This document summarizes the results of a 2015 survey of readers of Luxury Travel Advisor, a publication for luxury travel advisors. Key findings include:
- The majority (73%) of advisors consume Luxury Travel Advisor in print format.
- Advisors rely heavily on Luxury Travel Advisor for research, recommendations, sales tips and keeping up with industry news.
- Readers view Luxury Travel Advisor as the top authority on luxury travel topics.
- Most advisors have 10+ years of experience working in the luxury travel sector.
- Advisors anticipate increased sales, client base, and travel bookings in the coming year.
Total Cost of Travel: More Trips, or Better Trips?Scott Gillespie
Explains why the current travel management paradigm is a dead end. Introduces the Total Cost of Travel concept, and explains how to apply this to better manage the travel category.
Desribes two frameworks for managing corporate travel.
Trip Friction is tClara's way of measuring traveler wear and tear, such that a travel manager or HR leader can pre-empt travel-related burnout risks.
Open Booking shifts much more responsibility to the traveler and the travel budget owner, while requiring travelers to book in ways that provide their booking data to their employers quickly.
Too much travel causes valuable employees to burn out. tClara describes its process for predicting traveler attrition before it happens - and what companies can do to prevent it.
Do the sums: travel reviews + data analysis = better experiencesKevin May
The data from travel reviews is powerful stuff; not only for hoteliers who want to manage their hotel’s reputation, but also for destinations, OTAs, metasearch players and other travel websites.
Data-driven intelligence helps personalize the user experience and inspire travelers’ decisions using wisdom and insights from other travelers.
This FREE webinar by Tnooz and TrustYou will outline the impact of reviews and big data on the travel industry and discuss what this means for your business in 2014.
Webinar presenters are:
Alan Young, SVP marketing and strategic partnerships, TrustYou
Brian Payea, head of industry relations, TripAdvisor
Donna Quadri-Felitti, clinical associate prof of hospitality and tourism management at NY University, Tisch Center for Hospitality, Tourism, and Sports Management
Kevin May, editor and moderator, Tnooz
Gene Quinn, CEO and producer, Tnooz
Total Cost of Travel: More Trips, or Better Trips?Scott Gillespie
Explains why the current travel management paradigm is a dead end. Introduces the Total Cost of Travel concept, and explains how to apply this to better manage the travel category.
Desribes two frameworks for managing corporate travel.
Trip Friction is tClara's way of measuring traveler wear and tear, such that a travel manager or HR leader can pre-empt travel-related burnout risks.
Open Booking shifts much more responsibility to the traveler and the travel budget owner, while requiring travelers to book in ways that provide their booking data to their employers quickly.
Too much travel causes valuable employees to burn out. tClara describes its process for predicting traveler attrition before it happens - and what companies can do to prevent it.
Do the sums: travel reviews + data analysis = better experiencesKevin May
The data from travel reviews is powerful stuff; not only for hoteliers who want to manage their hotel’s reputation, but also for destinations, OTAs, metasearch players and other travel websites.
Data-driven intelligence helps personalize the user experience and inspire travelers’ decisions using wisdom and insights from other travelers.
This FREE webinar by Tnooz and TrustYou will outline the impact of reviews and big data on the travel industry and discuss what this means for your business in 2014.
Webinar presenters are:
Alan Young, SVP marketing and strategic partnerships, TrustYou
Brian Payea, head of industry relations, TripAdvisor
Donna Quadri-Felitti, clinical associate prof of hospitality and tourism management at NY University, Tisch Center for Hospitality, Tourism, and Sports Management
Kevin May, editor and moderator, Tnooz
Gene Quinn, CEO and producer, Tnooz
This corporate travel industry needs a better model for managing business travel costs. The Total Cost paradigm includes the costs of traveler wear and tear, which fundamentally changes the mission of corporate travel management.
Trip Friction is tClara's method for measuring traveler wear and tear. Too much travel can cause significant HR-related costs. Learn more about Trip Friction and how to use it to deliver more value to travelers, travel programs and their businesses.
