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1. CONSTRAINT INNOVATION 101
LESSON FOR STARTUPS FROM MANGALYAN
1
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2. 7
POWERFUL INSIGHTS
FOR
ENTREPRENUERS
FROM MANGALYAN
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Slide 2

3. 3
BOOTSTRAPPING
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4. Whole mission = Rs 450 crores.
Travel Distance = 650 million km.
This amount roughly translated into Rs. 6/Km =
amount lesser than what it costs for an
Autorickshaw.
4
BOOTSTRAPPING
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5. 5
RESULT AND PLANNING
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6. 6
RESULT AND PLANNING
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CHEAPEST INTERPLANETORY
MISSION
the world has ever known to mankind.
This was possible with proper planning and
sticking to the schedule.

7. 7
HAVE A LAYOUT
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8. 8
HAVE A LAYOUT
“We are a learning organization. So after success you won’t see great jubilation.
We just come together and discuss our observations on what to do better next
time. We learn from failure and success and institute our corrections.”
- Dr. Radhakrishnan- Chariman ISRO
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Worked 20 Hours a day like any startup
Testing done with the computer system and only one
model known-KEEPING COSTS LOW

9. 9
FOCUS
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10. 10
FOCUS
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ISRO team were given only 15 months to work
on the design, create, test and launch the mission.
They created their own schedules based on feasibility
studies without being directed upon.

11. 11
MINIMAL LIABLE PRODUCT
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12. 12
MINIMAL LIABLE PRODUCT
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“Play to your strengths and get a product that has
bare minimum essentials out into the market to
test it out”.
ISRO did just that!

13. 13
RAPID PROTOTYPING
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14. “For every successive launch, we have taken the base of our previous, proven launch technology,
modified and built on it.
Here, we had to add the cryo to the previous module as we needed higher engine power.
We used the same modular tactic with our payload as well. The modular approach gave us cost and
schedule advantages.”
14
RAPID PROTOTYPING
-Dr. Radhakrishnan- Chariman ISRO
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15. 15
DREAM ON!
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16. 16
DREAM ON!
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Entrepreneurs accused of wasting time
pursuing their dreams.
Don’t Listen. Live your Dream!

17. 17
A platform for the indie Indian, showcasing
creativity in different forms
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Catch up for more fun articles
Prepared By: Sonal Maheshwari
Based on the article by Arvind Subramanium
on Mangalyan