1. The Adidas logo shown above is a simple yet distinct company image, which
consists of 3 lines and the name of the company ‘Adidas’. I could possibly use a
similar sort of design when making a company logo for my adverts, I would
include the words Infinite sports then design a basic logo from a set of basic
shapes, perhaps using a series of straight lines as the Adidas company has done
for example.
Similarly to the Adidas logo, the more commonly seen Nike logo (top left)
consists of the company name in a simple font and the image of a tick
underneath it. The Nike logo to the right includes the company image of the tick
and a slogan commonly used by Nike ‘Just do it’. I may create a slogan to use for
my company.
The Asics logo once again is fairly simple and straightforward. The company logo
of an ‘a’ sits just to the left of the company name.
These sports companies are extremely successful and each has a large
proportion of the market share in sportswear. Therefore I feel it would be a good
idea to take inspiration from these various company logos and keep my logo
straightforward, I am likely to include my companies name with a simple symbol
of some kind next to it.