The document discusses using geographic information systems (GIS) data and expertise to help emergency planners in Swindon Borough Council, England effectively respond to crises. It notes that Swindon has experienced rapid population growth, with over 100,000 properties already and 25,000 more planned in the next decade. GIS experts in the council have built up good population data and predictions through partnership with local organizations. Their system helped identify appropriate locations for emergency response centers based on factors like accessibility and population thresholds. On-the-ground experience responding to an emergency demonstrated the value of GIS flexibility and local knowledge in addressing unexpected challenges.