Localiza Rent a Car S.A. 
Institutional Presentation 
November, 2014 
1
1. Company overview 
2. Main business divisions 
 Car Rental 
 Fleet Rental 
 Seminovos 
3. Webcast 
 Earnings release 3Q14 
Agenda 
2
Company: milestones 
Phase I – Rise to #1 
1973 – Founded in Belo 
Horizonte/MG 
Late 70’s - Acquisitions in the 
Northeast of Brazil 
1981 – Brazilian car rental leader in 
# of branches 
Phase II – Expansion 
1984 – Expansion strategy by 
adjacencies: Franchising 
1991 – Expansion strategy by 
adjacencies: Seminovos 
1997 – PE firm DL&J enters at a 
market cap of US$ 150 mm 
1997 – Expansion strategy by 
adjacencies: Fleet Rental 
Phase III – Reaching Scale 
2005 – IPO: market cap of US$ 295 
mm 
2011 – Rated as investment grade by 
Moody’s, Fitch and S&P in 2012 
2012 – ADR level I 
09/30/2014 – Market cap of US$3.1 bi 
with ADTV of R$35.5 million 
1973 1982 1983 2004 2005 2014 
3
Company: integrated business platform 
Synergies: 
bargaining power 
cost reduction 
cross selling 
 12.800 cars 
 168 locations in Brazil 
 64 locations in South 
America 
 35 employees 
 57,3% sold to final 
consumer 
 74 stores 
 997 employees 
 70,491 cars 
 4.2 million clients 
 302 locations 
 4,371 employees 
 33,072 cars 
 787 clients 
 373 employees 
This integrated business platform gives Localiza flexibility and superior performance. 
Based on the 3Q14 4 
Car Rental Fleet Rental 
Franchising Seminovos
Company: Business platform divisions 
Franchising 
Supplementary business, 
with the purpose to 
expand the brand’s 
network. 
Franchising is seen as a 
primarily strategic 
business by management 
– the revenues generated 
are low, however brand 
and network expand at 
minimum capital 
expenditure. 
Car Rental 
Localiza car rental rents 
to individuals or 
businesses at airports 
and other locations. 
The traditional backbone 
of Localiza. With its giant 
fleet that gets renewed 
annually, it lays the 
foundation for all scale 
effects captured by the 
group as a whole. 
Fleet Rental 
Offering customized fleet 
for 2-3 years terms. 
Localiza Fleet is seen as 
an additional business 
that generates value by 
leveraging synergies 
created by the integrated 
platform approach. 
Used car sales 
Support area, with the 
objective to sell the 
Company’s used cars 
and add know-how in 
buying cars and 
estimating the residual 
value. 
As a support business 
activity, Seminovos 
enables the sell roughly 
60% of used cars directly 
to the final customer, 
thereby maximizing the 
residual value of used 
rental cars. 
5
1 2 3 4 5 6 E x p e n s e s , i n t e r e s t a n d t a x 7 8 9 10 11 12 
Total 
1 year 
Car Rental Financial Cycle 
Per car 
Car Rental Seminovos 
Per operating car Per car sold 
R$ % Seminovos % R$ 
Net revenues 19,7 100,0% 28,1 100,0% 47,8 
Costs - fixed and variable (9,1) -46,1% (9,1) 
SG&A (3,3) -17,0% (2,6) -9,4% (6,0) 
Net revenues of car sold 25,5 90,6% 25,5 
Book value of car sold (24,1) -85,8% (24,1) 
EBITDA 7,3 36,8% 1,4 4,9% 8,6 
Cars Depreciation (1,5) -5,2% (1,5) 
Others depreciation (0,4) -1,9% (0,2) -0,8% (0,6) 
Financial expenses (1,3) -4,6% (1,3) 
Taxes (2,1) -10,5% 0,5 1,7% (1,6) 
Net Income (Loss) 4,8 24,5% (1,1) -4,0% 3,7 
NOPAT 4,6 
ROIC 17,1% 
Cost of debt after taxes 6,0% 
6 
Net car sale 
revenue 
1 year cycle R$25.5 
R$27.0 
Car acquisition 
Revenue 
Spread 
11.1p.p.
1 2 3 4 5 6 E x p e n s e s , i n t e r e s t a n d t a x 19 20 21 22 23 24 
Total 
2 years 
Fleet Rental Financial Cycle 
Per car 
Fleet Rental Seminovos 
Per operating car 
Per car sold 
R$ % Seminovos % R$ 
Net revenues 36,9 100,0% 26,7 100,0% 63,7 
Costs - fixed and variable (10,3) -28,0% (10,3) 
SG&A (2,4) -6,5% (2,4) -8,9% (4,8) 
Net revenues of car sold 24,4 91,1% 24,4 
Book value of car sold (23,1) -86,2% (23,1) 
EBITDA 24,2 65,5% 1,3 4,9% 25,5 
Cars Depreciation (9,2) -34,3% (9,2) 
Others depreciation (0,1) -0,2% - 0,0% (0,1) 
Financial expenses (2,2) -8,2% (2,2) 
Taxes (7,2) -19,6% 3,0 11,3% (4,2) 
Net Income (Loss) 16,9 45,7% (7,0) -26,3% 9,9 
Net Income (Loss) - per year 8,4 45,7% (3,5) -26,3% 4,9 
NOPAT 5,7 
ROIC 17,1% 
Cost of debt after taxes 6,0% 
7 
Net car sale 
revenue 
R$24.4 2 year cycle 
Spread 
11.1p.p. 
R$33.3 
Car acquisition 
Revenue
Rental revenues evolution 
1,462.8 
Localiza’s rental revenues at constant prices 
1,699.2 1,802.5 1,821.8 
2010 2011 2012 2013 
Sector’s revenue at constant prices (ex- Localiza) 
4,637.6 4,692.1 4,791.3 4,698.2 
2010 2011 2012 2013 
GDP -0.3% 7.5% 2.7% 1.0% 
Average GDP growth: 3.7% 
The Company grew at an average of 2.8x GDP 
and 19.0x the sector. 
Source: ABLA (Brazilian Car Rental Association) and Localiza. 8
Competitive advantages: 41 years of experience 
in managing assets 
Raising 
money Buying 
cars 
Renting Cars Selling 
Cars 
Cash to renew the fleet or pay debt 
Source: ABLA (Brazilian Car Rental Association) and Localiza. 
$ 
Profitability comes from rental divisions 
$ 
9
Competitive advantages: raising money 
National Scale 
Global Scale 
Localiza raises money with better conditions when compared to competitors. 
As of March, 2014. 
BBB Fitch 
Baa3 Moody’s 
BBB- S&P 
BBB+ S&P B+ S&P B+ Fitch B1 Moody‘s 
brAAA S&P 
Aa1.br Moody’s 
AAA(bra) Fitch 
brAA- S&P 
A+ (bra) Fitch 
brA S&P 
A (bra) Fitch 
brA+ S&P 
A+ (bra) Fitch A(bra) Fitch 
Raising 
money 
Buying 
cars Renting Cars Selling 
Cars 
10 
Investment grade: lower spreads and longer tenors
11 
Competitive advantages: buying cars 
Number of cars purchased - 2013 
78.779 
18.866 
* 
• Includes Franchising 
9.950 
Localiza’s share in the internal sales of the 
Localiza buys cars with better conditions due to the volume of purchases. 