Tài liệu này có tính phí xin vui lòng liên hệ facebook để được hỗ trợ Liên hệ page để nhận link download sách và tài liệu: https://www.facebook.com/garmentspace
https://www.facebook.com/garmentspace.blog
My Blog: http://garmentspace.blogspot.com/
Từ khóa tìm kiếm tài liệu : Wash jeans garment washing and dyeing, tài liệu ngành may, purpose of washing, definition of garment washing, tài liệu cắt may, sơ mi nam nữ, thiết kế áo sơ mi nam, thiết kế quần âu, thiết kế veston nam nữ, thiết kế áo dài, chân váy đầm liền thân, zipper, dây kéo trong ngành may, tài liệu ngành may, khóa kéo răng cưa, triển khai sản xuất, jacket nam, phân loại khóa kéo, tin học ngành may, bài giảng Accumark, Gerber Accumarkt, cad/cam ngành may, tài liệu ngành may, bộ tài liệu kỹ thuật ngành may dạng đầy đủ, vật liệu may, tài liệu ngành may, tài liệu về sợi, nguyên liệu dệt, kiểu dệt vải dệt thoi, kiểu dệt vải dệt kim, chỉ may, vật liệu dựng, bộ tài liệu kỹ thuật ngành may dạng đầy đủ, tiêu chuẩn kỹ thuật áo sơ mi nam, tài liệu kỹ thuật ngành may, tài liệu ngành may, nguồn gốc vải denim, lịch sử ra đời và phát triển quần jean, Levi's, Jeans, Levi Straus, Jacob Davis và Levis Strauss, CHẤT LIỆU DENIM, cắt may quần tây nam, quy trình may áo sơ mi căn bản, quần nam không ply, thiết kế áo sơ mi nam, thiết kế áo sơ mi nam theo tài liệu kỹ thuật, tài liệu cắt may,lịch sử ra đời và phát triển quần jean, vải denim, Levis strauss cha đẻ của quần jeans. Jeans skinny, street style áo sơ mi nam, tính vải may áo quần, sơ mi nam nữ, cắt may căn bản, thiết kế quần áo, tài liệu ngành may,máy 2 kim, máy may công nghiệp, two needle sewing machine, tài liệu ngành may, thiết bị ngành may, máy móc ngành may,Tiếng anh ngành may, english for gamrment technology, anh văn chuyên ngành may, may mặc thời trang, english, picture, Nhận biết và phân biệt các loại vải, cotton, chiffon, silk, woolCÁCH MAY – QUY CÁCH LẮP RÁP – QUY CÁCH ĐÁNH SỐTÀI LIỆU KỸ THUẬT NGÀNH MAY –TIÊU CHUẨN KỸ THUẬT – QUY CÁCH ĐÁNH SỐ - QUY CÁCH LẮP RÁP – QUY CÁCH MAY – QUY TRÌNH MAY – GẤP XẾP ĐÓNG GÓI – GIÁC SƠ ĐỒ MÃ HÀNG - Công nghệ may,kỹ thuật may dây kéo đồ án công nghệ may, công
Becoming a niche travel expert can be a great way to expand your business. ASTA reached out to our membership to find out what the top niches were from a sales and a client-base perspective. We asked how agents became an expert in that niche and which niches they expect to grow in the future. Agents also told us the marketing techniques that were most effective for their niches.
Destination management: Experience is the end-game.Rodney Payne
My keynote at Outdooractive 2018, in Immenstadt, Germany. #oac18
More information on Tourism Sentiment Index, here: https://destinationthink.com/tsi-announcement/
This corporate travel industry needs a better model for managing business travel costs. The Total Cost paradigm includes the costs of traveler wear and tear, which fundamentally changes the mission of corporate travel management.
Trip Friction is tClara's method for measuring traveler wear and tear. Too much travel can cause significant HR-related costs. Learn more about Trip Friction and how to use it to deliver more value to travelers, travel programs and their businesses.
