Kyle Cross has over 15 years of experience in creative strategy, design, and illustration. He received a BFA in Illustration with a minor in Graphic Design from Ringling College of Art and Design. He has held creative roles at agencies in Sarasota, FL developing brands, campaigns, and digital and print content for a variety of clients. He also owned his own boutique focusing on apparel design. Currently, he works as a Creative Strategist developing visual concepts and managing projects.
NOTE: Presentation shows at low resolution. Please download for higher quality.
A quick overview of my professional and theoretical work to date within the architectural field. Example projects range from feasibility and schematic design through to construction documentation in a practical context, and a sample of university design projects.
Alejandro is a multiple-award winning creative producer and manager. He is bilingual in English and Spanish, with a Master's in Animation and Visual Effects from the Academy of Art University. He has resided in San Francisco for a decade and has experience creating content, managing vendors and designers, and marketing and advertising strategy for Fortune 500/100 companies in the San Francisco Bay Area. His experience ranges from Kendall-Jackson and the winery industry, Splunk> and Big Data, VISA for retail and branding technologies, CISCO for design and project management, and at Facebook working on myriad creative projects in cross-functional teams.
NOTE: Presentation shows at low resolution. Please download for higher quality.
A quick overview of my professional and theoretical work to date within the architectural field. Example projects range from feasibility and schematic design through to construction documentation in a practical context, and a sample of university design projects.
Alejandro is a multiple-award winning creative producer and manager. He is bilingual in English and Spanish, with a Master's in Animation and Visual Effects from the Academy of Art University. He has resided in San Francisco for a decade and has experience creating content, managing vendors and designers, and marketing and advertising strategy for Fortune 500/100 companies in the San Francisco Bay Area. His experience ranges from Kendall-Jackson and the winery industry, Splunk> and Big Data, VISA for retail and branding technologies, CISCO for design and project management, and at Facebook working on myriad creative projects in cross-functional teams.
1. Kyle Cross
mechanism.kyle@gmail.com
www.metroviking.com
(352) 215-8597
EDUCATION
1999-2003 Ringling College of Art and Design – Sarasota, FL
BFA Degree: Major in Illustration, Minor in Graphic Design
WORK
EXPERIENCE
2013-Present Creative Strategist, The Hub, Sarasota, FL
o Develop content narratives, visual strategies and concepts for a variety of clients
o Design UI and web graphics for a variety of media
o Prioritize and delegate assets to internal departments
o Organize and direct video and photo shoots
o Concept development, brand development, create campaigns for print and
electronic media, web site design, direct mail, stationary systems, marketing
collateral
Clients: Darwins Brewing, Beerworks, Blue Rooster, Dear Buswick, Prismatic
2011-2013 Creative Strategist, Be Creative Studios, Sarasota, FL
o Managed and mentored a team of developers.
o Facilitated proposals and schedules with client service
o Prioritized and delegated projects
o Collaborated with IT and designers to ensure relevant and current technologies were
being implemented
o Presented work to clients
o Worked directly with both client service and client throughout the duration of a
project
o Managed outside resources and vendors, including writers, designers,
photographers, printers and web programmers
o Organized and directed photo shoots
o Designed print and online annual reports, concept development, brand
development, interactive design, direct mail, trade show graphics, stationery
systems, marketing collateral, brochures, illustrations, print production
Clients: SRQ Airport, Humane Society, Red Cross, Mote Marine Laboratory, Gateway
Banks, Blackstone Shoes, Motorworks Brewing, Forty Carrots, Goodwill
2009-2010 Creative Director and Curator, Store 101, Gainesville, FL
o Directed a specialty boutique and design studio with specializations in graphic
apparel & brand development.
o Developed brands, apparel, screen printing pre-press and collateral
o Provided full service screen-printing and design services.
2. o Curated the gallery space and coordinated events and workshops.
Clients: Beandip, Red Tide, She Kills, Rebel 8, Gorilla Riot, Angry Ice Cream,
Phil Noto, Erik Jones, Ringling College, Nathan Fox, Nike, Kid Robot
2002-2009 Art Director, DigitalThree Studios, Sarasota, FL
o Responsible for conceptual development, research, design, client meetings and final
print collateral.
o Collaborated on creation of promotional material, web design and internal market
campaigns.
FFREELANCE & EXHIBITIONS
June 2009-2014 5th Annual Harvey Milk Festival SRQ, Sarasota, FL
May 2011-2013 Mr.Beery’s Beer & Starwars Lowbrow Art Extravaganza, Sarasota, FL
May 2011 UI Designer - Illustrator, Haxby Collective, Denver, CO
April 2011 UI Designer - Illustrator, AOL, Palo Alto, CA
March 2011 Creative Installation, Blue Rooster Restaurant, Sarasota, FL
November 2010 Creative Installation, Westfield Corporation, Sarasota, FL
November 2010 UI Designer - Illustrator, Learnboost, San Francisco, CA
Nov 2007- 2009 Annual TataGala, Sarasota, FL
October 2008 The Blue Period, Gainesville, FL
August 2008 The Good, The Bad, The Ugly, Sarasota, FL
August 2008 GNV Fashion Week, Gainesville, FL
July 2008 Big Trouble In Little Gainesville, Gainesville, FL
2007-2008 Adjunct Instructor, Ringling College of Art & Design, Sarasota, FL
SOFTWARE
PROFICIENCIES
Adobe Creative Suite 6: Photoshop, Illustrator, InDesign, Premiere, AfterEffects,
LightRoom, Flash, Dreamweaver
Corel Painter 12
Microsoft Word & Excel
Also, all traditional methods of hand created imagery: acrylic, pencil, oil, and
watercolor to screen-printing techniques and processes.