Source: each company website 
major OEMs - 2013 
2.6% 
Raising 
money 
Buying 
cars Renting Cars Selling 
Cars 
Localiza Unidas Locamerica
Brand Know How Brazilian distribution 
55 
158 
108 
12 
Competitive advantages: renting cars 
# of cities # of branches 
470 
341 
99 78 42 
The Company is present in 242 cities where the other largest networks do not operate. 
Source: Brand Analytics and each company website (Localiza and Peers, as of March, 2014) 
321 
Raising 
money 
Buying 
cars Renting Cars Selling 
Cars 
Localiza Unidas Hertz Avis
13 
Competitive advantages: selling cars 
Sales to final consumer 
Selling directly to final consumer reduces depreciation. 
Cars available for sale are used during peaks of demand. 
Raising 
money 
Buying 
cars Renting Cars Selling 
Cars 
Buffer: additional fleet
16,9% 17,1% 16,1% 16,5% 18,0% 
7,3% 8,6% 
10.5p.p. 
6,3% 6,0% 
7,8% 
2010 2011 2012 2013 9M14 
14 
ROIC versus cost of debt after taxes 
9.6p.p. 8.5p.p. 9.8p.p. 10.2p.p. 
ROIC Cost of debt after taxes 
Annualized 
ROIC increase was enough to offset higher basic interest rate.
2013 Industry overview 
Activities Car and Fleet 
rentals 
Car and Fleet 
rentals Fleet rental 
Logistics, Car 
and Fleet and 
rentals 
Machinery, heavy 
equipments and 
fleet rentals 
Gross Rental 
Revenues (R$ million) 1,821.8 567.0 356.9 N/D 216.8** 
Fleet (End of Period) 117,759 38,292 28,265 35,200* 18,616 
ROIC (NOPAT/ Investment***): 
2013 16.5% 6.8% 7.4% 6.9% 7.8% 
2012 16.1% 3.9% 6.9% 7.0% 7.9% 
ROE (Net Income/ Shareholders’ Equity): 
2013 28.7% 9.1% 5.3% 9.2% 31.8% 
2012 18.2% 1.2% 12.8% 9.2% 10.7% 
Net Debt/EBITDA 1.5x 2.2x 3.1x 3.9x 3.5x 
Net Debt/PL 1.0x 0.9x 1.7x 2.7x 6.8x 
Source: ABLA, Companies’ Financial Statements. 
* JSL: 30.600 cars in fleet rental and 4.600 Movida 
**Ouro Verde: Net Fleet Rental Revenue; Ouro Verde: EBITDA excludes selling of Martini Meat. 
***Investiment = Average shareholders’ Equity + Average Net Debt 15
16 
Agenda 
1. Company overview 
2. Main business divisions 
 Car Rental 
 Fleet Rental 
 Seminovos 
3. Webcast 
 Earnings release 3Q14
17 
Car Rental overview 
Net Revenues (R$ million) 
2013 Fleet composition 
70,717 cars 
65.9% 
Compact cars 
34.1% 
Others 
980.7 1,093.7 1,163.5 
Corporate fleet size 
802.2 
47,517 
64,688 70,717 
2009 2011 2013 
853.1 953.1 
289.6 325.1 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14
29 
70 82 89 90 
2003 2010 2011 2012 2013 
18 
Drivers 
Air traffic passengers - million 
Investments in Brazil (2014‐2019) 
Source: BNDES, ANAC, IPEADATA and BCB 
(R$1,040 billion) 
GDP per capita 
(R$ thousands) 
6.9 7.5 8.4 9.5 10.7 11.7 12.8 14.2 16.0 16.6 
19.0 
21.3 22.4 24.1 
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 
151 
180 200 
Car rental affordability 
240 
260 300 
350 380 
415 
465 
510 
545 
622 
678 
51% 
38% 37% 35% 
31% 
27% 
22% 20% 18% 16% 15% 15% 13% 12% 
2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 
Monthly minimum salary (R$) Daily rental price over minimum salary (%) 
631 
153 136 
63 57 
Oil and Gas Others* Eletric power Highway Railroad 
*Ports, Urban Mobility, Basic sanitation and Airports
Company current penetration 
Car Rental 
84 million 
Adult population 
(age > 20 years) 
Class A+B+C 
15 million 
Adult population 
(age > 20 years) 
Class A+B 
4 million 
Penetration: 4.8% on A, B and C classes. 
Opportunity: Low penetration in leisure trips 
Source: ABLA 2013 Yearbook, Bradesco and Company’s loyalty program. 19
20 
Distribution 
Car rental distribution (Brazil) 
415 
449 
474 479 470 
2010 2011 2012 2013 9M14
Car Rental Locations in Brazil 
Airport locations Off-airport locations 
Off-airport market is still fragmented. 
Source: Abla 2014 and each company’s website (August 2014) 21
39,5% 
7,5% 
8,2% 
1,9% 
6,5% 
2,9% 
33,5% 
22 
31,8% 
4,1% 
7,4% 
1,5%3,1% 4,5% 
47,5% 
47.0% 
35.9% 
Others 
Movida 
Avis 
Hertz Unidas 
Franchising 
Franchising 
Others 
Unidas 
Movida Avis Hertz 
2013 Market Share – Car Rental 
Rental Revenues 
R$3,055.8 million 
Fleet 
222,554 cars 
Characteristics of Car Rental network : 
 Complex chain management 
 High fixed-cost 
 Consolidated market in airports locations 
 Fragmented market in off-airport locations 
 High barrier to entry 
Gains of scale 
Source: Euromonitor, ABLA and Companies’ Financial Statements and estimates.
59.5% 
49.8% 48.0% 
46.8% 
Sources: EUROMONITOR from 2008 to 2012 and ABLA for 2013 
23 
Market Share Evolution – Car Rental 
56.1% 
33.2% 
29.5% 
37.8% 40.5% 41.8% 
47.0% 
35.4% 
5.2% 6.2% 6.9% 6.1% 6.1% 8.2% 
2.9% 2.5% 2.9% 2.9% 2.8% 2.6% 2.3% 2.6% 2.5% 2.5% 2.9% 6.5% 
2008 2009 2010 2011 2012 2013 
Localiza 
Others 
Unidas 
Hertz 
Avis 
Based on Revenues
24 
Agenda 
1. Company overview 
2. Main business divisions 
 Car Rental 
 Fleet Rental 
 Seminovos 
3. Webcast 
 Earnings release 3Q14
25 
Fleet Rental overview 
455.0 
Net Revenues (R$ million) 
535.7 575.9 
Number of clients 
2013 Fleet composition 
38.0% 
32,809 cars 
Compact cars 
62.0% 
Others 
361.1 
584 
687 760 
2009 2011 2013 
432.9 425.2 
144.1 142.0 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14
2013 Market Share – Fleet Rental 
26 
Rental Revenues 
R$3,464.2 million 
Fleet 
307,336 cars 
Locamerica 
10.3% 
Unidas 
9.1% 
18.4% 
Ouro Verde 
4.9% 
Characteristics of the Fleet Rental business: 
 Low fixed cost 
 Risk of car residual value (depreciation) 
 Low entry barrier 
Source: Euromonitor for revenue , ABLA for fleet and Companies’ Financial Statements. 
Others 
57.2% 
No gains of scale 
11.3% 
Unidas 
7.1% 
Locamerica 
10.3% 
JSL 
10.0% 
Ouro Verde 
ALD 6.0% 
4.8% 
Outros ; 50,5%
Rented fleet penetration 
Brazilian Market 
Low penetration of rented fleet in Brazil. 
