Marketing The Distribution Of Your Choice

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This document discusses marketing strategies for Linux distributions. It recommends identifying target customers as individual users, teams/projects, or corporations. It also recommends understanding the distribution's key features, current release cycle, new updates, available resources, common user questions, and feedback in order to effectively market the distribution through question and answer sessions and by adjusting marketing plans over time.

Technology Business

Marketing the Distribution of Your Choice
with
Robyn Bergeron and Amber Graner

Identifying the “Customer”

*

Satisfying the “Customer”

*

Keeping the “Customer”

* Developers ?

* Contributors ?

* End Users ?

Individual

*

Team/Project

*

Corporate

Identify who your Customer/Users is?
*
Identify your Distribution?
*
Target what Level(s) or combination of you'll use
to Market your Distribution to which User base.
(for this talk we are dealing primarily with individual and Team/Projects non-corporate)

I

Know Your Distribution

1. What's your “elevator-pitch”

Know Your Distribution

1. What's your “elevator-pitch”

2. Know what the Distribution does/stands for?

Know Your Distribution

1. What's your “elevator-pitch”

2. Know what the Distribution does/stands for?

3. Know what is currently going on for the current release cycle for your distribution?

Contact information:

Robyn Bergeron: rbergero@redhat.com

Amber Graner: agraner@linuxnewmedia.com

Each of us bring unique experiences and abilities to a project and being aware of our strengths and weaknesses give each of us the ability to teach and learn from those around us.How many times have you heard someone say I would be happy to teach or share with people but I don't have time. In this talk Amber Graner shares her moments on mentorship ideas. How to find those sharing and learning moments in every day conversation as well as being aware of buzz words used in a conversation that can generate thoseopportunities. Find out some of the unusual places Amber has both gained and shared knowledge at and how you can increase your mentoring opportunities.

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