Joe McNally's presentation.

1. El lenguaje de la luz. (The
language of light).

2.  The venue of the conference was FES Acatlan and it was
organized by Fotofestín.

3.  Joe McNally is an
American
professional
photographer.
 He is very
important, and he
even claimed to
be Nikon’s
ambassador.

4. He started talking about his career. He told us he had
worked for important magazines like National
Geographic, and had made portraits for actors and
musicians. He also showed us some of the
photographies he had took.
I found the following photos very interesting because
the first of them show us a great domain of color in a
composition, and the second is important to
understand McNally’s use of the camera for technical
purposes.

5.  Although
we can’t
see the
image
clearly, I
chose this
photo
because,
like other
photoshe showed us, this one has vivid and contrasting
colors but they have harmony.

6.  He explained us
he had achieved
this effect
experimenting
with shutter
speed of his
camera. Al
though he didn’t
know exactly
how to get this
effect, he said he had tried with different shutter speeds
until he got this, which is very important because it is
the way he said he did his photos: playing and
exploring.

7.  Also he told us this last photo was exclusive because it
was took during Brazil’s Olympic games. He told us he
liked to teach instead of hiding his knowledge about
photography. He said that photography was a team
work.

8.  I had learned a lot in this conference.
 McNally asked some people in the audience to show us
how he worked to manipulate the environment with
different thecniques like flash and diffuser screens.

9.  He also integrated all the persons in public. He asked
us how we thought we could solve some framing
proposals and then he showed us his ability with
camera.

10.  He not only taught us about technical issues, he also talked
about what photography was for him. He said it was to
register your own story as a photographer, and give people
your own point of view about the way you see the world.
 He said he liked photography because it was a way to
connect with people. He told us he always became friends
with people he had portrayed because to take a good
photography you need to know the people you were
working with personally.
 He also told us the world nowadays was purely visual, but
must of the production of images was not worth. He
literally said it was shit.
 He sees photography as a responsibility not only with
himself and his bosses, also with the followers of his work

11.  He and his assistant were very charismatic persons
willing to teach.
 McNally is very fun and has a great domain of light.
 Ha also talked to us about how is the photographer’s
life. He told us it was a passion but also he had suffered
alot being apart of his family for long periods of time.
It was really easy to empathize with him.

12.  Joe McNally with the staff of Fotofestín.