Source: ABLA, Datamonitor and Localiza 27 
Corporate fleet: 
4,000,000* 
Rented fleet: 
307,336 
32,809 
World 
8.1% 8.9% 
13.3% 16.5% 
24.5% 
37.4% 
46.9% 
58.3% 
Drivers 
*Localiza estimates
28 
Agenda 
1. Company overview 
2. Main business divisions 
 Car Rental 
 Fleet Rental 
 Seminovos 
3. Webcast 
 Earnings release 3Q14
29 
Car sales – operating data 
# of points of sale 
55 
66 73 74 74 
2010 2011 2012 2013 9M14 
# Number of cars sold 
Result of the OEM’s delays in 
delivering cars 
13,285 14,504 15,091 13,764 12,934 13,669 
18,039 17,999 17,449 15,889 
18,815 
1Q12 2Q12 3Q12 4Q12 1Q13 2Q13 3Q13 4Q13 1Q14 2Q14 3Q14 
Increased sales volume even with stability in the number of stores in the last three years.
30 
Used car sales drivers: 
affordability and penetration 
# of inhabitants per car 2012 – (Brazil 2013) # of inhabitants per car - Brazil 
4.0 
4.2 
4.4 
3.6 
1.8 
1.9 
2.0 
2.1 
1.2 
USA 
United Kingdon 
Germany 
France 
Japan 
South Korea 
Russia 
Argentina 
Brazil 
5,9 5,5 5,2 
Source: O Estado de São Paulo newspaper, as of 08/16/13 (based on researches of Sindipeças) and Globo website, as of 03/10/2014. 
4,4 
2010 2011 2012 2013 
Affordability to buy cars – Public Price of 
the most basic Gol 
300 350 380 
415 465 510 
545 
622 678 724 
84 
71 69 
61 
55 
51 
49 
43 43 43 
90 
80 
70 
60 
50 
40 
30 
20 
10 
‐ 
900 
800 
700 
600 
500 
400 
300 
200 
100 
‐ 
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 
Minimum wage (R$) Minimum wages to buy a new car
Brazilian car market: 
new x used car market and affordability 
8,4 8,9 9,0 9,4 
2.6x 
3,3 3,5 3,6 3,6 
31 
2.5x 2.5x 
2010 2011 2012 2013 
Used cars 
New cars 
Source: FENABRAVE (Autos + light commercial) and Anfavea 
2.6x 
Total market of 13 million cars.
32 
Car sales – operating data 
0.7% 1.8% 13.9% 
2013 Up to 2 years 
409,121 
2013 Brand new 
3,579,903 
2013 Used cars 
9,434,225 
Source: Anfavea and Fenabrave 
Examples • Retailers 
• “Loja do carro” 
• Dealers 
• Fiat, VW, Ford, 
GM most 
successful 
• Auto Brasil 
• Rental operators 
• Locamerica, Hertz 
• “Auto malls” and 
“Cidade do 
automóvel” 
Points of sale • 45,600 (Fenauto) • 3,714 (Anfavea) 
• 25 (Unidas, 
Locamerica, Avis 
and Hertz website). 
• 71 (Fenauto) 
Main players
33 
Agenda 
1. Company overview 
2. Main business divisions 
 Car Rental 
 Fleet Rental 
 Seminovos 
3. Webcast 
 Earnings release 3Q14
34 
Highlights 
Car Rental Division 
Net revenues 
289.6 325.1 
3Q13 3Q14 
R$ million 
Net revenues 
Consolidated 
497.3 535.9 
438.6 471.5 
3Q13 3Q14 
Car Rental Used car sales 
R$ million 
935.9 1,007.4 
Spread 
ROIC minus cost of debt after taxes 
16.5% 18.0% 
10.5p.p. 
6.0% 
10.2p.p. 
7.8% 
2013 9M14 
ROIC Cost of debt after taxes 
Fleet renewal 
# Number of cars sold 
Annualized 
18,039 17,999 17,449 15,889 
18,815 
* 
3Q13 4Q13 1Q14 2Q14 3Q14 
* 2Q14 was impacted by the world cup and less business days.
10,734 12,794 13,749 14,242 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
802.2 
# Daily Rentals (thousands) 
980.7 1,093.7 1,163.5 
10,528 11,518 
853.1 953.1 
3,608 3,880 
289.6 325.1 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
35 
Net Revenues (R$ million) 
Car Rental Division 
Car rental net revenues grew 12.3% in 3Q14 due to 7.5% in daily volumes and 
6.0% increase in the average rental rate when compared with 3Q13.
Car Rental network evolution 
# of car rental locations (Brazil and abroad) 
476 496 524 542 534 
61 47 50 63 64 
181 202 202 193 168 
234 247 272 286 302 
2010 2011 2012 2013 9M14 
Localiza´s branches - Brazil Franchisees´ branches - Brazil Franchisses´ branches - abroad 
16 new owned rental locations were added to the network in the 9M14. 
+16
37 
Utilization rate evolution – Car Rental Division 
69.1% 68.9% 70.8% 
66.8% 66.4% 
Higher utilization rate contributed to improve ROIC. 
70.5% 
2010 2011 2012 2013 9M13 9M14
8,044 
# Daily Rentals (thousands) 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
361.1 
9,603 
455.0 
10,601 10,844 
535.7 575.9 
8,175 7,720 
432.9 425.2 
2,700 2,567 
144.1 142.0 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
38 
Net Revenues (R$ million) 
Fleet Rental Division 
Contracted revenue went from R$647.3 million in 12/31/2013 to R$724.3 million in 30/09/2014.
18,649 7,103 
9,178 2,011 
65,934 59,950 58,655 
47,285 50,772 56,644 62,641 
6,514 
(470) 
585 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
588.5 308.4 98.8 278.9 
1,910.4 1,776.5 1,618.8 
69,744 
51,156 52,738 
44,642 
Cars purchased Cars sold 
52,153 
Net Investment in Fleet (R$ million) 
2,026.2 
230.6 
1,472.4 1,605.8 
18,039 18,815 
17,569 17,674 
* It does not include theft / crashed cars. 
30.8 
528.1 584.2 
1,321.9 1,468.1 1,520.0 
1,747.3 
1,241.8 
1,465.2 
497.3 535.9 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
Purchases (includes accessories) Used car sales net revenues 
39 
Net investment 
Fleet Expansion* (quantity) 
Efficiency in managing car purchases aiming at optimizing utilization rate. 
(1,141) 
140.6 
48.3
40 
Sales by quarter 
Quantity 
# Number of cars sold 
Result of the OEM’s delays in 
delivering cars 
13,285 14,504 15,091 13,764 12,934 13,669 
18,039 17,999 17,449 15,889 
Higher sale volumes result in lower fixed costs per car sold. 
18,815 
1Q12 2Q12 3Q12 4Q12 1Q13 2Q13 3Q13 4Q13 1Q14 2Q14 3Q14
41 
End of period fleet 
Quantity 
97,190 103,215 103,563 
96,317 103,526 88,060 
26,615 31,629 32,104 32,809 32,809 33,072 
61,445 64,688 65,086 70,717 70,406 70,491 
2010 2011 2012 2013 9M13 9M14 
Car Rental Fleet Rental 
In the Car Rental Division, fleet was kept stable despite the rental volume growth, 
reflecting productivity gain thru better utilization. 
The number of cars in the Fleet Rental Division totaled 33,072, on September 30, 
including 1,583 cars in preparation to be delivered to customers (444 cars on June 30, 2014).
