This document provides information on how to access technology that may seem unaffordable and discusses developing a mobile strategy, data privacy concerns, and discounts on technology. It introduces Connecting Up, an organization that aims to help people make technology work for them through discussing mobile strategies, data usage and privacy, and finding affordable options including discounts and free resources available at www.connectingup.org.
Making technology work for you - What to do and how to access what you didn't...Ryan Jones
As delivered at 2013 Associations Forum Future Leaders Conference.
Presentation on origins of modern technology, and how the cloud and mobile are transforming our modern office.
Also looks at how to develop a mobile strategy suitable to your organisation, and how you can afford tools you previously may have thought were unattainable.
Delivered by Ryan Jones.
Learning outcome: Examine methods for overcoming stereotypes and barriers for women
When you meet someone, what are your initial assumptions? Do these assumptions impact the way you interact with them? Our brains naturally place people into larger groups or categories based on the situation. In business, subtle biases can become major roadblocks to fair and inclusive diversity practices. These perceptions can have a real impact on career trajectory and cause contributions to be ignored and diminished. Join us as we discuss how women can help build and support each other’s rise to the executive level and avoid undercutting each other.
At the end of this seminar, participants will be able to:
a. Explore actions and attitudes often expressed in the workplace.
b. Identify ways to advocate for women leaders and other under-represented groups to build each other up, not tear each other down.
c. Examine common concerns and challenges for women in the corporate world.
d. Discover methods for building a diverse workplace that helps erase road blocks for women.
e. Describe methods for building support, diversity, and inclusion initiatives.
6 Healthy Habits of Social Media in the HomeAdam McLane
This document provides a parent's guide to understanding social media with 6 healthy habits:
1. The first principle is that while social media is new, connecting with others is not. The speed, searchability, and reach of social media are what's new.
2. The second principle is that there is no privacy on the internet - anything posted can be copied, searched, and shared.
3. The third principle is that people may act differently online than in person.
4. The fourth principle notes that where kids go online often determines what they do.
5. The fifth principle is that users are the product for social media companies collecting data.
6. The final principle encourages
Gina Schreck discusses how digital technologies are changing the way people interact and access information, affecting traditional associations like PMI. She notes the rise of social media platforms and how consumers now turn to sources like Google and free online education. Schreck urges attendees to embrace these digital tools to connect with and develop future leaders.
This document outlines 5 things students need to master to graduate as an information literate student: 1) Get research ready by managing time and understanding assignments and search strategies. 2) Search efficiently using shortcuts and various tools and databases. 3) Manage information and write responsibly by taking careful notes, avoiding plagiarism, and proofreading citations. 4) Develop instinctual good source evaluation skills. 5) Use productivity tools like the library website, mobile apps, and citation generators. The goal is to get better grades, navigate settings effectively, and have skills that employers desire.
When and how to use statistics in a UX worldNiki Lin
Setting up a correct plan with statistics can be hard for a number of reasons. This presentation is a primer about good use of statistics and setting up a correct plan for using statistics in a UX environment.
Tennessee Gas Association - Social Media for Utility MarketingGavin Baker
The document discusses the rise of social media and its importance for marketing. It notes that time spent on social media has increased significantly in recent years. It also mentions that customers are more likely to buy from and recommend brands that they follow on social media platforms. The document encourages companies to participate in social media and addresses concerns about negative comments, stating that complaints may already exist whether the company engages or not.
Survey software can help with group work assignments, education planning, events, and market research by allowing users to easily create, distribute, and analyze survey results. It helps in everyday life by facilitating communication and collaboration when working with others on projects, classes, or with children. The software claims to be the most powerful survey tool available.
Making technology work for you - What to do and how to access what you didn't...Ryan Jones
As delivered at 2013 Associations Forum Future Leaders Conference.
Presentation on origins of modern technology, and how the cloud and mobile are transforming our modern office.
Also looks at how to develop a mobile strategy suitable to your organisation, and how you can afford tools you previously may have thought were unattainable.
Delivered by Ryan Jones.
Learning outcome: Examine methods for overcoming stereotypes and barriers for women
When you meet someone, what are your initial assumptions? Do these assumptions impact the way you interact with them? Our brains naturally place people into larger groups or categories based on the situation. In business, subtle biases can become major roadblocks to fair and inclusive diversity practices. These perceptions can have a real impact on career trajectory and cause contributions to be ignored and diminished. Join us as we discuss how women can help build and support each other’s rise to the executive level and avoid undercutting each other.
