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Sustainability and Social
Responsibility
By Kevin Villagran
The Tragedy of the Commons
Kristina K. Herrmann Corporate Social Responsibility and
Sustainable Development: The European Union Initiative
as a Case Study
- European Commission mentioned that “Virtually all
enterprises use natural resources for their processes and
products, create various types of waste, and contribute to
the pollution of air, water, and soil”
- Businesses are significantly responsible for the global
tragedy of the commons
Sustainability and social
Responsibility - definitions
Sustainability- doing action that does not cause harm to or
benefits the environment.
-Charles W.L. Hill, International business
- Social responsibility, according to Hill, is “the idea that
business people should consider the social consequences
of economic actions when making business decisions, and
that there should be a presumption in favor of decisions
that have both good economic and social consequences”
(p.144)
Why businesses do sustainability/ SR
Mark J. Epstein, Making Sustainability Work
- 4 different reasons:
-Regulation
-Community relations
-Cost and revenue Imperatives
-Societal and moral obligations
Companies don’t have to do this
alone
- They can work with many other businesses, as well as NGOs.
- Can be from different backgrounds and countries
-April Linton: Partnering for Sustainability: Business-NGO Alliances
in the Coffee Industry. Figure 1:
- Kraft Foods and other companies joining with Rainforest Alliance and
working with farms and cooperatives in Central America and Mexico
to certified coffee and pay farmers who are doing sustainable practices
more money.
- organizations working together are how we can deal with the global
tragedy of the commons
Problems with the Sustainability
Movement
-Zorn and Collins, Debate Over corporate Social
Responsibility
-“some of these are reflected in what Waddock refers to the
‘darkside’ of CSR/sustainability…. In particular,... she
describes the gap between the rhetoric and reality of many
companies’ citizenship efforts.” (p.412)
- Companies can overestimate themselves and bite off
more than they can chew or announce initiative but not
take it seriously or not do anything at all.
Conclusion
Sustainability and Social Responsibility are things that
many companies are still trying to get a hold of. These
concepts will be very important in the future, looking at how
companies , NGO’s, governments, academics, and
communities together respond to the global tragedy of the
commons, and how this will be balanced with economic
development and growth.
Works Cited
May, Steve, George Cheney, and Juliet Roper, eds. The Debate over Corporate Social Responsibility.
Oxford: Oxford University Press, 2007. Print.
Epstein, Marc J. Making Sustainability Work: Best Practices in Managing and Measuring Corporate
Social, Environmental and Economic Impacts. Sheffield, UK: Greenleaf Publishing, 2008. Print.
Linton, April. "Partnering for Sustainability: Business-NGO Alliances in the Coffee
Industry."Development in Practice 15.3 (2005): 600-14. JSTOR. Web. 28 Feb. 2014.
Herrmann, Kristina K. "Corporate Social Responsibility and Sustainable Development: The European
Union Initiative as a Case Study." Indiana Journal of Global Legal Studies 11.2 (2004): 205-32. Project
Muse. Web. 28 Feb. 2014.
Hill, Charles W. L. International Business: Competing in the Global Marketplace. 9th ed. New York:
McGraw-Hill Irwin, 2013. Print.

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Kevin V first IC presentation

  • 2. The Tragedy of the Commons Kristina K. Herrmann Corporate Social Responsibility and Sustainable Development: The European Union Initiative as a Case Study - European Commission mentioned that “Virtually all enterprises use natural resources for their processes and products, create various types of waste, and contribute to the pollution of air, water, and soil” - Businesses are significantly responsible for the global tragedy of the commons
  • 3. Sustainability and social Responsibility - definitions Sustainability- doing action that does not cause harm to or benefits the environment. -Charles W.L. Hill, International business - Social responsibility, according to Hill, is “the idea that business people should consider the social consequences of economic actions when making business decisions, and that there should be a presumption in favor of decisions that have both good economic and social consequences” (p.144)
  • 4. Why businesses do sustainability/ SR Mark J. Epstein, Making Sustainability Work - 4 different reasons: -Regulation -Community relations -Cost and revenue Imperatives -Societal and moral obligations
  • 5. Companies don’t have to do this alone - They can work with many other businesses, as well as NGOs. - Can be from different backgrounds and countries -April Linton: Partnering for Sustainability: Business-NGO Alliances in the Coffee Industry. Figure 1: - Kraft Foods and other companies joining with Rainforest Alliance and working with farms and cooperatives in Central America and Mexico to certified coffee and pay farmers who are doing sustainable practices more money. - organizations working together are how we can deal with the global tragedy of the commons
  • 6. Problems with the Sustainability Movement -Zorn and Collins, Debate Over corporate Social Responsibility -“some of these are reflected in what Waddock refers to the ‘darkside’ of CSR/sustainability…. In particular,... she describes the gap between the rhetoric and reality of many companies’ citizenship efforts.” (p.412) - Companies can overestimate themselves and bite off more than they can chew or announce initiative but not take it seriously or not do anything at all.
  • 7. Conclusion Sustainability and Social Responsibility are things that many companies are still trying to get a hold of. These concepts will be very important in the future, looking at how companies , NGO’s, governments, academics, and communities together respond to the global tragedy of the commons, and how this will be balanced with economic development and growth.
  • 8. Works Cited May, Steve, George Cheney, and Juliet Roper, eds. The Debate over Corporate Social Responsibility. Oxford: Oxford University Press, 2007. Print. Epstein, Marc J. Making Sustainability Work: Best Practices in Managing and Measuring Corporate Social, Environmental and Economic Impacts. Sheffield, UK: Greenleaf Publishing, 2008. Print. Linton, April. "Partnering for Sustainability: Business-NGO Alliances in the Coffee Industry."Development in Practice 15.3 (2005): 600-14. JSTOR. Web. 28 Feb. 2014. Herrmann, Kristina K. "Corporate Social Responsibility and Sustainable Development: The European Union Initiative as a Case Study." Indiana Journal of Global Legal Studies 11.2 (2004): 205-32. Project Muse. Web. 28 Feb. 2014. Hill, Charles W. L. International Business: Competing in the Global Marketplace. 9th ed. New York: McGraw-Hill Irwin, 2013. Print.