Consolidated net revenues 
R$ million 
3,166.7 
2,918.1 3,506.2 
2,497.2 2,542.4 
1,175.3 1,450.0 1,646.7 1,758.9 1,300.6 1,391.8 
438.6 471.5 
1,321.9 
1,468.1 1,520.0 1,747.3 
1,241.8 1,465.2 
497.3 535.9 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
Car Rental Used car sales 
Consolidated net revenues increased by 12.4% in 9M14. 
935.9 1,007.4 
2,857.0
43 
Consolidated EBITDA 
R$ million 
Divisions 2010** 2011** 2012 2013 9M13 9M14* 3Q13 3Q14* 
Car Rental 45.3% 46.9% 40.9% 36.8% 36.7% 39.3% 38.5% 39.6% 
Fleet Rental 68.0% 68.6% 66.4% 65.5% 65.8% 61.5% 65.2% 61.1% 
Rental Consolidated 52.3% 53.8% 49.3% 46.5% 46.6% 46.3% 47.5% 46.3% 
Used Car Sales 2.6% 2.8% 4.2% 5.7% 6.0% 6.0% 6.0% 4.4% 
EBITDA grew 7.6% in the 9M14. 
649.5 
821.3 875.6 916.5 
680.5 732.2 
238.2 241.5 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
(*) It considers the new appropriation criteria of the overhead, which is also appropriated to Seminovos. 
(**) Up to 2011, accessories and freight of new cars were recorded as permanent assets and depreciated over the cars’ 
useful life. From 2012 on, such values have been accounted directly in the cost line, impacting EBITDA but reducing 
depreciation costs.
1,536.0 1,683.9 
* * 
2010 2011 2012 2013 9M14 3Q14 
3,509.7 4,133.0 
2,076.6 
1,895.8 
1,452.4 1,316.6 1,231.6 
1,096.9 4,592.3 4,054.8 3,954.0 
4,311.3 
* * 
2010 2011 2012 2013 9M14 3Q14 
*Annualized 
Depreciation IPI Effect - Non recurring additional depreciation 
44 
Average depreciation per car 
in R$ 
3,972.4 
5,408.2 
Car Rental 
Fleet Rental 
*Annualized 
Lower depreciation contributed to higher ROIC in the 9M14.
250.5 291.6 
336.3 * 
240.9 
384.3 
294.4 308.3 
102.1 101.9 
2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 
45 
Consolidated net income 
R$ million 
* Pro forma 2012 net income excluding additional depreciation related to the IPI tax reduction, net of income tax. 
Higher EBITDA and lower depreciation were offset by an increase 
of R$14.3 million in financial expenses.
Free cash flow - FCF (*) Without the technical discount up to 2010 
Free cash flow - R$ million 2010 2011 2012 2013 9M14 
46 
Operations 
EBITDA 649.5 821.3 875.6 916.5 732.2 
Used car sale revenue, net from taxes (1,321.9) (1,468.1) (1,520.0) (1,747.3) (1,465.2) 
Depreciated cost of cars sold (*) 1,203.2 1,328.6 1,360.2 1,543.8 1,294.5 
(-) Income tax and social contribution (57.8) (83.0) (100.9) (108.5) (89.9) 
Change in working capital 54.5 (83.9) 37.1 2.9 (82.8) 
Cash provided by rental operations 527.5 514.9 652.0 607.4 388.8 
Capex - 
Renewals 
Used car sale revenue, net from taxes 1,321.9 1,468.1 1,520.0 1,747.3 1,465.2 
Fleet renewal investment (1,370.1) (1,504.5) (1,563.3) (1,819.7) (1,589.3) 
Net investment for fleet renewal (48.2) (36.4) (43.3) (72.4) (124.1) 
Fleet renewal – quantity 47,285 50,772 56,644 62,641 52,153 
Investment, other property and intangibles investments (50.6) (59.9) (77.8) (47.5) (36.0) 
Free cash flow before growth, new HQ and interest 428.7 418.6 530.9 487.5 228.7 
Capex - 
Growth 
Fleet growth investment (540.3) (272.0) (55.5) (209.4) (17.8) 
Change in accounts payable to car suppliers 111.3 32.7 (116.9) 89.7 121.8 
Fleet growth (429.0) (239.3) (172.4) (119.7) 104.0 
Fleet increase / (reduction) – quantity 18,649 9,178 2,011 7,103 585 
Free cash flow after growth, and before interest and before new headquarters (0.3) 179.3 358.5 367.8 332.7 
Capex – 
HQ 
Investment in the construction of the new headquarters (0.5) (3.1) (2.4) (6.5) (28.9) 
Marketable securities – new headquarters - - - - (90.0) 
New headquarters construction (0.5) (3.1) (2.4) (6.5) (118.9) 
Free cash flow before interest (0.8) 176.2 356.1 361.3 213.8
47 
Changes in net debt 
R$ million 
1,332.8 
-332.7 
(*) Before new headquarters capex 
119.4 
118.9 
83.5 
The strong cash generation allowed net debt to remain stable, 
even after investments in the new headquarters. 
Net debt as of 
Dec 31, 2013 
FCF (*) 
Financial expenses 
New HQ 
Dividends 
1,321.9 
Net debt as of 
Sep 30, 2014
2,446.7 2,681.7 2,547.6 2,797.9 2,960.4 
1,281.1 1,363.4 1,231.2 1,332.8 1,321.9 
2010 2011 2012 2013 9M14 
48 
Debt - ratios 
Net debt vs. Fleet value 
BALANCE AT THE END OF PERIOD 2010(*) 2011 2012 2013 9M14 
Net debt / Fleet value 52% 51% 48% 48% 45% 
Net debt / EBITDA** 2.0x 1.7x 1.4x 1.5x 1.4% 
Net debt / Equity 1.4x 1.2x 0.9x 1.0x 0.8% 
EBITDA / Net financial expenses 5.0x 4.6x 6.3x 8.3x 6.1x 
(*) 2010 ratios based on USGAAP financial statements 
(**) Annualized 
Net debt Fleet value 
Comfortable debt ratios.
35.9 184.2 
487.1 511.4 
221.0 
544.5 445.0 
147.5 
2014 2015 2016 2017 2018 2019 2020 2021 
49 
Debt maturity profile (principal) 
R$ million 
The Company monitors the market on a regular basis and changes its debt portfolio 
to improve debt profile and/or reduce financial costs. 
Cash 
1,291.4 
707.2 
As of September 30, 2014 
After 8th debenture issuance
50 
Localiza Level I ADR 
Ticker Symbol: LZRFY 
CUSIP: 53956W300 
ISIN: US53956W3007 
Ratio: 1 Common Share : 1 ADR 
Exchange: OTC 
Depositary bank: Deutsche Bank Trust Company Americas 
ADR broker helpline: +1 212 250 9100 (New York) 
+44 207 547 6500 (London) 
E-mail: adr@db.com 
ADR website: www.adr.db.com 
Depositary bank’s local custodian: Banco Bradesco S/A, Brazil
51 
Disclaimer 
Roberto Mendes 
CFO and IR 
Nora Lanari 
Head of IR 
Eugênio Mattar 
CEO 
Website: www.localiza.com/ir E-mail: ri@localiza.com Phone: 55 31 3247-7024 
Disclaimer 
The material presented is a presentation of general background information about LOCALIZA as of the date of the presentation. It is information in summary form and does 
not purport to be complete. It is not intended to be relied upon as advice to potential investors. This presentation is strictly confidential and may not be disclosed to any 
other person. No representation or warranty, express or implied, is made concerning, and no reliance should be placed on, the accuracy, fairness, or completeness of the 
information presented herein. 