At the end of this seminar, participants will be able to:
a. Explore actions and attitudes often expressed in the workplace.
b. Identify ways to advocate for women leaders and other under-represented groups to build each other up, not tear each other down.
c. Examine common concerns and challenges for women in the corporate world.
d. Discover methods for building a diverse workplace that helps erase road blocks for women.
e. Describe methods for building support, diversity, and inclusion initiatives.
6 Healthy Habits of Social Media in the HomeAdam McLane
This document provides a parent's guide to understanding social media with 6 healthy habits:
1. The first principle is that while social media is new, connecting with others is not. The speed, searchability, and reach of social media are what's new.
2. The second principle is that there is no privacy on the internet - anything posted can be copied, searched, and shared.
3. The third principle is that people may act differently online than in person.
4. The fourth principle notes that where kids go online often determines what they do.
5. The fifth principle is that users are the product for social media companies collecting data.
6. The final principle encourages
Gina Schreck discusses how digital technologies are changing the way people interact and access information, affecting traditional associations like PMI. She notes the rise of social media platforms and how consumers now turn to sources like Google and free online education. Schreck urges attendees to embrace these digital tools to connect with and develop future leaders.
This document outlines 5 things students need to master to graduate as an information literate student: 1) Get research ready by managing time and understanding assignments and search strategies. 2) Search efficiently using shortcuts and various tools and databases. 3) Manage information and write responsibly by taking careful notes, avoiding plagiarism, and proofreading citations. 4) Develop instinctual good source evaluation skills. 5) Use productivity tools like the library website, mobile apps, and citation generators. The goal is to get better grades, navigate settings effectively, and have skills that employers desire.
When and how to use statistics in a UX worldNiki Lin
Setting up a correct plan with statistics can be hard for a number of reasons. This presentation is a primer about good use of statistics and setting up a correct plan for using statistics in a UX environment.
Tennessee Gas Association - Social Media for Utility MarketingGavin Baker
The document discusses the rise of social media and its importance for marketing. It notes that time spent on social media has increased significantly in recent years. It also mentions that customers are more likely to buy from and recommend brands that they follow on social media platforms. The document encourages companies to participate in social media and addresses concerns about negative comments, stating that complaints may already exist whether the company engages or not.
Survey software can help with group work assignments, education planning, events, and market research by allowing users to easily create, distribute, and analyze survey results. It helps in everyday life by facilitating communication and collaboration when working with others on projects, classes, or with children. The software claims to be the most powerful survey tool available.
This document summarizes the benefits and features of Microsoft Office 365 for nonprofits. Key benefits include flexibility to scale without hardware investments, reliability with automatic backups across multiple data centers, and always having the latest version. Office 365 provides the standard Office applications online and through mobile apps, as well as cloud storage and servers. Additional features include Exchange Online for email, Lync for communication, OneDrive for file storage, and SharePoint for collaboration and websites. Nonprofits can access donations of the Enterprise E1 or E3 plans through Microsoft, with E3 providing additional desktop apps, advanced email, and business intelligence tools. An assessment is available to evaluate an organization's technical readiness to migrate to Office 365.
The document discusses social media analytics tools like HootSuite and metrics for different social media platforms. It provides details on HootSuite features like scheduling posts, monitoring searches, and analytics available for Pro users. A variety of free and paid tools are listed for measuring social media performance, including Facebook Insights, Google Analytics, and Twitter analytics. Finally, visual tools like Infogr.am, Piktochart, and Animoto are presented for creating infographics and videos.
Digital marketing and communications strategyRyan Jones
Digital marketing strategy proposed by Ryan Jones includes email marketing, social media, search engine optimization (SEO), and web advertising to reach customers and drive traffic. The strategy utilizes multiple digital channels but does not provide details on implementation or define success metrics to determine if the approach is effective.
For over 20 years, Microsoft Office has revolutionized the way over a billion people around the world work and collaborate.
With Office 365, Microsoft now offers the most complete cloud productivity service available today, combining the desktop version of Office with advanced enterprise capabilities to allow businesses of all sizes to transform the way they work.
More info: http://www.whymicrosoft.com/Pages/Google-Apps.aspx
This document discusses the characteristics of solids, liquids, and gases. It defines solids as having a fixed shape and volume with particles that are closely packed and vibrate. Liquids are defined as having a fixed volume but not a fixed shape, with particles that are closely packed and can move randomly. Gases are defined as not having a fixed shape or volume, with particles that are widely spaced and move freely. The document also discusses density, pressure, Pascal's principle, Archimedes' principle, and includes examples of calculating density, pressure, buoyant force, and forces in hydraulic systems.
