This document outlines 10 key differences between startups and small businesses such as innovation, scale, financing, profitability, growth rate, use of technology, lifespan, leadership needs, work-life balance, and exit strategy. It explains that while startups and small businesses differ in these aspects, one can eventually transform into the other through decisions made by the business owner to shift their approach and align their actions with their goals.

1. L A U N C H I N G
A STARTUP
OR DEVELOPING
A SMALL BUSINESS?
Inspired by @MandelaSH’s post

2. (and that’s totally cool too)
YOU THINK
STARTUP
you are a

3. but you are really a
SMALL BUSINESS

4. ...and that’sTOTALLY COOL too!

5. UNDERSTANDING
the differences between
a STARTUP and a SMALL BUSINESS.
&
RECOGNIZING
your personal power to choose the one that’s
BEST FOR YOU.

6. 10
DIFFERENCES
between
STARTUPS
and
SMALL
BUSINESSES

7. How much will you have to create from scratch?
1
INNOVATION

8. How big will your business get?
SCALE
2

9. y
How much money will you need to borrow?
FINANCING
3

10. How long will it take to make money?
PROFIT
4

11. How fast will your business grow?
GROWTH RATE
5

12. Is technology required to operate your business?
TECHNOLOGY
6

13. How fast will your business grow?
LIFESPAN
7

14. How many people will you oversee?
LEADERSHIP
8

15. How much work/life balance will you have?
LIFESTYLE
9

16. Will you be able to move on to pursue other projects?
EXIT STRATEGY
10

17. ...but can a
STARTUP
turn into a
SMALL BUSINESS,
or a
SMALL BUSINESS
turn into a
STARTUP?

18. YES,
it just depends on
IF YOU DECIDE
TO MAKE
THAT SHIFT.

19. ALIGN
YOUR ACTIONS
TO YOUR EXPECTATIONS
and to select the
RIGHT PLAN
to reach your
GOAL!

20. THANK
YOU