Keen is a shoe company based in Portland, Oregon that produces sandals and shoes for outdoor activities. This document provides product and pricing updates for Keen's Spring/Summer 2015 line. It includes descriptions and sizing/pricing information for several sandal and shoe models, including the Newport, Uneek, Clearwater CNX, Kuta, Class 5 Flip, Waimea H2, and others. The document emphasizes Keen's focus on hybrid innovation in products that enable outdoor recreation while protecting the environment.
The Defiant E1300, soon in India from Project Sales CorpProject Sales Corp
We were approached by leaders in the oil and gas industry to develop an extreme
performance boot. As well as a strong design criteria (the boot had to be lightweight,
flexible, supportive, easy to wear, slip-resistant etc.) our new design had to exceed
the latest safety standards. So, with the help of industry experts, we went back to the
drawing board. Our research process was extensive – we trialled several materials,
developed new components and tested the final design to the extreme.
The end result of over two years research and development is Defiant – a performance
safety boot that more than matches the intense environments of the oil and gas
industry. It exceeds all industry safety standards and has become the first choice
footwear for the oil and gas workforce.
Roces IDEA is the first ski boot able to grow along with your child. Through the patented “6 in 1” device the size of the boot can be easily adjusted.Roces is innovating the ski world through the technical knowledge acquired in the skating industry. The outcome is IDEA a true revolution in kids skiing.
V12 Footwear combines heritage with contemporary engineering. It's our way of keeping up with the tough environments our footwear is used in. Our brand name has always stood for the toughest materials, strongest components and most comfortable designs. V12 also stands for quality - we test our footwear to breaking point by crushing, stretching and pummelling every part of every new design. We want to make sure that every pair performs and that we offer nothing but Full Strength Footwear.
Title: "NYU Stern Innovators". Author: Clifford Thornton. Publication: Global Innovation Magazine. Issue 10. January 2017. Pg. 20. More details: Cliff Thornton takes us back to his old University and discovers some of the exciting and innovating companies that some of the alumni are spearheading.
Digital Money Maker Club – von Gunnar Kessler digital.focsh890
Title One is a comprehensive examination of the impact of digital technologies on
modern society. In a world where technology continues to advance rapidly, this article delves into the nuances and complexities of the digital age, exploring Its implications across various sectors and aspects of life.
The Defiant E1300, soon in India from Project Sales CorpProject Sales Corp
We were approached by leaders in the oil and gas industry to develop an extreme
performance boot. As well as a strong design criteria (the boot had to be lightweight,
flexible, supportive, easy to wear, slip-resistant etc.) our new design had to exceed
the latest safety standards. So, with the help of industry experts, we went back to the
drawing board. Our research process was extensive – we trialled several materials,
developed new components and tested the final design to the extreme.
The end result of over two years research and development is Defiant – a performance
safety boot that more than matches the intense environments of the oil and gas
industry. It exceeds all industry safety standards and has become the first choice
footwear for the oil and gas workforce.
Roces IDEA is the first ski boot able to grow along with your child. Through the patented “6 in 1” device the size of the boot can be easily adjusted.Roces is innovating the ski world through the technical knowledge acquired in the skating industry. The outcome is IDEA a true revolution in kids skiing.
V12 Footwear combines heritage with contemporary engineering. It's our way of keeping up with the tough environments our footwear is used in. Our brand name has always stood for the toughest materials, strongest components and most comfortable designs. V12 also stands for quality - we test our footwear to breaking point by crushing, stretching and pummelling every part of every new design. We want to make sure that every pair performs and that we offer nothing but Full Strength Footwear.
Title: "NYU Stern Innovators". Author: Clifford Thornton. Publication: Global Innovation Magazine. Issue 10. January 2017. Pg. 20. More details: Cliff Thornton takes us back to his old University and discovers some of the exciting and innovating companies that some of the alumni are spearheading.
Digital Money Maker Club – von Gunnar Kessler digital.focsh890
Title One is a comprehensive examination of the impact of digital technologies on
modern society. In a world where technology continues to advance rapidly, this article delves into the nuances and complexities of the digital age, exploring Its implications across various sectors and aspects of life.
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
5 big bets to drive growth in 2024 without one additional marketing dollar AND how to adapt to the biggest shifting eCommerce trend- AI.
1) Romance Your Customers - Retention
2) ‘Alternative’ Lead Gen - Advocacy
3) The Beautiful Basics - Conversion Rate Optimization
4) Land that Bottom Line - Profitability
5) Roll the Dice - New Business Models
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
10 Video Ideas Any Business Can Make RIGHT NOW!
You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session.
Key Takeaways:
How to use the Video Matrix
How to use additional "Lenses"
Where to source original video ideas
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
For too many years marketing and sales have operated in silos...while in some forward thinking companies, the two organizations work together to drive new opportunity development and revenue. This session will explore the lessons learned in that beautiful dance that can occur when marketing and sales work together...to drive new opportunity development, account expansion and customer satisfaction.
No, this is not a conversation about MQLs and SQLs. Instead we will focus on a framework that allows the two organizations to drive company success together.
6. The answer was the Newport.
This one radical departure for sandals inspired the overriding
KEEN philosophy of hybrid innovation, of striving to create
new possibilities in everything we do – pushing ourselves to
discover and implement original ideas in our products and
challenging ourselves to consider each choice we make.