This presentation contains statements that are forward-looking within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange 
Act of 1934. Such forward-looking statements are only predictions and are not guarantees of future performance. Investors are cautioned that any such forward-looking 
statements are and will be, as the case may be, subject to many risks, uncertainties and factors relating to the operations and business environments of LOCALIZA and its 
subsidiaries that may cause the actual results of the companies to be materially different from any future results expressed or implied in such forward-looking statements. 
Although LOCALIZA believes that the expectations and assumptions reflected in the forward-looking statements are reasonable based on information currently available to 
LOCALIZA’s management, LOCALIZA cannot guarantee future results or events. LOCALIZA expressly disclaims a duty to update any of the forward-looking statement. 
Securities may not be offered or sold in the United States unless they are registered or exempt from registration under the Securities Act of 1933. Any offering of securities 
to be made in the United States will be made by means of an offering memorandum that may be obtained from any underwriters we may appoint in connection with an 
offering of securities in future. Such offering memorandum will contain, or incorporate by reference, detailed information about LOCALIZA and its business and financial 
results, as well as its financial statements. 
This presentation does not constitute an offer, or invitation, or solicitation of an offer, to subscribe for or purchase any securities. Neither this presentation nor anything 
contained herein shall form the basis of any contract or commitment whatsoever.

Localiza institucional inglês

  • 1.
    Localiza Rent aCar S.A. Institutional Presentation November, 2014 1
  • 2.
    1. Company overview 2. Main business divisions  Car Rental  Fleet Rental  Seminovos 3. Webcast  Earnings release 3Q14 Agenda 2
  • 3.
    Company: milestones PhaseI – Rise to #1 1973 – Founded in Belo Horizonte/MG Late 70’s - Acquisitions in the Northeast of Brazil 1981 – Brazilian car rental leader in # of branches Phase II – Expansion 1984 – Expansion strategy by adjacencies: Franchising 1991 – Expansion strategy by adjacencies: Seminovos 1997 – PE firm DL&J enters at a market cap of US$ 150 mm 1997 – Expansion strategy by adjacencies: Fleet Rental Phase III – Reaching Scale 2005 – IPO: market cap of US$ 295 mm 2011 – Rated as investment grade by Moody’s, Fitch and S&P in 2012 2012 – ADR level I 09/30/2014 – Market cap of US$3.1 bi with ADTV of R$35.5 million 1973 1982 1983 2004 2005 2014 3
  • 4.
    Company: integrated businessplatform Synergies: bargaining power cost reduction cross selling  12.800 cars  168 locations in Brazil  64 locations in South America  35 employees  57,3% sold to final consumer  74 stores  997 employees  70,491 cars  4.2 million clients  302 locations  4,371 employees  33,072 cars  787 clients  373 employees This integrated business platform gives Localiza flexibility and superior performance. Based on the 3Q14 4 Car Rental Fleet Rental Franchising Seminovos
  • 5.
    Company: Business platformdivisions Franchising Supplementary business, with the purpose to expand the brand’s network. Franchising is seen as a primarily strategic business by management – the revenues generated are low, however brand and network expand at minimum capital expenditure. Car Rental Localiza car rental rents to individuals or businesses at airports and other locations. The traditional backbone of Localiza. With its giant fleet that gets renewed annually, it lays the foundation for all scale effects captured by the group as a whole. Fleet Rental Offering customized fleet for 2-3 years terms. Localiza Fleet is seen as an additional business that generates value by leveraging synergies created by the integrated platform approach. Used car sales Support area, with the objective to sell the Company’s used cars and add know-how in buying cars and estimating the residual value. As a support business activity, Seminovos enables the sell roughly 60% of used cars directly to the final customer, thereby maximizing the residual value of used rental cars. 5
  • 6.
    1 2 34 5 6 E x p e n s e s , i n t e r e s t a n d t a x 7 8 9 10 11 12 Total 1 year Car Rental Financial Cycle Per car Car Rental Seminovos Per operating car Per car sold R$ % Seminovos % R$ Net revenues 19,7 100,0% 28,1 100,0% 47,8 Costs - fixed and variable (9,1) -46,1% (9,1) SG&A (3,3) -17,0% (2,6) -9,4% (6,0) Net revenues of car sold 25,5 90,6% 25,5 Book value of car sold (24,1) -85,8% (24,1) EBITDA 7,3 36,8% 1,4 4,9% 8,6 Cars Depreciation (1,5) -5,2% (1,5) Others depreciation (0,4) -1,9% (0,2) -0,8% (0,6) Financial expenses (1,3) -4,6% (1,3) Taxes (2,1) -10,5% 0,5 1,7% (1,6) Net Income (Loss) 4,8 24,5% (1,1) -4,0% 3,7 NOPAT 4,6 ROIC 17,1% Cost of debt after taxes 6,0% 6 Net car sale revenue 1 year cycle R$25.5 R$27.0 Car acquisition Revenue Spread 11.1p.p.
  • 7.
    1 2 34 5 6 E x p e n s e s , i n t e r e s t a n d t a x 19 20 21 22 23 24 Total 2 years Fleet Rental Financial Cycle Per car Fleet Rental Seminovos Per operating car Per car sold R$ % Seminovos % R$ Net revenues 36,9 100,0% 26,7 100,0% 63,7 Costs - fixed and variable (10,3) -28,0% (10,3) SG&A (2,4) -6,5% (2,4) -8,9% (4,8) Net revenues of car sold 24,4 91,1% 24,4 Book value of car sold (23,1) -86,2% (23,1) EBITDA 24,2 65,5% 1,3 4,9% 25,5 Cars Depreciation (9,2) -34,3% (9,2) Others depreciation (0,1) -0,2% - 0,0% (0,1) Financial expenses (2,2) -8,2% (2,2) Taxes (7,2) -19,6% 3,0 11,3% (4,2) Net Income (Loss) 16,9 45,7% (7,0) -26,3% 9,9 Net Income (Loss) - per year 8,4 45,7% (3,5) -26,3% 4,9 NOPAT 5,7 ROIC 17,1% Cost of debt after taxes 6,0% 7 Net car sale revenue R$24.4 2 year cycle Spread 11.1p.p. R$33.3 Car acquisition Revenue
  • 8.
    Rental revenues evolution 1,462.8 Localiza’s rental revenues at constant prices 1,699.2 1,802.5 1,821.8 2010 2011 2012 2013 Sector’s revenue at constant prices (ex- Localiza) 4,637.6 4,692.1 4,791.3 4,698.2 2010 2011 2012 2013 GDP -0.3% 7.5% 2.7% 1.0% Average GDP growth: 3.7% The Company grew at an average of 2.8x GDP and 19.0x the sector. Source: ABLA (Brazilian Car Rental Association) and Localiza. 8
  • 9.
    Competitive advantages: 41years of experience in managing assets Raising money Buying cars Renting Cars Selling Cars Cash to renew the fleet or pay debt Source: ABLA (Brazilian Car Rental Association) and Localiza. $ Profitability comes from rental divisions $ 9
  • 10.
    Competitive advantages: raisingmoney National Scale Global Scale Localiza raises money with better conditions when compared to competitors. As of March, 2014. BBB Fitch Baa3 Moody’s BBB- S&P BBB+ S&P B+ S&P B+ Fitch B1 Moody‘s brAAA S&P Aa1.br Moody’s AAA(bra) Fitch brAA- S&P A+ (bra) Fitch brA S&P A (bra) Fitch brA+ S&P A+ (bra) Fitch A(bra) Fitch Raising money Buying cars Renting Cars Selling Cars 10 Investment grade: lower spreads and longer tenors
  • 11.
