Luvdining "Fine Cuisine & Tunes"

1. LUVDINING
FINE CUISINE & TUNES

2. LUVDINING
• FINE CUISINE & TUNES
• HIGH END CULINARY LIFESTYLE EVENT
• FOR EXCLUSIVE & TRENDY TARGET GROUP
• OPINION LEADERS & EARLY ADOPTERS
• SPECIAL LOCATIONS

3. LUVDINING @ MACHINEGEBOUW, AMSTERDAM

4. BACKGROUND
• ARISEN FROM PARTY CONCEPT LUVDANCIN
• BRAND HAS VERY GOOD REPUTATION IN THE “SCENE”
• ORGANIZATION HAS STRONG NETWORK OF FAMOUS DUTCH
PEOPLE AND “INFLUENTIALS”

5. BACKGROUND
• FROM 2002 TIL 2006 ACTIVE IN DIFFERENT A1 LOCATIONS
SUCH AS HOTEL BLAKES (NOW DYLAN HOTEL), JIMMY WOO,
PARADISO, PANAMA, OFFCORSO, MACHINEGEBOUW
WESTERGASFABRIEK, VITALITY RESORT THE TIDES,
BEACHCLUBS THE REPUBLIEK, BEACHCLUB TIJN AKERSLOOT
AND ALOHA BEACH

9. LUVDINING 2009
• 4 WELL KNOWN GUEST CHEFS COMPOSE A 4 COURSE DINNER
– PIERRE DA SILVA (L’ONDINE, CANNES)
– LEONARDO PACENTI (TOSCANNINI, AMSTERDAM)
– ONNO KOKMEIJER (CIEL BLUE, AMSTERDAM)
– PETER DUDINK (CHEF KOK KAMPIOEN BELGIE 2008 /
HOTEL AMERICAIN)
• INVITE ONLY TO BUY
• 175 COUVERTS
• APRIL 4 2009

11. LUVDINING 2009
• FINE CUISINE & TUNES!
• CHEFS ARE HEADLINING ARTISTS
• LOCATION ; HOTEL AMERICAIN
• BEAUTIFUL “ART NOUVEAU” BUILDING
• LUVDINING AFTERPARTY IN BAR AMERICAIN WITH
RISKSOUNDSYSTEM & DJ MANGA

12. HOTEL AMERICAIN

13. TARGET GROUP
• 26-36
• CELEBRITIES
• ENTREPRENEURS
• OPINION LEADERS FROM DIFFERENT SCENES
• ABOVE AVERAGE CONSUMPTION

14. VISITORS LUVDINING

15. PR CAMPAGNE

16. WEBSITE
• GENERAL EVENT INFO
– TIMETABLE
– MENU
– PRESALE
– LOCATION
• INTERVIEWS CHEFS / DEEJAYS KOKS
• DJ SETS (LUVDANCIN PARTIES)
• PICS

17. PR FACTS
• POSTMAILING
• EMAILING (15.000 EMAIL ADRESSES)
• COOPERATION WITH ONLINE MEDIA
• PICTURE REPORT IN SEVERAL MEDIA
• LUVDINING AMBASSADORS GIVE SELECTIVE PERSONAL
INVITATIONS AT RELEVANT EVENTS/RESTAURANTS

18. LUVDINING 2009
• LUVDINING PREPARTY @ COTE AMERICAIN
• OKTOBER 17
• ALL @ HOTEL AMERICAIN

19. SPONSOR OPPORTUNITIES
• CLAIM EVENT
• VIP TREATMENTS
• PRODUCT SAMPLING
• GOODIE BAG
• EVENT BRANDING
• ONLINE BANNERS / SKYSCRAPERS
• NEWS LETTER
• OWN IDEAS? WE LIKE TO HEAR THEM!

21. CONTACT
INTERESTED?
PLEASE CONTACT
MIKE RICHTERS
FUSE MARKETING
T : 020-6228998
E : MIKE@FUSE-MARKETING.COM
OR
RITCHIE KREMER
FUSE MARKETING
T ; 020-6228998
E : RITCHIE@FUSE-MARKETING.COM

22. THANK YOU