Chris McCarthy-Stotts slides on how to best maximise the revenue from a user journey and some tips and tricks on how this will benefit both the user and the site.
An International b2b Portal, offering source opportunities to industrial manufacturers, wholesalers, suppliers, Importers & Exporters across middle east, US, UK, Europe, Africa, Asia & all over the world.
Most think of marketing as an advertising medium (ad's, radio, etc.) We think of marketing in terms of the message you are trying to communicate. If you have the right message and use the right medium to get it in front of the right people you will be on track to be the #1 company in your industry
Collation of Jakob Nielsen pointers, for ABS-CBN's Digital Brand Management team - February 2012
This is a summary of e-commerce usability pointers from Jakob Nielsen, which I compiled for teammates during planning of an e-commerce project.
At Folio3 we specialize in all aspects of Magento development, from Magento design and web store development, to Magento customization, Magento integration and custom Magento extensions. As a Magento 2 Trained Solution Partner with over 10 years of ecommerce expertise, and a dedicated team of certified Magento development experts (including certified Magento & Magento 2 developers, architects and project managers), we can assist you with practically any Magento development requirement. Our Magento service focus is based on:
Magento (1 & 2) Customization
Magento Integration Solutions
Magento Design
Magento (1 & 2) Development
Magento Migration (from other platforms)
Magento Performance Optimization
Magento Support
Custom Magento Extensions & Modules
Shopify & Shopify Plus Ecommerce Development Experts Folio3 Software
As Shopify developers and experts specializing in Shopify design and development services, we have been enabling businesses outpace their competition and deliver value to their customers for over five years. Our Shopify and Shopify Plus experts offer full spectrum Shopify development services and solutions to clients across a wide range of industries. From Shopify design, Shopify customization and Shopify app development, to full-fledged Shopify migration and Shopify support services, we are your go-to Shopify development partner.
Our white-glove approach and hands on bedside manner makes us the perfect partner to help turn around your ecommerce business. Whether you’re looking to enhance your Shopify store’s customer experience, convert your ecommerce idea into a fully functional Shopify web store, or want to migrate your existing ecommerce site to Shopify or Shopify Plus, our Shopify experts can help you get there. Our service focus for Shopify development is based on providing services related to:
Shopify Design
Shopify Customization
Shopify Integration Solutions
Shopify App Development
Shopify Migration (from other ecommerce platforms)
Shopify Support
An International b2b Portal, offering source opportunities to industrial manufacturers, wholesalers, suppliers, Importers & Exporters across middle east, US, UK, Europe, Africa, Asia & all over the world.
Most think of marketing as an advertising medium (ad's, radio, etc.) We think of marketing in terms of the message you are trying to communicate. If you have the right message and use the right medium to get it in front of the right people you will be on track to be the #1 company in your industry
Collation of Jakob Nielsen pointers, for ABS-CBN's Digital Brand Management team - February 2012
This is a summary of e-commerce usability pointers from Jakob Nielsen, which I compiled for teammates during planning of an e-commerce project.
At Folio3 we specialize in all aspects of Magento development, from Magento design and web store development, to Magento customization, Magento integration and custom Magento extensions. As a Magento 2 Trained Solution Partner with over 10 years of ecommerce expertise, and a dedicated team of certified Magento development experts (including certified Magento & Magento 2 developers, architects and project managers), we can assist you with practically any Magento development requirement. Our Magento service focus is based on:
Magento (1 & 2) Customization
Magento Integration Solutions
Magento Design
Magento (1 & 2) Development
Magento Migration (from other platforms)
Magento Performance Optimization
Magento Support
Custom Magento Extensions & Modules
Shopify & Shopify Plus Ecommerce Development Experts Folio3 Software
As Shopify developers and experts specializing in Shopify design and development services, we have been enabling businesses outpace their competition and deliver value to their customers for over five years. Our Shopify and Shopify Plus experts offer full spectrum Shopify development services and solutions to clients across a wide range of industries. From Shopify design, Shopify customization and Shopify app development, to full-fledged Shopify migration and Shopify support services, we are your go-to Shopify development partner.
Our white-glove approach and hands on bedside manner makes us the perfect partner to help turn around your ecommerce business. Whether you’re looking to enhance your Shopify store’s customer experience, convert your ecommerce idea into a fully functional Shopify web store, or want to migrate your existing ecommerce site to Shopify or Shopify Plus, our Shopify experts can help you get there. Our service focus for Shopify development is based on providing services related to:
Shopify Design
Shopify Customization
Shopify Integration Solutions
Shopify App Development
Shopify Migration (from other ecommerce platforms)
Shopify Support
Как вызывать доверие и быть привлекательным для заказчиковАлександра Руденко
Презентация вебинара для репетиторов о том, как вызывать доверие у заказчиков и быть привлекательным в их глазах. Видео вебинара можно получить - просто напишите автору презентации отб этом
Competition for space on Google Shopping’s Product Listing Ads is on the rise, making it increasingly difficult for retailers and brands to get their products in front of potential customers who are actively searching for purchase options.
The 2016 Google Shopping Virtual Summit is designed to arm ecommerce marketing executives with an arsenal of Google Shopping Campaign insights and strategies to help increase product discoverability and ignite profitability and growth.