    11 Competitive advantages:buying cars Number of cars purchased - 2013 78.779 18.866 * • Includes Franchising 9.950 Localiza’s share in the internal sales of the Localiza buys cars with better conditions due to the volume of purchases. Source: each company website major OEMs - 2013 2.6% Raising money Buying cars Renting Cars Selling Cars Localiza Unidas Locamerica
  • 12.
    Brand Know HowBrazilian distribution 55 158 108 12 Competitive advantages: renting cars # of cities # of branches 470 341 99 78 42 The Company is present in 242 cities where the other largest networks do not operate. Source: Brand Analytics and each company website (Localiza and Peers, as of March, 2014) 321 Raising money Buying cars Renting Cars Selling Cars Localiza Unidas Hertz Avis
  • 13.
    13 Competitive advantages:selling cars Sales to final consumer Selling directly to final consumer reduces depreciation. Cars available for sale are used during peaks of demand. Raising money Buying cars Renting Cars Selling Cars Buffer: additional fleet
  • 14.
    16,9% 17,1% 16,1%16,5% 18,0% 7,3% 8,6% 10.5p.p. 6,3% 6,0% 7,8% 2010 2011 2012 2013 9M14 14 ROIC versus cost of debt after taxes 9.6p.p. 8.5p.p. 9.8p.p. 10.2p.p. ROIC Cost of debt after taxes Annualized ROIC increase was enough to offset higher basic interest rate.
  • 15.
    2013 Industry overview Activities Car and Fleet rentals Car and Fleet rentals Fleet rental Logistics, Car and Fleet and rentals Machinery, heavy equipments and fleet rentals Gross Rental Revenues (R$ million) 1,821.8 567.0 356.9 N/D 216.8** Fleet (End of Period) 117,759 38,292 28,265 35,200* 18,616 ROIC (NOPAT/ Investment***): 2013 16.5% 6.8% 7.4% 6.9% 7.8% 2012 16.1% 3.9% 6.9% 7.0% 7.9% ROE (Net Income/ Shareholders’ Equity): 2013 28.7% 9.1% 5.3% 9.2% 31.8% 2012 18.2% 1.2% 12.8% 9.2% 10.7% Net Debt/EBITDA 1.5x 2.2x 3.1x 3.9x 3.5x Net Debt/PL 1.0x 0.9x 1.7x 2.7x 6.8x Source: ABLA, Companies’ Financial Statements. * JSL: 30.600 cars in fleet rental and 4.600 Movida **Ouro Verde: Net Fleet Rental Revenue; Ouro Verde: EBITDA excludes selling of Martini Meat. ***Investiment = Average shareholders’ Equity + Average Net Debt 15
  • 16.
    16 Agenda 1.Company overview 2. Main business divisions  Car Rental  Fleet Rental  Seminovos 3. Webcast  Earnings release 3Q14
  • 17.
    17 Car Rentaloverview Net Revenues (R$ million) 2013 Fleet composition 70,717 cars 65.9% Compact cars 34.1% Others 980.7 1,093.7 1,163.5 Corporate fleet size 802.2 47,517 64,688 70,717 2009 2011 2013 853.1 953.1 289.6 325.1 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14
  • 18.
    29 70 8289 90 2003 2010 2011 2012 2013 18 Drivers Air traffic passengers - million Investments in Brazil (2014‐2019) Source: BNDES, ANAC, IPEADATA and BCB (R$1,040 billion) GDP per capita (R$ thousands) 6.9 7.5 8.4 9.5 10.7 11.7 12.8 14.2 16.0 16.6 19.0 21.3 22.4 24.1 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 151 180 200 Car rental affordability 240 260 300 350 380 415 465 510 545 622 678 51% 38% 37% 35% 31% 27% 22% 20% 18% 16% 15% 15% 13% 12% 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 Monthly minimum salary (R$) Daily rental price over minimum salary (%) 631 153 136 63 57 Oil and Gas Others* Eletric power Highway Railroad *Ports, Urban Mobility, Basic sanitation and Airports
  • 19.
    Company current penetration Car Rental 84 million Adult population (age > 20 years) Class A+B+C 15 million Adult population (age > 20 years) Class A+B 4 million Penetration: 4.8% on A, B and C classes. Opportunity: Low penetration in leisure trips Source: ABLA 2013 Yearbook, Bradesco and Company’s loyalty program. 19
  • 20.
    20 Distribution Carrental distribution (Brazil) 415 449 474 479 470 2010 2011 2012 2013 9M14
  • 21.
    Car Rental Locationsin Brazil Airport locations Off-airport locations Off-airport market is still fragmented. Source: Abla 2014 and each company’s website (August 2014) 21
  • 22.
    39,5% 7,5% 8,2% 1,9% 6,5% 2,9% 33,5% 22 31,8% 4,1% 7,4% 1,5%3,1% 4,5% 47,5% 47.0% 35.9% Others Movida Avis Hertz Unidas Franchising Franchising Others Unidas Movida Avis Hertz 2013 Market Share – Car Rental Rental Revenues R$3,055.8 million Fleet 222,554 cars Characteristics of Car Rental network :  Complex chain management  High fixed-cost  Consolidated market in airports locations  Fragmented market in off-airport locations  High barrier to entry Gains of scale Source: Euromonitor, ABLA and Companies’ Financial Statements and estimates.
  • 23.
    59.5% 49.8% 48.0% 46.8% Sources: EUROMONITOR from 2008 to 2012 and ABLA for 2013 23 Market Share Evolution – Car Rental 56.1% 33.2% 29.5% 37.8% 40.5% 41.8% 47.0% 35.4% 5.2% 6.2% 6.9% 6.1% 6.1% 8.2% 2.9% 2.5% 2.9% 2.9% 2.8% 2.6% 2.3% 2.6% 2.5% 2.5% 2.9% 6.5% 2008 2009 2010 2011 2012 2013 Localiza Others Unidas Hertz Avis Based on Revenues
  • 24.
    24 Agenda 1.Company overview 2. Main business divisions  Car Rental  Fleet Rental  Seminovos 3. Webcast  Earnings release 3Q14
  • 25.
    25 Fleet Rentaloverview 455.0 Net Revenues (R$ million) 535.7 575.9 Number of clients 2013 Fleet composition 38.0% 32,809 cars Compact cars 62.0% Others 361.1 584 687 760 2009 2011 2013 432.9 425.2 144.1 142.0 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14
  • 26.
    2013 Market Share– Fleet Rental 26 Rental Revenues R$3,464.2 million Fleet 307,336 cars Locamerica 10.3% Unidas 9.1% 18.4% Ouro Verde 4.9% Characteristics of the Fleet Rental business:  Low fixed cost  Risk of car residual value (depreciation)  Low entry barrier Source: Euromonitor for revenue , ABLA for fleet and Companies’ Financial Statements. Others 57.2% No gains of scale 11.3% Unidas 7.1% Locamerica 10.3% JSL 10.0% Ouro Verde ALD 6.0% 4.8% Outros ; 50,5%
  • 27.
    Rented fleet penetration Brazilian Market Low penetration of rented fleet in Brazil. Source: ABLA, Datamonitor and Localiza 27 Corporate fleet: 4,000,000* Rented fleet: 307,336 32,809 World 8.1% 8.9% 13.3% 16.5% 24.5% 37.4% 46.9% 58.3% Drivers *Localiza estimates
  • 28.
