The BBC is moving parts of its operations north to create regional hubs in the UK and get closer to audiences. It is moving the Future Media & Technology division to Salford as part of this strategy. The goals of this move are to innovate new digital experiences for audiences, develop content for all platforms, and collaborate with partners in the north to establish a new approach to content production and distribution. Key teams in television, online, research and development, and archives will relocate to better serve audiences across all platforms.

1. BBC: A Digital Future In The North
Kerstin Mogull
Chief Operating Officer, BBC Future Media & Technology
15 May 2009

2. Today
• An overview of BBC’s plans
• A focus on FM&T’s plans
• New ways of working

3. Why Is BBC Moving North?
• To create strong regional hubs around UK: Cardiff, Bristol,
Glasgow, Salford
• Getting back in touch with audiences across the country
• Production spend – at least half will be on programmes
made outside London by 2016
• Physically shifting BBC’s centre of gravity

4. MediaCity:UK – Project History

14. Which Parts Of The BBC Are Heading North?

15. The FM&T Vision
• Innovate and build the next generation of television
experiences
• Develop exciting new propositions for our audiences on all
platforms
• Build on heritage of creating broadcast standards and sharing
across the industry
• Work with partners from across the North to establish a new
and collaborative approach

16. FM&T – Who’s Going?
• TV Platforms team
• Future Media teams supporting BBC Sport, Children’s,
Entertainment, Radio 5 Live and Formal Learning
• Part of Research & Development
• Part of the Information & Archive Media Management team

17. TV Platforms

18. TV Platforms

19. TV Platforms

20. Online Teams
• Sport – 2012 Olympics a huge challenge
• CBBC and CBeebies – brands have games associated
• Learning – online work is key for this area in reaching young
audience
• Entertainment – Dragon’s Den, Eurovision, Celebdaq

21. Part Of R&D And Information & Archives

22. New Ways Of Working: Partnerships
partnership
BBC
broadcasting innovation
audience public
infrastructure
Digital
Media
organisation

23. New Ways Of Working: Digital
• Common standards for end-to-end digital content production
• Multi-platform and multi-site production
• Opportunities to exploit archive to the benefit of audiences
• Editorial collaboration as content can be easily stored and
accessed
• Tested within the BBC first – then shared with the industry

24. BBC: A Digital Future In The North
Kerstin Mogull
Chief Operating Officer, BBC Future Media & Technology