Cyber risk is difficult to price using traditional actuarial models because the risk environment is constantly shifting. Panelists at a CAS seminar said historical loss data provides limited insights given how rapidly cyber threats evolve. The nature of exposures cannot be effectively diversified across geography or lines of business. Characteristics of an insured's cyber risk profile can quickly change through actions like hiring new IT staff or switching technology providers. Effective pricing may require combining risk management techniques with actuarial analysis, though a lack of data and understanding currently pose challenges.