Supermarket own label brands increasingly present grocery shoppers with a compelling alternative to national brands at the fixture. Retailers are closing the quality gap in the minds of many shoppers, while retaining strong value credentials.
The strength of supermarket brands continues to grow notably, with retailers placing increasing importance on their own brands to foster store loyalty. The strength of private label naturally varies by category, retailer and shopper demographic, but no category is immune.
This report presents the most up to date and authoritative analysis of the shopper perspective regarding private label goods versus national brands. Aimed at retailers, manufacturers and agencies alike, it offers detailed insight into shoppers’ attitudes, motivation and behaviour regarding private label goods versus national brands in food and grocery.
How to Design Retail Recommendation Engines with Neo4jNeo4j
Recommendations are at the core of digital transformation in retail today. Whether you’re building features such as product recommendations, promotion recommendations, personalized customer experience, or re-imagining your supply chain to meet customer demands for same day delivery — you’re facing challenges that require the ability to leverage connections from many different data sources, in real-time. There’s no better technology to meet these challenges than a native graphDB technology such as Neo4j.
Merchandising Your Content: Inspirations from the Retail WorldOne North
What does your website have in common with stores like Whole Foods? More than you might think. Just as the shelves of grocery stores are crammed full of products competing for your attention, law firm websites are packed full of content, with attorneys and practices competing for the attention of your clients.
Join Jen Bullett, Nancy Kostakos and Kalev Peekna as they take techniques from the retail world and apply them to content marketing and legal website strategies.
Our presenters drew direct parallels from retail environments and highlighted specifically how they relate to law firms—including how you can package content to drive cross-practice area promotion and how to structure pages so that your prime content captures readers and inspires them to take action. Using a fictitious law firm, they also demonstrated how content merchandising can play a broader role within law firm websites.
To view a recording of the webinar, visit http://bit.ly/10jriV1.
Как вызывать доверие и быть привлекательным для заказчиковАлександра Руденко
Презентация вебинара для репетиторов о том, как вызывать доверие у заказчиков и быть привлекательным в их глазах. Видео вебинара можно получить - просто напишите автору презентации отб этом
Competition for space on Google Shopping’s Product Listing Ads is on the rise, making it increasingly difficult for retailers and brands to get their products in front of potential customers who are actively searching for purchase options.
The 2016 Google Shopping Virtual Summit is designed to arm ecommerce marketing executives with an arsenal of Google Shopping Campaign insights and strategies to help increase product discoverability and ignite profitability and growth.
Supermarket own label brands increasingly present grocery shoppers with a compelling alternative to national brands at the fixture. Retailers are closing the quality gap in the minds of many shoppers, while retaining strong value credentials.
The strength of supermarket brands continues to grow notably, with retailers placing increasing importance on their own brands to foster store loyalty. The strength of private label naturally varies by category, retailer and shopper demographic, but no category is immune.
This report presents the most up to date and authoritative analysis of the shopper perspective regarding private label goods versus national brands. Aimed at retailers, manufacturers and agencies alike, it offers detailed insight into shoppers’ attitudes, motivation and behaviour regarding private label goods versus national brands in food and grocery.
How to Design Retail Recommendation Engines with Neo4jNeo4j
Recommendations are at the core of digital transformation in retail today. Whether you’re building features such as product recommendations, promotion recommendations, personalized customer experience, or re-imagining your supply chain to meet customer demands for same day delivery — you’re facing challenges that require the ability to leverage connections from many different data sources, in real-time. There’s no better technology to meet these challenges than a native graphDB technology such as Neo4j.
Merchandising Your Content: Inspirations from the Retail WorldOne North
What does your website have in common with stores like Whole Foods? More than you might think. Just as the shelves of grocery stores are crammed full of products competing for your attention, law firm websites are packed full of content, with attorneys and practices competing for the attention of your clients.
Join Jen Bullett, Nancy Kostakos and Kalev Peekna as they take techniques from the retail world and apply them to content marketing and legal website strategies.
Our presenters drew direct parallels from retail environments and highlighted specifically how they relate to law firms—including how you can package content to drive cross-practice area promotion and how to structure pages so that your prime content captures readers and inspires them to take action. Using a fictitious law firm, they also demonstrated how content merchandising can play a broader role within law firm websites.
To view a recording of the webinar, visit http://bit.ly/10jriV1.
2016 consumers are demanding authentic brands they can experience, not just buy from. EYStudios’ CEO Eric Yonge will show how to wow current and new customers with an engaging brand that exists online as well as offline. From improving usability to crafting an expert “voice,” Eric will reveal powerful steps that will benefit your bottom line and stun your competition!
MivaCon 2016, Thursday session 1.
Group Deals – an innovative marketing approach made popular by Groupon.com and LivingSocial.com – and Daily Deals – a successful strategy followed by Woot.com and 1saleaday.com for a couple years – represent practices that give buyers a better bargain and allow businesses to gain a competitive edge.
Read more about 3dcart's daily deal feature: http://blog.3dcart.com/take-advantage-of-group-buying-benefits-with-group-deals/
Working your Retail Ecommerce Store for Conversions - BlueclawBlueclaw
These slides were first used in a presentation by Blueclaw Media, a SEO and Conversion Optimisation Agency based in Leeds, UK on the 11th November 2010. The presentation was part of a series of events for Leeds Digital Festival.
For more information, please visit http://www.blueclaw.co.uk and get in touch!
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
