Kinetic Management Group is organizing the 4X4 Challenge event on October 1, 2011 at the Uganda Motorsports Arena to raise funds for Mildmay Uganda's Queen Elizabeth pediatric ward. The event will feature various 4X4 vehicle competitions. Kinetic has partnered with the motorsports arena and Mildmay to make this an annual fundraiser. Sponsorship opportunities are available starting from UGX 5 million for bronze level up to UGX 30 million for platinum level, and funds raised will go towards helping children at Mildmay. The letter requests a meeting to discuss sponsorship packages that can help meet communication needs.

1. To: Management Director
Attn: Marketing Department
Kampala, Uganda
23/08/2011
Dear Sir/Madam,
RE: 4X4 CHALLENGE (Raising hope for Mildmay children).
Kinetic Management Group the first sports management and entertainment company in
Uganda was appointed by the Uganda Motorsports Arena to manage and organize the
4X4 Challenge – Raising hope for Mildmay Children on 1st October 2011 at Uganda
Motorsports Arena – Busiika.
The purpose of this letter is to announce an important fundraising event, the 4X4
challenge “raising hope for Mildmay children a cause that will benefit the Queen
Elizabeth pediatric ward at Mild May Uganda.
The event 4X4 challenge will host various category competitions for participants
entering their 4 wheel drive vehicles. The motor sport purpose built Uganda
Motorsports Arena (UMA) is ideal for such an event and it is situated in Busiika shortly
after Bugema University. For more on UMA visit www.umarena.com
Kinetic Management Group (KMG) has partnered with UMA and Mild May to bring to
you this fun event that will be hosted annually to benefit the children at Mildmay.
Contributions and event proceeds will be collected from various financial streams which
include sponsorship of the event.
Event Profile in brief:
Event: 4 X 4 Challenge
Cause theme: Raising hope for Mild may Children
Minimum proceeds to be raised for mild may UGX 15,000,000
Event Entry tickets: UGX 5,000
4x4 car entry: UGX 350,000
NGO exhibition Tent: UGX 250,000
Sponsorship packages available include:

2. Platinum sponsor – UGX 30,000,000 Gold Sponsor – UGX 22,000,000
Silver Sponsor – UGX 10,000,000 Bronze Sponsor – UGX 5,000,000
A breakdown of the benefits associated to the sponsorship packages will be availed on
request. Attached to this letter is the press release, photos from the press conference,
event poster and a letter from Mildmay.
Therefore, we hereby request an appointment with your team so as to discuss the
various marketing and communication opportunities through the association by way of
sponsoring this event. Different sponsorship packages are available and can be tailored
to suite your companies communication needs.
Please contact us through Mr. Shawn Mubiru who can be reached on 0792592482.
Yours Sincerely
Cedric Babu Ndilima
Chief Executive Officer