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Library marketing

This document appears to be notes from a library marketing presentation. It lists the speaker's name and title, then discusses various marketing strategies and programs for libraries, including top customers, subscription options, and digital archives. Plans for posters are cancelled due to lack of time for marketing.

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Andrea Gilbey Head of Library Sales, Australia and New Zealand @andreagilbey Library Marketing
Your Melbourne OUP Team
We’ve got no time to do marketing NO MORE POSTERS!
Customer Touch Points
Top Ten Library Customers
How do we sell? SubsArchive PA Single Big Deal Group EBA
andrea.gilbey@oup.com

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Library marketing