    28 Agenda 1.Company overview 2. Main business divisions  Car Rental  Fleet Rental  Seminovos 3. Webcast  Earnings release 3Q14
  • 29.
    29 Car sales– operating data # of points of sale 55 66 73 74 74 2010 2011 2012 2013 9M14 # Number of cars sold Result of the OEM’s delays in delivering cars 13,285 14,504 15,091 13,764 12,934 13,669 18,039 17,999 17,449 15,889 18,815 1Q12 2Q12 3Q12 4Q12 1Q13 2Q13 3Q13 4Q13 1Q14 2Q14 3Q14 Increased sales volume even with stability in the number of stores in the last three years.
  • 30.
    30 Used carsales drivers: affordability and penetration # of inhabitants per car 2012 – (Brazil 2013) # of inhabitants per car - Brazil 4.0 4.2 4.4 3.6 1.8 1.9 2.0 2.1 1.2 USA United Kingdon Germany France Japan South Korea Russia Argentina Brazil 5,9 5,5 5,2 Source: O Estado de São Paulo newspaper, as of 08/16/13 (based on researches of Sindipeças) and Globo website, as of 03/10/2014. 4,4 2010 2011 2012 2013 Affordability to buy cars – Public Price of the most basic Gol 300 350 380 415 465 510 545 622 678 724 84 71 69 61 55 51 49 43 43 43 90 80 70 60 50 40 30 20 10 ‐ 900 800 700 600 500 400 300 200 100 ‐ 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 Minimum wage (R$) Minimum wages to buy a new car
  • 31.
    Brazilian car market: new x used car market and affordability 8,4 8,9 9,0 9,4 2.6x 3,3 3,5 3,6 3,6 31 2.5x 2.5x 2010 2011 2012 2013 Used cars New cars Source: FENABRAVE (Autos + light commercial) and Anfavea 2.6x Total market of 13 million cars.
  • 32.
    32 Car sales– operating data 0.7% 1.8% 13.9% 2013 Up to 2 years 409,121 2013 Brand new 3,579,903 2013 Used cars 9,434,225 Source: Anfavea and Fenabrave Examples • Retailers • “Loja do carro” • Dealers • Fiat, VW, Ford, GM most successful • Auto Brasil • Rental operators • Locamerica, Hertz • “Auto malls” and “Cidade do automóvel” Points of sale • 45,600 (Fenauto) • 3,714 (Anfavea) • 25 (Unidas, Locamerica, Avis and Hertz website). • 71 (Fenauto) Main players
  • 33.
    33 Agenda 1.Company overview 2. Main business divisions  Car Rental  Fleet Rental  Seminovos 3. Webcast  Earnings release 3Q14
  • 34.
    34 Highlights CarRental Division Net revenues 289.6 325.1 3Q13 3Q14 R$ million Net revenues Consolidated 497.3 535.9 438.6 471.5 3Q13 3Q14 Car Rental Used car sales R$ million 935.9 1,007.4 Spread ROIC minus cost of debt after taxes 16.5% 18.0% 10.5p.p. 6.0% 10.2p.p. 7.8% 2013 9M14 ROIC Cost of debt after taxes Fleet renewal # Number of cars sold Annualized 18,039 17,999 17,449 15,889 18,815 * 3Q13 4Q13 1Q14 2Q14 3Q14 * 2Q14 was impacted by the world cup and less business days.
  • 35.
    10,734 12,794 13,74914,242 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 802.2 # Daily Rentals (thousands) 980.7 1,093.7 1,163.5 10,528 11,518 853.1 953.1 3,608 3,880 289.6 325.1 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 35 Net Revenues (R$ million) Car Rental Division Car rental net revenues grew 12.3% in 3Q14 due to 7.5% in daily volumes and 6.0% increase in the average rental rate when compared with 3Q13.
  • 36.
    Car Rental networkevolution # of car rental locations (Brazil and abroad) 476 496 524 542 534 61 47 50 63 64 181 202 202 193 168 234 247 272 286 302 2010 2011 2012 2013 9M14 Localiza´s branches - Brazil Franchisees´ branches - Brazil Franchisses´ branches - abroad 16 new owned rental locations were added to the network in the 9M14. +16
  • 37.
    37 Utilization rateevolution – Car Rental Division 69.1% 68.9% 70.8% 66.8% 66.4% Higher utilization rate contributed to improve ROIC. 70.5% 2010 2011 2012 2013 9M13 9M14
  • 38.
    8,044 # DailyRentals (thousands) 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 361.1 9,603 455.0 10,601 10,844 535.7 575.9 8,175 7,720 432.9 425.2 2,700 2,567 144.1 142.0 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 38 Net Revenues (R$ million) Fleet Rental Division Contracted revenue went from R$647.3 million in 12/31/2013 to R$724.3 million in 30/09/2014.
  • 39.
    18,649 7,103 9,1782,011 65,934 59,950 58,655 47,285 50,772 56,644 62,641 6,514 (470) 585 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 588.5 308.4 98.8 278.9 1,910.4 1,776.5 1,618.8 69,744 51,156 52,738 44,642 Cars purchased Cars sold 52,153 Net Investment in Fleet (R$ million) 2,026.2 230.6 1,472.4 1,605.8 18,039 18,815 17,569 17,674 * It does not include theft / crashed cars. 30.8 528.1 584.2 1,321.9 1,468.1 1,520.0 1,747.3 1,241.8 1,465.2 497.3 535.9 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 Purchases (includes accessories) Used car sales net revenues 39 Net investment Fleet Expansion* (quantity) Efficiency in managing car purchases aiming at optimizing utilization rate. (1,141) 140.6 48.3
  • 40.
    40 Sales byquarter Quantity # Number of cars sold Result of the OEM’s delays in delivering cars 13,285 14,504 15,091 13,764 12,934 13,669 18,039 17,999 17,449 15,889 Higher sale volumes result in lower fixed costs per car sold. 18,815 1Q12 2Q12 3Q12 4Q12 1Q13 2Q13 3Q13 4Q13 1Q14 2Q14 3Q14
  • 41.
    41 End ofperiod fleet Quantity 97,190 103,215 103,563 96,317 103,526 88,060 26,615 31,629 32,104 32,809 32,809 33,072 61,445 64,688 65,086 70,717 70,406 70,491 2010 2011 2012 2013 9M13 9M14 Car Rental Fleet Rental In the Car Rental Division, fleet was kept stable despite the rental volume growth, reflecting productivity gain thru better utilization. The number of cars in the Fleet Rental Division totaled 33,072, on September 30, including 1,583 cars in preparation to be delivered to customers (444 cars on June 30, 2014).
  • 42.
    Consolidated net revenues R$ million 3,166.7 2,918.1 3,506.2 2,497.2 2,542.4 1,175.3 1,450.0 1,646.7 1,758.9 1,300.6 1,391.8 438.6 471.5 1,321.9 1,468.1 1,520.0 1,747.3 1,241.8 1,465.2 497.3 535.9 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 Car Rental Used car sales Consolidated net revenues increased by 12.4% in 9M14. 935.9 1,007.4 2,857.0
  • 43.