The document defines key concepts related to linear motion, including:
- Scalar and vector quantities, with scalar having only magnitude and vector having both magnitude and direction.
- Linear motion as motion in a straight line, described by distance, displacement, speed, velocity, and their relationships.
- Uniform motion as maintaining a constant speed in a straight line, versus non-uniform motion changing speed or direction.
- Formulas for calculating velocity, acceleration, and displacement from information about initial/final velocities and time.
- Examples of using these formulas to solve problems involving distance, speed, velocity, and acceleration for objects in linear motion.
- Illustrations of velocity-time graphs showing changes in velocity over time for
[Transport]modeling of oil product and gas pipeline transportationNguyen Tat Hoang
This document provides information about a book on modeling oil product and gas pipeline transportation, including:
- The book is dedicated to students specializing in theoretical problems of transporting oil, oil products, and gas via pipelines.
- It contains methods for mathematically modeling the processes that occur in pipelines during the transportation of these media.
- Physical laws governing fluid and gas dynamics in pipes are presented, and how they are transformed into mathematical equations that form the basis of various mathematical models.
Learn about the basics of Search Engine Optimisation for popular search engines like Bing and Google, including an overview of content, page structure, Google Analytics, SEO for Content Management Systems, and more.
This webinar covered various topics to improve a website such as accessibility, content management systems, images, domain setup, consistency, mobile design, website structure, and using Google Analytics. It discussed making a website appealing to its target audience and easy to use. It provided guidelines for accessibility and introduced content management systems. It also covered topics like image formats, domain configuration, maintaining consistency, responsive design, URL structure, and using Google Analytics to understand users and measure campaigns.
This document summarizes the benefits and features of Microsoft Office 365 for nonprofits. Key benefits include flexibility to scale without hardware investments, reliability with automatic backups across multiple data centers, and always having the latest version. Office 365 provides the standard Office applications online and through mobile apps, as well as cloud storage and servers. Additional features include Exchange Online for email, Lync for communication, OneDrive for file storage, and SharePoint for collaboration and websites. Nonprofits can access donations of the Enterprise E1 or E3 plans through Microsoft, with E3 providing additional desktop apps, advanced email, and business intelligence tools. An assessment is available to evaluate an organization's technical readiness to migrate to Office 365.
The document discusses social media analytics tools like HootSuite and metrics for different social media platforms. It provides details on HootSuite features like scheduling posts, monitoring searches, and analytics available for Pro users. A variety of free and paid tools are listed for measuring social media performance, including Facebook Insights, Google Analytics, and Twitter analytics. Finally, visual tools like Infogr.am, Piktochart, and Animoto are presented for creating infographics and videos.
Digital marketing and communications strategyRyan Jones
Digital marketing strategy proposed by Ryan Jones includes email marketing, social media, search engine optimization (SEO), and web advertising to reach customers and drive traffic. The strategy utilizes multiple digital channels but does not provide details on implementation or define success metrics to determine if the approach is effective.
For over 20 years, Microsoft Office has revolutionized the way over a billion people around the world work and collaborate.
With Office 365, Microsoft now offers the most complete cloud productivity service available today, combining the desktop version of Office with advanced enterprise capabilities to allow businesses of all sizes to transform the way they work.
More info: http://www.whymicrosoft.com/Pages/Google-Apps.aspx
This document discusses the characteristics of solids, liquids, and gases. It defines solids as having a fixed shape and volume with particles that are closely packed and vibrate. Liquids are defined as having a fixed volume but not a fixed shape, with particles that are closely packed and can move randomly. Gases are defined as not having a fixed shape or volume, with particles that are widely spaced and move freely. The document also discusses density, pressure, Pascal's principle, Archimedes' principle, and includes examples of calculating density, pressure, buoyant force, and forces in hydraulic systems.
The document defines key concepts related to linear motion, including:
- Scalar and vector quantities, with scalar having only magnitude and vector having both magnitude and direction.
- Linear motion as motion in a straight line, described by distance, displacement, speed, velocity, and their relationships.
- Uniform motion as maintaining a constant speed in a straight line, versus non-uniform motion changing speed or direction.
- Formulas for calculating velocity, acceleration, and displacement from information about initial/final velocities and time.
- Examples of using these formulas to solve problems involving distance, speed, velocity, and acceleration for objects in linear motion.
