This document appears to be a survey about soap brand preferences and advertising. It contains results from 30 respondents. The key findings are: - 65% of respondents use Lux soap while 35% do not. - For those who don't use Lux, Dettol, Lifebuoy and Pears are preferred brands. - 100% of respondents had seen recent Lux soap advertisements. - Television was the most common medium for seeing Lux soap ads. - Quality was the primary factor for buying Lux soap. - Most respondents rated Lux soap as either excellent or good. - Katrina Kaif was the most liked ambassador for Lux soap. - Most respondents felt Katrina Kaif justified her role in

1. Gender

2. Yes No
Tally Mark
Total
46 0
1) Do You Use Bath soap?

3. yes No
Tally mark
Total 30 16
2) Do You use Lux soap?
65%
35%
2) Do you use Lux soap?
Yes
No

4. Dettol Lifebouy Pears Any other
Tally mark
Total 6 6 1 3
If no then Which brand you prefer?

5. Yes No
Tally mark
Total 30 0
4) Have you seen the recent advertise of Lux soap?

6. TV News paper Banner Any
Other
Tally Mark
Total 25 2 3 0
• Then in which medium of advertise you saw the advertrise of lux soap?

7. Quality Advertisement Price Any other
Tally Mark
Total 25 4 1 0
•What is prime facter for Buying Lux soap?

8. Excellent Good Average Poor
Tally Mark
Total 10 14 6 0
• Over all how would you rate the company?

9. Asin Karina Kapoor Katrina Kaif Any Other
Tally Mark
Total 3 4 20 3
•Which ambassador you like?

10. Yes No
Tally Mark
Total 26 4
•Do you think that Katrina Kaif has justified the advertrisement of lux soap?

11. Yes No
Tally Mark
Total 27 3
•Are you Satisfied?

12. Yes No
Tally mark
Total 28 2
•Would you continue with lux soap?

13. Yes No
Tally mark
Total 24 6
•Wold you recommend your colleagues to consume those brand?