Formatted in the Presentation Zen style. Your audience should be entertained by the speaker and supporting imagery. They should not be trying to read a document.

1. Health in America:Broad Spectrum

2. 66% of Americans are obese or overweight. National Center for Health Statistics. http://www.cdc.gov/nchs/fastats/overwt.htm.

3. “I’m Already Doing It” 1991 26% 2002 38% 2008 43% American Dietetic Association website. http://www.eatright.org/cps/rde/xchg/ada/hs.xsl/media_18649_ENU_HTML.htm.

4. “I Know I Should” 1991 38% 2002 29% 2008 38% American Dietetic Association website. http://www.eatright.org/cps/rde/xchg/ada/hs.xsl/media_18649_ENU_HTML.htm.

5. 1991 36% 2002 32% 2008 19% “Don’t Bother Me” American Dietetic Association website. http://www.eatright.org/cps/rde/xchg/ada/hs.xsl/media_18649_ENU_HTML.htm.

6. Balance Bar Survey: Americans and Nutrition Know little of nutrition: 88% Wish to eat better: 70% Want convenient forms: 88% NUTRA Ingredients.com, http://www.nutraingredients.com/Research/More-choice-better-information-sought-by-nutrition-starved-Americans.

7. NEW GOP HEALTH BILL PROMOTES TAX INCENTIVES HMOs Offer Rewards for Livinga Healthy Lifestyle COSTS TO TREAT OBESITY AND RELATED DISEASES ARE TWICE THOSE TO TREAT CANCER Employers Focus on Health

8. Functional BeveragesMarket Value Wright, R. Functional Beverages: Thriving or Surviving? Nutraceuticals World. July/August 2009.

9. Optimize Health ThroughFoods & Beverages

10. Why Beverages vs. Bars or Yogurts? vs.

11. Interest Driven by Nutritional Ingredients

13. The Heart of KeepWell Natural and organic Cutting-edge science Enhance customer’s lives Credibility Transparency

14. Our Vision for KeepWell A new category of functional health and wellness beverages Part of daily life

15. Science Scientifically-designed nutrition

16. Nature Highest-quality natural and organic ingredients Natural sugars to ensure low glycemic index

17. Life Support daily nutrition and long-term health and wellness Committed to the health of our customers now and in the future

18. “On-the-Go”Men & Women

19. Market Introduction Plan

20. Women: Maximize Good Nutrition

21. Men: Enhanced Daily Living

22. Adult Population by Age Clusters U.S. Census Bureau, Population Division. Annual Estimates of the Population by Sex and Selected Age Groups for the United States: April 1, 2000 to July 1, 2007 (NC-EST2007-02). Released May 1, 2008.

23. KeepWell: Market Introduction Crawl Walk Run

24. Target Market Segment: Crawl Stage

25. “On-the-Go” Women and Men

26. Market Segments: Population US Population, millions

27. Market Segments: Population US Population, millions

28. Top US Regions Yoga and Pilates

29. Top US RegionsOutdoor Enthusiasts

30. Forecast Snapshot