Tài liệu này có tính phí xin vui lòng liên hệ facebook để được hỗ trợ Liên hệ page để nhận link download sách và tài liệu: https://www.facebook.com/garmentspace
https://www.facebook.com/garmentspace.blog
My Blog: http://garmentspace.blogspot.com/
Từ khóa tìm kiếm tài liệu : Wash jeans garment washing and dyeing, tài liệu ngành may, purpose of washing, definition of garment washing, tài liệu cắt may, sơ mi nam nữ, thiết kế áo sơ mi nam, thiết kế quần âu, thiết kế veston nam nữ, thiết kế áo dài, chân váy đầm liền thân, zipper, dây kéo trong ngành may, tài liệu ngành may, khóa kéo răng cưa, triển khai sản xuất, jacket nam, phân loại khóa kéo, tin học ngành may, bài giảng Accumark, Gerber Accumarkt, cad/cam ngành may, tài liệu ngành may, bộ tài liệu kỹ thuật ngành may dạng đầy đủ, vật liệu may, tài liệu ngành may, tài liệu về sợi, nguyên liệu dệt, kiểu dệt vải dệt thoi, kiểu dệt vải dệt kim, chỉ may, vật liệu dựng, bộ tài liệu kỹ thuật ngành may dạng đầy đủ, tiêu chuẩn kỹ thuật áo sơ mi nam, tài liệu kỹ thuật ngành may, tài liệu ngành may, nguồn gốc vải denim, lịch sử ra đời và phát triển quần jean, Levi's, Jeans, Levi Straus, Jacob Davis và Levis Strauss, CHẤT LIỆU DENIM, cắt may quần tây nam, quy trình may áo sơ mi căn bản, quần nam không ply, thiết kế áo sơ mi nam, thiết kế áo sơ mi nam theo tài liệu kỹ thuật, tài liệu cắt may,lịch sử ra đời và phát triển quần jean, vải denim, Levis strauss cha đẻ của quần jeans. Jeans skinny, street style áo sơ mi nam, tính vải may áo quần, sơ mi nam nữ, cắt may căn bản, thiết kế quần áo, tài liệu ngành may,máy 2 kim, máy may công nghiệp, two needle sewing machine, tài liệu ngành may, thiết bị ngành may, máy móc ngành may,Tiếng anh ngành may, english for gamrment technology, anh văn chuyên ngành may, may mặc thời trang, english, picture, Nhận biết và phân biệt các loại vải, cotton, chiffon, silk, woolCÁCH MAY – QUY CÁCH LẮP RÁP – QUY CÁCH ĐÁNH SỐTÀI LIỆU KỸ THUẬT NGÀNH MAY –TIÊU CHUẨN KỸ THUẬT – QUY CÁCH ĐÁNH SỐ - QUY CÁCH LẮP RÁP – QUY CÁCH MAY – QUY TRÌNH MAY – GẤP XẾP ĐÓNG GÓI – GIÁC SƠ ĐỒ MÃ HÀNG - Công nghệ may,kỹ thuật may dây kéo đồ án công nghệ may, công
Becoming a niche travel expert can be a great way to expand your business. ASTA reached out to our membership to find out what the top niches were from a sales and a client-base perspective. We asked how agents became an expert in that niche and which niches they expect to grow in the future. Agents also told us the marketing techniques that were most effective for their niches.
Destination management: Experience is the end-game.Rodney Payne
My keynote at Outdooractive 2018, in Immenstadt, Germany. #oac18
More information on Tourism Sentiment Index, here: https://destinationthink.com/tsi-announcement/
The best place to shop in Miami, Aventura Mall is defined by unique experiences, renowned luxury boutiques & shopper favorites, a world-class art collection, international indoor & outdoor dining, a popular Farmers Market & cutting-edge architecture. An iconic landmark, Aventura Mall is always evolving, offering something new to culture-seekers, trendsetters & culinary connoisseurs.
Scott Caufield manages the Midwest region at TripAdvisor where he helps destinations and non-profit attractions gain exposure to the site’s 375 million monthly travelers. Fifteen years of digital advertising experience has enabled Scott to work with hundreds of clients in the travel sector to help them navigate the ever-evolving world of online marketing. Scott is a member of several professional travel associations, and speaks to groups across the Central US on how to get the most out of TripAdvisor.
PSFK's Travel Debrief explores today’s travel landscape, where companies must deliver optimized experiences at every touchpoint, including planning, transit, accommodations, in-stay activities, and even the time in-between trips, to capitalize upon every opportunity to engage with consumers. This document provides executives at corporations, agencies and technology companies with a framework for how to deliver optimized experiences that feel personal at every brand and service touch point.
