • Focus delivery: stakeholders and delivery team in the room together, discuss deliverables • Reframe problem: smaller groups, several meetings • Change business: impacted group creates the map, stakeholders review ofﬂine Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

15. Bonus tip get people to write the goal individually, then compare Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

16. Bonus tip don't work on actors, work on impacts and let actors emerge Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

17. Documenting the outcome Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

18. Documenting the outcome • Set vision: Stay with impacts, turn into a vision document/ RFP, deliverables go into a story map • Reframe problem: High level deliverables only, avoid detailed deliverables • Focus delivery : High level deliverables, but strong impact metrics • Change business: Detailed action items Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

19. Bonus tip add culture/ environment constraints separately on the map Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

20. Executing the plan Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

21. Executing the plan • Reframe problem: measure against the goal • Focus delivery: review impact metrics frequently • Set vision: interviewees did not use maps during execution • Change business: ??? Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

22. Bonus tip Create a team scoreboard Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

23. Bonus Bonus tip What's the least number of battles to win the war? Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

24. Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

25. want to know when the book comes out? or have a nice story to tell? www.impactmapping.org/new-book Christian Hassa (@chrishassa) and Gojko Adzic (@gojkoadzic)

Maximum Impact, Minimum Effort

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