The magazine had significant accomplishments in the previous quarter including a 300% increase in new advertisers, retaining 33% of previous advertisers, and a 20% increase in subscribers. For the next quarter, plans are underway to complete a new website design by January 2010 to better feature magazine content. Technological delays have pushed back some tasks like the website advertising promotion and store move to January. The budget for the previous quarter ended with a net loss of -$1733.50, but plans are in place to make up the shortfall with increased web advertising and syndication in future issues. Projections for the next quarter include reorganizing Salesforce for better usability, completing a new website design, and increasing web ad revenue by