- Illustrations of velocity-time graphs showing changes in velocity over time for
[Transport]modeling of oil product and gas pipeline transportationNguyen Tat Hoang
This document provides information about a book on modeling oil product and gas pipeline transportation, including:
- The book is dedicated to students specializing in theoretical problems of transporting oil, oil products, and gas via pipelines.
- It contains methods for mathematically modeling the processes that occur in pipelines during the transportation of these media.
- Physical laws governing fluid and gas dynamics in pipes are presented, and how they are transformed into mathematical equations that form the basis of various mathematical models.
Learn about the basics of Search Engine Optimisation for popular search engines like Bing and Google, including an overview of content, page structure, Google Analytics, SEO for Content Management Systems, and more.
This webinar covered various topics to improve a website such as accessibility, content management systems, images, domain setup, consistency, mobile design, website structure, and using Google Analytics. It discussed making a website appealing to its target audience and easy to use. It provided guidelines for accessibility and introduced content management systems. It also covered topics like image formats, domain configuration, maintaining consistency, responsive design, URL structure, and using Google Analytics to understand users and measure campaigns.
Google offers several free and discounted programs to help nonprofits with their digital needs including Google Apps for Nonprofits which provides free access to Gmail, Drive, and other tools with 30GB of storage per user. The Google Ad Grants program provides $10,000 per month in free AdWords advertising credits. The YouTube Non-Profit Programme enhances features for charities including call to action overlays and branding opportunities. Google Earth Outreach also offers custom maps and GIS data import through Google Earth Pro.
Making technology work for you and how to access what you didn't think you co...Ryan Jones
Technology has become more accessible with options that allow access to devices and services at affordable prices. Many companies now offer payment plans or leasing options so customers can pay over time for phones, computers, and other electronics. Affordable access to technology can open up new opportunities for work, education, and connecting with others.
The document provides tips for non-profits to optimize their video search engine optimization on YouTube. It recommends that non-profits upload videos regularly on their website, Facebook, Twitter, and Google+ to build their online presence. When uploading to YouTube, non-profits should schedule their video uploads regularly and include calls to action, donate buttons, and engaging overlays to encourage sharing and interaction with viewers. Sharing funny videos that elicit emotions can help non-profits sell their cause and celebrity endorsements may also help promote videos.
This document provides an overview of basic networking components and concepts. It defines a network as a system that connects computers together to allow for shared resources like internet access, data storage, printers, and more. The document outlines common networking devices like modems, routers, switches, network cards, wireless access points, and more. It provides descriptions of what each component is used for and examples of products. The document also offers guidance on determining network needs based on the number of devices and their specifications.
Introduction to mobile apps and mobile websitesRyan Jones
An introduction to the world of mobile, new trends, and the difference between mobile apps and mobile websites.
Delivered at Third Sector Expo 2013 and via webinar.
This document provides an overview of TechSoup New Zealand, a program that offers discounted and donated technology products to non-profits and libraries. It highlights some of the most popular products available through TechSoup NZ including Microsoft Office, Windows, anti-virus software, and PDF tools. The document also briefly describes additional services and products like fundraising software, grants management, refurbished computers, and how non-profits can access discounted or donated products from donors through the Microsoft Donation Centre.
How to achieve big outcomes on a small IT budgetRyan Jones
This document provides tips for achieving big outcomes with a small IT budget for non-profits. It discusses leveraging free and discounted tools from Google, Microsoft, and Adobe for non-profits for services like web statistics, social media management, email newsletters, cloud file sharing, video and photo editing. It also mentions Connecting Up's donation and discount program and getting discounted or free anti-virus, computers, and network setup help.
Low cost technology for Community Resource CentresRyan Jones
This document outlines low-cost technology options for community resource centers, including online notebooks, cloud file sharing, and donation/discount programs for computers, networks, and social media management. It provides an overview of different technologies that could help resource centers operate more efficiently and engage their communities.
Making technology work for you - What to do and how to access what you didn't...Ryan Jones
Technology can help improve our lives in many ways, but it is important that everyone has access to useful tools regardless of their financial situation. There are options available such as free or low-cost software, devices from libraries, community centers, or nonprofit organizations, as well as discounted internet plans for eligible households. With a little research, people can find ways to take advantage of technological resources without breaking the bank.
Making technology work for you: what to do, and how to access what you didn’t think you could afford
Ryan will take you through some of the current technology issues that associations can’t ignore, but often do. He will look at emerging technology trends and the impact on data security, including staff using their own devices (BYOD), cloud computing, and mobile. Finally, he will look at free and low cost technology that you can take advantage of.