    43 Consolidated EBITDA R$ million Divisions 2010** 2011** 2012 2013 9M13 9M14* 3Q13 3Q14* Car Rental 45.3% 46.9% 40.9% 36.8% 36.7% 39.3% 38.5% 39.6% Fleet Rental 68.0% 68.6% 66.4% 65.5% 65.8% 61.5% 65.2% 61.1% Rental Consolidated 52.3% 53.8% 49.3% 46.5% 46.6% 46.3% 47.5% 46.3% Used Car Sales 2.6% 2.8% 4.2% 5.7% 6.0% 6.0% 6.0% 4.4% EBITDA grew 7.6% in the 9M14. 649.5 821.3 875.6 916.5 680.5 732.2 238.2 241.5 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 (*) It considers the new appropriation criteria of the overhead, which is also appropriated to Seminovos. (**) Up to 2011, accessories and freight of new cars were recorded as permanent assets and depreciated over the cars’ useful life. From 2012 on, such values have been accounted directly in the cost line, impacting EBITDA but reducing depreciation costs.
  • 44.
    1,536.0 1,683.9 ** 2010 2011 2012 2013 9M14 3Q14 3,509.7 4,133.0 2,076.6 1,895.8 1,452.4 1,316.6 1,231.6 1,096.9 4,592.3 4,054.8 3,954.0 4,311.3 * * 2010 2011 2012 2013 9M14 3Q14 *Annualized Depreciation IPI Effect - Non recurring additional depreciation 44 Average depreciation per car in R$ 3,972.4 5,408.2 Car Rental Fleet Rental *Annualized Lower depreciation contributed to higher ROIC in the 9M14.
  • 45.
    250.5 291.6 336.3* 240.9 384.3 294.4 308.3 102.1 101.9 2010 2011 2012 2013 9M13 9M14 3Q13 3Q14 45 Consolidated net income R$ million * Pro forma 2012 net income excluding additional depreciation related to the IPI tax reduction, net of income tax. Higher EBITDA and lower depreciation were offset by an increase of R$14.3 million in financial expenses.
  • 46.
    Free cash flow- FCF (*) Without the technical discount up to 2010 Free cash flow - R$ million 2010 2011 2012 2013 9M14 46 Operations EBITDA 649.5 821.3 875.6 916.5 732.2 Used car sale revenue, net from taxes (1,321.9) (1,468.1) (1,520.0) (1,747.3) (1,465.2) Depreciated cost of cars sold (*) 1,203.2 1,328.6 1,360.2 1,543.8 1,294.5 (-) Income tax and social contribution (57.8) (83.0) (100.9) (108.5) (89.9) Change in working capital 54.5 (83.9) 37.1 2.9 (82.8) Cash provided by rental operations 527.5 514.9 652.0 607.4 388.8 Capex - Renewals Used car sale revenue, net from taxes 1,321.9 1,468.1 1,520.0 1,747.3 1,465.2 Fleet renewal investment (1,370.1) (1,504.5) (1,563.3) (1,819.7) (1,589.3) Net investment for fleet renewal (48.2) (36.4) (43.3) (72.4) (124.1) Fleet renewal – quantity 47,285 50,772 56,644 62,641 52,153 Investment, other property and intangibles investments (50.6) (59.9) (77.8) (47.5) (36.0) Free cash flow before growth, new HQ and interest 428.7 418.6 530.9 487.5 228.7 Capex - Growth Fleet growth investment (540.3) (272.0) (55.5) (209.4) (17.8) Change in accounts payable to car suppliers 111.3 32.7 (116.9) 89.7 121.8 Fleet growth (429.0) (239.3) (172.4) (119.7) 104.0 Fleet increase / (reduction) – quantity 18,649 9,178 2,011 7,103 585 Free cash flow after growth, and before interest and before new headquarters (0.3) 179.3 358.5 367.8 332.7 Capex – HQ Investment in the construction of the new headquarters (0.5) (3.1) (2.4) (6.5) (28.9) Marketable securities – new headquarters - - - - (90.0) New headquarters construction (0.5) (3.1) (2.4) (6.5) (118.9) Free cash flow before interest (0.8) 176.2 356.1 361.3 213.8
  • 47.
    47 Changes innet debt R$ million 1,332.8 -332.7 (*) Before new headquarters capex 119.4 118.9 83.5 The strong cash generation allowed net debt to remain stable, even after investments in the new headquarters. Net debt as of Dec 31, 2013 FCF (*) Financial expenses New HQ Dividends 1,321.9 Net debt as of Sep 30, 2014
  • 48.
    2,446.7 2,681.7 2,547.62,797.9 2,960.4 1,281.1 1,363.4 1,231.2 1,332.8 1,321.9 2010 2011 2012 2013 9M14 48 Debt - ratios Net debt vs. Fleet value BALANCE AT THE END OF PERIOD 2010(*) 2011 2012 2013 9M14 Net debt / Fleet value 52% 51% 48% 48% 45% Net debt / EBITDA** 2.0x 1.7x 1.4x 1.5x 1.4% Net debt / Equity 1.4x 1.2x 0.9x 1.0x 0.8% EBITDA / Net financial expenses 5.0x 4.6x 6.3x 8.3x 6.1x (*) 2010 ratios based on USGAAP financial statements (**) Annualized Net debt Fleet value Comfortable debt ratios.
  • 49.
    35.9 184.2 487.1511.4 221.0 544.5 445.0 147.5 2014 2015 2016 2017 2018 2019 2020 2021 49 Debt maturity profile (principal) R$ million The Company monitors the market on a regular basis and changes its debt portfolio to improve debt profile and/or reduce financial costs. Cash 1,291.4 707.2 As of September 30, 2014 After 8th debenture issuance
  • 50.
    50 Localiza LevelI ADR Ticker Symbol: LZRFY CUSIP: 53956W300 ISIN: US53956W3007 Ratio: 1 Common Share : 1 ADR Exchange: OTC Depositary bank: Deutsche Bank Trust Company Americas ADR broker helpline: +1 212 250 9100 (New York) +44 207 547 6500 (London) E-mail: adr@db.com ADR website: www.adr.db.com Depositary bank’s local custodian: Banco Bradesco S/A, Brazil
  • 51.
    51 Disclaimer RobertoMendes CFO and IR Nora Lanari Head of IR Eugênio Mattar CEO Website: www.localiza.com/ir E-mail: ri@localiza.com Phone: 55 31 3247-7024 Disclaimer The material presented is a presentation of general background information about LOCALIZA as of the date of the presentation. It is information in summary form and does not purport to be complete. It is not intended to be relied upon as advice to potential investors. This presentation is strictly confidential and may not be disclosed to any other person. No representation or warranty, express or implied, is made concerning, and no reliance should be placed on, the accuracy, fairness, or completeness of the information presented herein. This presentation contains statements that are forward-looking within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements are only predictions and are not guarantees of future performance. Investors are cautioned that any such forward-looking statements are and will be, as the case may be, subject to many risks, uncertainties and factors relating to the operations and business environments of LOCALIZA and its subsidiaries that may cause the actual results of the companies to be materially different from any future results expressed or implied in such forward-looking statements. Although LOCALIZA believes that the expectations and assumptions reflected in the forward-looking statements are reasonable based on information currently available to LOCALIZA’s management, LOCALIZA cannot guarantee future results or events. LOCALIZA expressly disclaims a duty to update any of the forward-looking statement. Securities may not be offered or sold in the United States unless they are registered or exempt from registration under the Securities Act of 1933. Any offering of securities to be made in the United States will be made by means of an offering memorandum that may be obtained from any underwriters we may appoint in connection with an offering of securities in future. Such offering memorandum will contain, or incorporate by reference, detailed information about LOCALIZA and its business and financial results, as well as its financial statements. This presentation does not constitute an offer, or invitation, or solicitation of an offer, to subscribe for or purchase any securities. Neither this presentation nor anything contained herein shall form the basis of any contract or commitment whatsoever.