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WE ARE
DIGITAL
AGENCY
WHO WE ARE




Smart people, new ideas
excellent digital solutions
for achieving feasible
results & solving specific
business tasks
WHO WE ARE




We follow open door policy.

The corporate activity standard
of SmartNewSolutions is based on
provision of financial & information
security of Clients & Partners.
WHO WE ARE




SmartNewSolutions offers efficient
buying power proven by Accenture.

We have established long-term relations
with key media sale houses on the
Russian digital market.
WHO WE ARE




SmartNewSolutions follows rules which
comply with concepts of social
responsibility, environmental protection
and observance of human rights within
the company and outside of it.
WHO WE ARE




SmartNewSolutions was founded in 2007
for rendering internet media services to
clients of Smart Communications Group.




        2007                        2011

             Internet                 Award winning
             media agency             full-service
                                      digital agency


In mid 2010 in order to satisfy the
increased interest of clients to the new
media, it was decided to develop a full-
serviсe digital agency.
WHO WE ARE




This transformation allowed us to
improve the quality of presence of our
Clients in digital sphere & to increase
the Agency billing including both media &
creative costs.

We also expect a 65% increase in 2011
which is more than on the market in
general.
WHO WE ARE




SmartNewSolutions today:


160 large-scale advertising
campaigns, 85 projects, 31
specialists
PHILOSOPHY




                    Environment communication




       Brand                 Relevant
       values       +        & useful
                            communication   +        Emotional




A unique approach to work on every project in SmartNewSolutions
is called environment communication.

We are guided not only by Client’s brief. We also consider our
contribution to the success of Client’s business, recognizing the
specifics of communication in the digital sphere.
WHAT WE DO




                                                       IDEA


SmartNewSolutions specializes on
digital engagement by developing
communication platform                        Communication
& implementing technological innovations        Platform
for building relations between brand &
consumers.
                                           SOLUTIONS          ENTREPRENEURSHIP
OUR STRUCTURE




Digital is the most dynamically developing trend. The market is
constantly changing & the agency is changing across: we are
tracking popular trends, implementing innovations, hiring best
specialists to achieve amazing results.




          Research        Strategy         Propagation      Production
          & measurement   & creative       & engaging       house
OUR STRUCTURE: RESEARCH & MEASUREMENT




In our research & measurement
department we aim at finding the
most attractive solutions for
our Clients
OUR STRUCTURE: STRATEGY & CREATIVE




We believe that strategy & creative
is heart & soul of each project
in SmartNewSolutions.

Here we build emotional contact
with our consumer.
OUR STRUCTURE: PROPAGATION & ENGAGEMEN




A tailored approach to our clients
enables us to reach maximum results
with optimal investments.

We render full range of media services
(strategy, planning and buying) and
provide our Clients with the most quality
placement in the Internet.
OUR STRUCTURE: IN-HOUSE PRODUCTION STUDIO




We use PMI (Projects management
system) which helps us implement
most daring ideas and realize
complicated projects.
OUR TEAM




SmartNewSolutions is a growing company.

We are constantly investing in our digital
capability. Every our acquisition in any
sphere of digital expertise is consciously-
made.

We are relatively small company: hiring the
best people in the market allows us not to
swell the staff.

SmartNewSolutions — employer of choice:
— the place where people are eager to work
— the team which people are eager to join
TOP MANAGMENT




Malykhina Elena                                               Grishin Den
General Manager                                               Executive Creative Director

More than 20 years of experience in Advertising               More than 11 years of experience in Digital,
                                                              ATL & BTL.
Previous places of work: Dentsu-Smart, Smart
Communications, Video International Advertising Agency        Previous places of work: Draftfcb (Interpublic Group)
(RAVI), Ogilvy & Mather.                                      & FCBi Moscow

Major Clients throughout career: Stimorol, Mattel, Leaf,      Major Clients throughout career: Kraft Foods, Honda,
Varta, Anthon Berg, Milagro, Hitachi, TDK, Baltika, Toyota,   SABMiller, Beiersdorf, Mars, Greenpeace, Motorola.
Lexus, Bridgestone, Yamaha.
                                                              Awards — Art Directors Club Russia, Idea Festival, Red
                                                              Apple / The Moscow International Festival of Advertising
                                                              and Marketing.
SmartNewSolutions links
people and brands by adding
digital impulse to the heart
of advertising
CONTACT US




LET’S GO DIGITAL!


Malykhina Elena                   Grishin Den
General Manager                   Executive Creative Director
emalykhina@smartnewsolutions.ru   dgrishin@smartnewsolutions.ru