Where have we come from?
Well, my first computer was a Mac, but it wasn’t even an Apple. It was a Macintosh. A PowerBook 1400cs to be precise.
It featured a mighty 117MHz processor, an upgrade to a massive 16MB RAM, an 11” screen, and a floppy drive you could remove and replace with a CD drive.
These days, your car has more power in its entertainment system. But back then, this replaced my dad’s electric typewriter as the most powerful piece of technology in the house.
I loved it. I did everything on it. I still have it. I learnt to program on it, and got an appreciation for where this technology could take us.
We built awesome, static websites that looked similar to this.
(no we didn’t build the Lego website)
There wasn’t a lot beyond static websites. If we wanted to add some interactivity, we used this thing called Flash that most people could only use to create animations as an introduction to their website. They became known as “Skip Intros” because that’s all people did – skip them!
We used Netscape Navigator to browse these terrible websites.
We didn’t know what a Google was. Ask Jeeves was our friend.
Why was that? Well, we had to worry about file size. We used dialup internet, which reached the dizzying heights of 56 kilobytes per second. There was no interactivity.
As computers have improved, internet download speeds have improved with various types of broadband and all round our capabilities have improved.
Then these little things started popping up into our homes and offices. ADSL and other forms of broadband took over, and we started to see ever increasing internet speeds enabling new and improved functionality.
Speeds have now increased to a promised 100Mb/s with the National Broadband Network.
Think about that for a second.
That’s 12,800 kb/s.
That’s over 200 times faster than our good old dialup connections.
Some countries are even getting 1000 Mb/s connections!
What does this all mean? We can do more online, faster.
Then we got this.
The cloud.
What is the cloud
The cloud is essentially a group of virtual servers all over the world. Big players such as Amazon, Google and Rackspace have data centres in multiple countries, distributed over the world.
This has been the start of the revolution we’ll cover today, a completely new pricing model from Amazon. Pay for what you use. Incredible that it took this long, but pay for your servers by the hour, pay for your data by the gigabyte.
Becoming more viable as broadband speeds increase and better web apps are released
Full cloud, no cloud, or hybrid
So essentially, your data is available everywhere, because it’s stored centrally in the cloud.
And the emergence of cloud storage
Cloud file sharing is the way of the future. You get a pool of online data storage that you can instantly share with anyone who needs it.
Need to share large files with your printer? Share a folder instantly.
Need to give your designer access to all your assets? Two clicks.
Left an important file at home? It’s already synced on your work computer.
Access files from your mobile, tablet, laptop, desktops, or any web browser instantly.
Some of the major cloud file sharing providers are Microsoft’s SkyDrive, Dropbox, Google Drive and Sugar Sync.
As with many of these tools, there are free versions, and then you can pay for more space, version control, and team features.
If you’re not using one of these tools yet, this is one tool you will never go back from.
Online notebooks are a great invention. Using the power of the cloud, you can write notes to meetings up on your laptop, and have them instantly available on your phone, tablet and desktop computer. You can then email your notes directly at the end of a meeting, saving time.
Evernote is one of the most popular versions, which is free for the basic version, but they offer a premium version that supports shared notebooks and offline viewing.
OneNote is Microsoft’s version, which integrates with Microsoft Office and has many of the same features.
Cloud based CRM systems allow staff to access client or customer records remotely. Access donor information from your mobile, member records from your tablet, client records from laptops and desktops, while integrating with your other systems.
Depending on the CRM you can integrate with your website for online fundraising and donor management, accounting software, and more.
It’s really just a server. So anything you can do with your internal server, you can do with a cloud server.
But this has lead to some innovative new uses of the technology.
Teleworking
With access to your data everywhere, you can now access work files from home.
Virtual private networks, or VPNs, allow you to connect from home as if you were connected to your organisations internal network.
In our case, we can continue to use Voice Over IP phones, connect to shared servers, and talk to our colleagues over Skype.
But why limit it to staff in the same city? Why not have staff all over Australia? This opens up the possibilities of better serving clients in rural and remote areas.
All of this cloud technology, and the ability to have access to your files anywhere, at any time, from any device has lead to an increased use of mobiles and smart phones for this.
Smartphone penetration has reached 65% of the Australian population in 2013, up from 37% at the beginning of 2011.
