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MANAGING ORGANIZATIONS

            Session 10: Control Systems in Organizations




                                               Sourav Mukherji
PGP 2012-14 Section C & E
                                               Associate Professor of Organization & Strategy
Term 1:June-September 2012                     Indian Institute of Management Bangalore, India
RECAPITULATING WHAT WE SET OUT TO DO                                         2




                                STRATEGY
             DEPENDENCY                         IMPACT OF
             ON                                 TECHNOLOGY
             ENVIRONMENT   STRUCTURE &
                           PROCESSES

                           1.    Centralization
                           2.    Formalization
                           3.    Specialization
            CULTURE        4.    Coordination        SIZE
            POWER          5.    Control systems     AND
            POLITICS       6.    Learning            GROWTH
                           7.    Decision Making
                           8.    Change management



                       Remaining sessions will be focused
                       on some critical organizational
                       processes and their relationships
                       with structure


                                                              © S Mukherji
3
CONTROLS ARE FUNDAMENTAL TO ORGANIZATION DESIGN

  Organizations are means to achieve “principal’s” (one or a few individuals) goal through
  the efforts of many “agents” . For agents, the organizational objective might be means
  to other objectives, not all of which would be aligned to the organizational objective.




                      PRINCIPAL


                                                          AGENT




         Organizational control systems try to achieve organizational objectives despite
         partial convergence between the goals of the principal and the agents



                                                                                    © S Mukherji
4
CONTROL SYSTEMS OPERATE AT ALL LEVELS IN THE SOCIETY


    What are the control systems deployed within the class at IIM
     Bangalore ? What are the control systems deployed at the
     hostel? How are they different ? Why ?
    What are the control systems that are deployed over faculty
     members at IIMB?
    What are the control systems a mother would deploy if she
     employs a driver to take her young children to school everyday?
     Will the systems change over a period of time ? Why?
    What are the control systems that society imposes on
     individuals? Why are they necessary?




                                                         © S Mukherji
5
THERE ARE TWO WAYS TO DEAL WITH THE P-A PROBLEM

  1. Live with the goal divergence and         2. Increase goal-congruence
     try to achieve objectives despite
     goal-incongruence




  PRINCIPAL                     AGENT          PRINCIPAL                     AGENT




        • Direct supervision                         • Recruitment, socialization
        • Rules and regulations                      • Inspiration, motivation
        • Financial incentives and penalties         • Peer pressure, mentoring
          related to rule adherence or
          performance targets

                                                                      © S Mukherji
6
DEVISING CONTROL SYSTEMS FOR A GROWING ORGANIZATION

     VFM pharmaceuticals is an entrepreneurial organization that has
     seen high growth in the first two years since inception. It has now
     decided to get more process oriented and abandon its earlier
     generalist structure. The senior management has divided the
     organization into three divisions – sales, product development and
     support services (comprising finance and accounting, human
     resource management and administration).

     What are the control systems that they should deploy for the three
     different divisions?
     Should these systems be uniform or should they be different?
     What are the characteristics on which these would depend?




                                                                © S Mukherji
TASK CHARACTERISTICS DETERMINE                                                          7

APPROPRIATENESS OF CONTROL SYSTEMS


                                                          Output control is close
         High                                             to market based control
                    Behaviour         Behaviour /
                    • Process           Output            Needs little or no
                    • Hierarchy                           goal congruence
TASK
                                                          Risky for agents under
PROGRAMMABILITY
                                                          conditions of uncertainty
                                                          or absence of information

                                          Output          Clan or cultural control is
                        Clan                              most difficult to
                                                          implement but can be
                    • Recruitment
          Low       • Socialization
                                                          the most effective

                  Low                              High
                         OUTPUT MEASURABILITY



                                                                 © S Mukherji
ORGANIZATIONS SEEK BALANCE BETWEEN                                                                      8
EMPOWERMENT AND CONTROL

           Belief                                                                    Boundary
           System                                                                    Systems
                             Core values                            Risks to be
    Culture                                                         avoided            What NOT to do
    control

                                                  Organizational
                                                    objective


                                                                       Critical
                          Strategic                                    performance
                          uncertainties                                variable


                                                                                     Diagnostic
                  Interactive                     Output & Process control           Control
                  Control              Direct supervision                            Systems
                   Systems            Increasing uncertainty



Source: Control in an Age of Empowerment,                                            © S Mukherji
        R Simons, Harvard Business Review, 1995
9
EVALUATING ORGANIZATIONS: THE BALANCED SCORECARD
                   No single measure can provide a clear performance target
                                                                          How do we look
                                                                          to shareholders ?
                                              Financial Perspective
                                              •   Cash flow
  What must we excel at ?                     •   Sales growth
                                              •   Market share
                                              •   ROE / ROCE
   Internal Business                                                           Innovation & Learning
   •   Efficiency                                                              • Patents / copyrights
   •   Target vs. actual                                                       • Improvement on
   •   New product launch                                                        existing products
   •   Exploiting opportunity                                                  • New product sales
                                              Customer Perspective
                                              •   Service levels                       Can we continue to
                                              •   Customer satisfaction                improve & create value?
                                              •   Repeat customers
                                              •   Reference customers

                                             How do customers see us ?