Published February 2018
Featured in the 35+ page report, readers will find:
-Emerging consumer attitudes and market forces that are driving change
-Important trends shaping the future of travel
-Key strategies that brands should adopt to succeed
-Perspectives and forecasts from industry experts
2015 Portrait of the U.S. Retiree TravelerChris Fair
Resonance's 2015 Portrait of the U.S. Retiree Traveler analyzes responses from 1,147 U.S. retiree travelers to help us better understand the travel and accommodation preferences and trends of America's fastest growing demographic.
Tour & Travel Agent Competition in Indonesia 2014
Omnibus Popular Brand Index 2014
A. Detail findings
1.Popular Brand Index
2.Brand awareness
3.Expansive
4.Frequent Visitor
5.Future Intention
6.Switching
7.General Information
2. Luxury Travel Advisor is the travel trade’s first and only
publication dedicated to educating luxury travel advisors
through detailed coverage of travel’s finest – hotels and
resorts, destinations, exclusive features, cruise insights,
event coverage and industry news.
Each month, Luxury Travel Advisor is distributed via
print and digital to a hand-selected qualified audience
of 15,019. Our readers are the most influential
luxury-focused travel advisors, representing Virtuoso,
American Express, Ensemble and Signature Travel
Network, who turn to Luxury Travel Advisor for unique
insights backed by editorial excellence and founded on a
commitment to delivering the best in luxury travel.
Survey Methodology
Instrument: Our corporate research department
drafted and fielded a reader survey questionnaire
to our total subscriber base.
• Survey yielded 263 responses.
• Launched February 2015
SURVEY FINDINGS
Print is King
Advisors are consuming the bulk of their
trade media via print.
Advisors Rely on Us
Luxury Travel Advisor is a valuable tool
for advisors and they have come to rely
on it greatly for research, learning about
luxury suppliers and sales tips.
The Authority on Luxury Travel
Readers believe Luxury Travel Advisor
is the authority on all things luxury travel
including destinations/hotels/cruises,
news, data and insights.
Sales Keep Coming
Projected sales are expected to
increase next year by 20%.*
Client Base Will Grow
76% expect their client base to
grow by 20%.
They Know Luxury
78% of readers have worked as a
travel agent for 11-20+ years.
IN THE SURVEY
Audience
2 Audience Snapshot
3 The Value of Luxury Travel Advisor
Bookings
5 Types of Travel
6 Domestic Bookings
7 Global Bookings
9 Cruise Bookings
2015 ReaderSurveyI 1
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3. AUDIENCE SNAPSHOT
35%
Independent
Contractor
20%
Agency Owner/
President
7%
VP/Director/
Manager
30%
Frontline Advisor
8%
Other
Advisors’ Job Titles
51%
of advisors are
home-based
expect to see between a
6%-20% increase in travel
volume booked in 2015
expect their client
base to grow between
1%-50% in 2015
anticipate $500,000-$1.5M
in personal sales revenue
in 2015
Advisors Expect Business Growth They’re Seasoned!
More Clients
More Bookings
More Sales
92%
64%
51%
56% of readers
possess over
20 years
of experience
2015 ReaderSurveyI 2
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4. Over 80% consider Luxury
Travel Advisor the authority
on luxury cruise travel,
breaking news, education,
and luxury industry
insights/market trends,
with a whopping 93% on
luxury hotels/resorts and
destinations.
THE VALUE OF LUXURYTRAVEL ADVISOR
PRINT 73%
DIGITAL 39%
MOBILE APP 3%
ALL FORMATS 4%
How Advisors Consume Luxury Travel Advisor
Advisors consult Luxury Travel Advisor on the following:
56%
Learning new sales tips
65%
Making client recommendations
57%
Researching new suppliers
71%
Researching new travel experiences
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5. Actions taken based on advertising and/or articles seen in
Luxury Travel Advisor †
91%
of advisors read Luxury
Travel Advisor regularly vs.
other trade publications.
63%
agree that the advertising
in Luxury Travel Advisor
educates and is an
important part of the
publication.
53%
read Luxury Travel
Advisor as much for the
advertising as for the
editorial content.
† Signet Research Inc. AdImpactTM
Master Report, December, 2014.
