Legal and ethical Alien Blast
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This document discusses the legal and ethical considerations of a mobile game company's marketing and promotion strategies. It asserts that the company's banner ads and competition do not encourage violence or mislead consumers. Regular social media updates on the game and competition will be provided to keep fans informed and avoid unnecessary disappointment. Key details like rules and terms will be clearly displayed in bold text on social media posts.
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- 1. Legal and ethnical I believe both my marketing for mybanner and competition isn’t misleading as they display graphics from the game and information. However it could be seen that my indirect marketing is misleading to begin with, as it starts of as a fake story however within a two days the truth is revealed and the game is fully released to the public with real information updated daily on the official game Instagram and twitter. I do not believe that any of my marketing encourages violence, unless someone finds gaming really frustrating and gets angry / violent if unable to hit the aliens in the banner ad. My competition deals fairly and treats all participants with the same respect, making sure every photo entered in to the competition is viewed so that all participants have a chance to win. Unnecessary disappointment should not be caused, updates on the promotion will be tweeted everyday so everyone’s aware of what’s going on. I will post a photo on Insta gram of the competition prize along with text explaining the competition itself and the competition’s rules, terms and conditions in bold text so it is in the eyes of all Alien Blast fans, this will also be tweeted along with regular competition info too from the alien blast twitter account.