A small key word ppt about process of animated video.

1. Making of Promotional Video

2. Content
What is Promo -Video
Types of Promo -Video
Type of animation
Steps to Create Promo -Video

3. What is Promotional Video?
and
why we need it?
 Promotional videos are marketing and sales
tools designed to introduce or educate
consumers about a particular
product, cause, or organization.
 People notice pictures sooner, and
remember them for longer, than plain text.
 As a marketing tool, videos are provided to
customers free of charge.
 A promotional video can also be utilized at a
conference or exhibition.

4. Types of Promotional Video
Shooted Real Video
Animated video

5. Types of Animation
Classical
Limited
Rotoscope
Stop Motion
2D
3D

6. Classical Animation

7. Rotoscope Animation

8. Stop Motion Animation

9. Limited Animation

10. Steps to Create Promotional Video
Pre-Production
Production
Post-production
Final output/Delivery

11. Pre-Production
Define the Audience
Develop a Concept/story
Determine the Form or Style
Write the Script
Create a Storyboard
Recording a voice over

12. Story Board

13. Production
Backgrounds
Characters
Rigging(Making the character
& bg ready for animation)
Animation

14. Important Principles to consider while
Production
Timing and Spacing

15. Important Principles to consider while
Production
Stretch and Squash

16. Important Principles to consider while
Production
Anticipation

17. Important Principles to consider while
Production
Staging

18. Important Principles to consider while
Production
Slow in and Slow out

19. Important Principles to consider while
Production
Follow through & Overlapping

20. Important Principles to consider while
Production
Straight ahead and Pose to Pose

21. Important Principles to consider while
Production
arcs

22. Important Principles to consider while
Production
Exaggeration

23. Important Principles to consider while
Production
Secondary Action

24. Important Principles to consider while
Production
Solid Drawing

25. Post -Production
Combining all scenes
Adding audio
Fine tuning
Final Output/Delivery

26. Thank You