To the point where a recent study has shown we only use our phones for communication 23% of the time – the rest of us are using our phones for email, music, cat videos on YouTube, Angry Birds, etc
In fact 81% of people use their mobile while doing something else, like watching TV
What implications does this have on the way you communicate with your audience?
If your audience is a high proportion of smart phone users, do you need an app or a mobile website? How do you know?
You need a mobile strategy.
Which devices will you support? What platform do you need apps for?
We know from industry metrics that Android is the most popular platform, with 62% of the market.
We also know that Apple has 28% of the Australian market, with Windows Phone making up most of the rest.
So wouldn’t we just build an Android app?
Do you build a mobile app or make your website mobile friendly?
How do you know what is the best course of action FOR YOU.
Enter Google Analytics.
Anyone here already using Analytics? Hands?
Google Analytics has become the benchmark online analytics package. It can tell you who visited your web site when. It can then tell you how long that person spent on your web site, where they were, what browser they used, whether they were on their mobile phone, tablet or computer, and a lot more!
It also integrates with other Google tools such as Google Adwords to help you track return on investment for online advertising, and track conversions for things like web site signups, donations, etc.
It’s completely free and a must have for every web site.
So how can it help you with your mobile strategy?
First, Analytics can tell you what percentage of your audience are accessing your website from mobile devices. In this case, 19% of visitors are accessing from a mobile or tablet, but we can see here a higher percentage of new visitors.
So these new visitors may be very valuable to you, so you want to make it as easy as possible for them to interact with your organisation.
As an aside, mobile has increased by 2% in a month on this particular website.
So now that you know that mobile is making up an increasing proportion of visitors to your website, what is your next approach?
Do you make your website mobile friendly, or do you develop an app?
Easy way to work that out is again using Analytics.
Google Analytics will tell you what the most popular devices are on your website.
So on this website, in OUR specific audience, Apple makes up the lions share of visits from mobiles, about two thirds.
It would make sense, therefore, to look at a mobile app for Apple devices, and appeal to our largest audience.
But wouldn’t we want to appeal to all users? Consider your content, and what is most appropriate.
Maybe a mobile website makes more sense? In a lot of cases, it does, and with one update to your website you have much wider compatibility with a range of smart phones.
Apps vs mobile web
Recent study – 23% communication – 77% of people using phones for entertainment
Mobile, depending on your user base, can be responsible for up to 65% of email opens
And then we come back to this. The cloud.
At this point hopefully you’re seeing the possibilities and opportunities the cloud can provide, and how it can fit in with your wider mobile strategy.
So where’s the catch?
There are a few things you should think about before migrating to the cloud.
Some are the same old issues we already need to factor in.
Data security
Passwords
Hackers
Your data is available from anywhere, which means it can be hacked from anywhere
Where is your data stored?
Where does your data need to be stored?
Telstra / Office 365 in Singapore.
Lots of big cloud providers in Australia now to pick from, including the big global players, including Amazon and Rackspace.
So if your information is available everywhere, what can happen?
Staff bringing their own devices
Impact on data security
Mobile Device Management – remote wipe of business partition
Annual fundraiser for men’s health issues.
Stopped, rethought, and reinvested into a central platform allowing for mobile and web access.
Google ads on mobiles create new opportunities for reaching targets.
Sponsored ads on mobile searches now drive over 40 million calls from ads each month worldwide.
90% of smartphone owners look for local information on their phone and 83% take action
Connect with your targets, whether they’re members, donors or potential partners, when they’re looking for you.
Online advertising works via Pay Per Click. No clicks, no pay. Ads are highly targeted, and you have complete control over your budgets to control your spend.
Freemium has become a popular model for cloud providers.
There is a free tier that works for a limited number of users, or includes basic functionality.
A free trial of a higher tier, which you then pay for.
An enterprise tier of some description which usually includes features for working as teams or more advanced functionality.
Free
Pay for more features, more space
Facebook and twitter may not instantly click, but you get access to their pages and tools for free, and pay for their advertising and sponsored placements.
Many providers will be willing to provide discounts to not-for-profit organisations if you ask.
A bit self promotional, but that’s part of what we do at Connecting Up.
Our donations and discounts program, formerly known as DonorTec, connects not-for-profits, charities and associations with organisations that donate or discount software, computers and other equipment.
This includes tier 1 technology companies such as Microsoft, Symantec, Adobe, Cisco and more, while also looking to cloud providers and new solutions such as HootSuite social media management and MYOB cloud accounting.
It’s a free program to register with, just visit our website.