57%
Booked destination/property
66%
Recommended a product/
destination/property/service
to a client
64%
Visited a supplier website
36%
Called a supplier 800 number
39%
Passed information on
to a colleague
THE VALUE OF LUXURYTRAVEL ADVISOR
50% of advisors spend
31-60 minutes reading
Luxury Travel Advisor
22% of readers share
their copy of Luxury
Travel Advisor with at
least two people
2015 ReaderSurveyI 4
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6. 57%
Adventure/Experiential
61%
Air
46%
Culinary
54%
Destination Weddings & Honeymoons
44%
Golf Vacations
55%
Rail
42%
Ski/Winter Sports
55%
Spa
56%
Vacation Rentals
TYPES OF TRAVEL BOOKED
LuxuryCruise
Top Categories
Other
Oceangoing 92%
Tours
Escorted or Independent 81% Hotels/Resorts
80%
River Cruise
86%
All-Inclusives
83%
89%
44%
sell travel insurance
to their clients
2015 ReaderSurveyI 5
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7. DOMESTIC BOOKINGS
Top States
60%
60%
Miami/Fort Lauderdale
37%
West Coast
43%
Florida Keys
18%
Panhandle
Regional Distribution
Midwest 20%
Mountain 31%
Northeast 41%
Northwest 29%
Southeast 37%
Southwest 37%
65%
Maui
63%
O’ahu
54%
Big Island
51%
Kaua’i
26%
Lana’i
16%
Moloka’i
65%
65%
69%
Florida
71% Alaska
California
Hawaii
Nevada
Las Vegas
21%
Texas
Northeast
41%
2015 ReaderSurveyI 6
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8. GLOBAL BOOKINGS
Central America 51%
South America 49%
Canada 58%
Mexico 69%
Caribbean 81%
Bahamas 54%
Bermuda 30%
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9. GLOBAL BOOKINGS
Australia 49%
New Zealand 37%
Middle East 27%
Europe (Central Eastern) 57%
Europe (Northern) 60%
Europe (Western) 78%
Europe (Southern) 63%
Africa (South) 40%
Africa (North) 18%
China 33%
Japan 31%
Asia/Pacific 45%
Pacific Isles 34%
Asia (Other) 19%
Asia (Southeast) 41%India 20%
Ireland 45%
United Kingdom 67%
2015 ReaderSurveyI 8
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10. CRUISE BOOKINGS
Azamara Cruises 31%
Carnival Cruise Lines 39%
Celebrity Cruises 58%
Costa Cruises 6%
Crystal Cruises 34%
Disney Cruise Line 39%
Holland America Line 54%
Hurtigruten 7%
Lindblad 9%
Norwegian Cruise Line 47%
Oceania Cruises 42%
Paul Gauguin 16%
Princess Cruises 56%
Regent Seven Seas 37%
Royal Caribbean International 58%
Seabourn 22%
Silversea Cruises 30%
Un-Cruise 6%
Windstar 21%
Oceangoing River
AMA Waterways 36%
American Cruise Lines 9%
Avalon Waterways 29%
Uniworld 32%
Viking Cruises 54%
Victoria Cruises 2%
2015 ReaderSurveyI 9
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11. Group Sales Manager
Stephanie Gordon
P: 305.854.1622
E: sgordon@questex.com
Northeast
Kristin Bator
P: 212.895.8242
E: kbator@questex.com
Florida and Caribbean
Barbara Magro
P: 561.672.7766
E: bmagro@questex.com
West Coast, Asia, Australia
Christopher Coon
P: 661.775.1482
E: ccoon@questex.com
Midwest and Southeast
Andi Washington
P: 773.895.6662
E: awashington@questex.com
Europe, Middle East, Africa
Megan Meeres
P: +44 (0) 20 8961 3706
E: megan@mm-2.co.uk
Hawaii
Loren Malenchek
P: 808.283.7122
E: loren@hawaii.rr.com
Mexico
Teresa Solis
P: +52 55 52509397
E: tsolis@questex.com
Spain, Mexico, Latin America
Viveca Caldara
P: +34 619 906 158
E: viveca@vcmedia.es
Managing Director, Learning Loyalty
Kimberly Newbury
P: 312.233.2647
E: knewbury@questex.com
757 Third Avenue, Fifth Floor | New York, NY 10017 | TravelMediaKit.com
CONTACTYOUR SALES REPRESENTATIVE TODAY!
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