Source: The Balanced Scorecard: Measures that Drive Performance,                         © S Mukherji
        R S Kaplan & D P Norton Harvard Business Review, 1992

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Man org session 10_org control_27th july 2012

  • 1. MANAGING ORGANIZATIONS Session 10: Control Systems in Organizations Sourav Mukherji PGP 2012-14 Section C & E Associate Professor of Organization & Strategy Term 1:June-September 2012 Indian Institute of Management Bangalore, India
  • 2. RECAPITULATING WHAT WE SET OUT TO DO 2 STRATEGY DEPENDENCY IMPACT OF ON TECHNOLOGY ENVIRONMENT STRUCTURE & PROCESSES 1. Centralization 2. Formalization 3. Specialization CULTURE 4. Coordination SIZE POWER 5. Control systems AND POLITICS 6. Learning GROWTH 7. Decision Making 8. Change management Remaining sessions will be focused on some critical organizational processes and their relationships with structure © S Mukherji
  • 3. 3 CONTROLS ARE FUNDAMENTAL TO ORGANIZATION DESIGN Organizations are means to achieve “principal’s” (one or a few individuals) goal through the efforts of many “agents” . For agents, the organizational objective might be means to other objectives, not all of which would be aligned to the organizational objective. PRINCIPAL AGENT Organizational control systems try to achieve organizational objectives despite partial convergence between the goals of the principal and the agents © S Mukherji
  • 4. 4 CONTROL SYSTEMS OPERATE AT ALL LEVELS IN THE SOCIETY  What are the control systems deployed within the class at IIM Bangalore ? What are the control systems deployed at the hostel? How are they different ? Why ?  What are the control systems that are deployed over faculty members at IIMB?  What are the control systems a mother would deploy if she employs a driver to take her young children to school everyday? Will the systems change over a period of time ? Why?  What are the control systems that society imposes on individuals? Why are they necessary? © S Mukherji
  • 5. 5 THERE ARE TWO WAYS TO DEAL WITH THE P-A PROBLEM 1. Live with the goal divergence and 2. Increase goal-congruence try to achieve objectives despite goal-incongruence PRINCIPAL AGENT PRINCIPAL AGENT • Direct supervision • Recruitment, socialization • Rules and regulations • Inspiration, motivation • Financial incentives and penalties • Peer pressure, mentoring related to rule adherence or performance targets © S Mukherji
  • 6. 6 DEVISING CONTROL SYSTEMS FOR A GROWING ORGANIZATION VFM pharmaceuticals is an entrepreneurial organization that has seen high growth in the first two years since inception. It has now decided to get more process oriented and abandon its earlier generalist structure. The senior management has divided the organization into three divisions – sales, product development and support services (comprising finance and accounting, human resource management and administration). What are the control systems that they should deploy for the three different divisions? Should these systems be uniform or should they be different? What are the characteristics on which these would depend? © S Mukherji
  • 7. TASK CHARACTERISTICS DETERMINE 7 APPROPRIATENESS OF CONTROL SYSTEMS Output control is close High to market based control Behaviour Behaviour / • Process Output Needs little or no • Hierarchy goal congruence TASK Risky for agents under PROGRAMMABILITY conditions of uncertainty or absence of information Output Clan or cultural control is Clan most difficult to implement but can be • Recruitment Low • Socialization the most effective Low High OUTPUT MEASURABILITY © S Mukherji
  • 8. ORGANIZATIONS SEEK BALANCE BETWEEN 8 EMPOWERMENT AND CONTROL Belief Boundary System Systems Core values Risks to be Culture avoided What NOT to do control Organizational objective Critical Strategic performance uncertainties variable Diagnostic Interactive Output & Process control Control Control Direct supervision Systems Systems Increasing uncertainty Source: Control in an Age of Empowerment, © S Mukherji R Simons, Harvard Business Review, 1995
  • 9. 9 EVALUATING ORGANIZATIONS: THE BALANCED SCORECARD No single measure can provide a clear performance target How do we look to shareholders ? Financial Perspective • Cash flow What must we excel at ? • Sales growth • Market share • ROE / ROCE Internal Business Innovation & Learning • Efficiency • Patents / copyrights • Target vs. actual • Improvement on • New product launch existing products • Exploiting opportunity • New product sales Customer Perspective • Service levels Can we continue to • Customer satisfaction improve & create value? • Repeat customers • Reference customers How do customers see us ? Source: The Balanced Scorecard: Measures that Drive Performance, © S Mukherji R S Kaplan & D P Norton Harvard Business Review, 1992