As we grow we promise to continue seeking product
solutions for life's everyday needs. Designing shoes for your
HybridLife and incorporating processes that reduce our
impact on the places you play.
KEEN began by asking a simple design question:
Can a sandal protect the toes? The answer was yes.
ABOUT KEEN
7. KEEN, Inc. is an American shoe manufacturing company based in Portland, Oregon. Founded in 2003 by
Martin Keen and Rory Fuerst, their shoes are now available in more than a thousand retail locations in the United
States, and are distributed worldwide.
The first KEEN shoes were invented to develop a sandal that could also protect the toes - they feature a
signature thick black bumper covering the toes. They found a ready market in sailing and other outdoor and water
activities. KEEN Footwear now offers shoes for many outdoor activities as well as casual shoes.
ABOUT KEEN
8. KEEN has been a fast-growing company since its inception. The company was named 2003's "Launch of the
Year― by the shoe industry's leading trade publication, Footwear News, which also identified it as a hot brand to
watch. As KEEN has grown, there have been many changes, including the addition of a variety of footwear styles to
their previous assortment, growing their casual business quickly, adding cold weather footwear, and a line of bags
and socks. In early 2006, the company relocated its headquarters from Alameda, California to Portland, Oregon. At
the same time, Kirk Richardson joined the company as its president after a 27-year career in management at nearby
Nike, Inc. As of October 2008, Richardson is leading KEEN's corporate social responsibility efforts and James
Curleigh joined the company as CEO after 12 years as CEO at Salomon Sports North America.
ABOUT KEEN
9. In reaction to the 2004 Asian Tsunami, KEEN took their marketing budget and donated it in total to relief
efforts. This gesture turned into their long-term Hybrid. Care program, where they partner with organizations whose
vision they share, including The Conservation Alliance, 1 KG More, Leave No Trace, and Big City Mountaineers. In
2009, the 100-employee company had estimated sales of $130 to $140 million. The company opened a plant in
Portland in 2010 to begin manufacturing some of their products in the United States.
ABOUT KEEN
11. CREATE. Create, Play, Care.
It's a way of life, we call it HybridLife.
We all live many lives splitting our time between
work, play and giving back.
At KEEN we call this living a HybridLife.
HybridLife is the KEEN mantra, our commitment
to create solutions in our product and business
practices, to design footwear, bags and socks that
enable you to play anyplace without a ceiling; and
our promise to care for each other and the world
around us. We invite you to join us in tossing on a
pair of KEEN shoes, socks or a bag and to diving
head first into living a HybridLife.
KEEN CONCEPT
12. KEEN products are designed with play in
mind. From mountains to deserts to city
streets the KEEN playground is anyplace
without a ceiling.
But we've noticed something distressing; the
moments for play are becoming less frequent. Fun
is being replaced by frantic. Life has become
more about survive, less about thrive. So we
asked, can KEEN be a solution to today's hectic
world? Can we help more people live the
HybridLife? The answer is simple.
KEEN is bringing recess back.
PLAY.
KEEN CONCEPT
13. When KEEN started in 2003 we made a promise to
ourselves.
If the little shoe with a big toe bumper ever caught on,
things would be done differently—we had the chance to act
on that inspiration quickly. With only a year of business
under our belt, KEEN already had a history of supporting
good causes.
Since then, we’ve partnered with non-profit organizations
around the world to help turn ideals into actions. From
getting youth into the outdoors, to protecting land for its
environmental and recreational value, to giving bikes to
kids in need,
we stand beside our partners, actively working for
change instead of hoping for it from the sidelines
CARE.
KEEN CONCEPT
14. What if the insideof your shoe could mold to your feet? KEEN.CUSH is a blend of recycled PU, cork
and memory foam that contours to feet and adjusts to give you the cushioning you need throughout your
day.
A proprietary waterproof, breathable membrane that lets vapor out without lettingwater in.
The internalsupport mechanism cradles the foot and provides excellentarch support.
15. Shock, Suspension, Stability – otherwise known as S3 is engineered to support that foot on impact,
dissipateshock and reduce your odds of twistingan ankle.
AEGIS Microbe Shield controls the bacteriaand fungi that cause odors, stains and product deterioration
and AEGIS technology is free of environmentallyharmful substances.
Renewable, natural and more sustainable.This cushioning is speciallymolded for outdoor adventures to
reduce impact on feet and the environment.
16. Our oil and slip resistantoutsolesmeet or exceed ASTM (American Society For Testing and Materials)
F1677-96 MARK ll non-slip testingstandard.
Can a sandal protect your toes? The answer is yes. The reason is KEEN PatentedToe Protectionwhere
the shoe outsoleswrap up and over the toes for ultimateprotection.
Uniquely anatomicallycorrect steel-toedesign provides a roomier toe box and maximum comfort.
Meet ASTM F2412-05 and F2143-05 I/75 and C/75 standard.
17. The keen dual climaterubber outsolehardens in cold weather to bite into packed snow all in the name of
traction.
On the outside,wooly softness; in the middle, support cushioningand inside, a thermal foil barrier to
harness radiant heat. Keep the cold out and the heat in.
The full length TPU stabilityplateprovide forefoot flexibilityand underfoot stabilityto meet the
demands of the workplace environment.
18. MEN SIZING CHART
US MEN 7.0 7.5 8.0 8.5 9.0 9.5 10.0 10.5 11.0 11.5 12.0 13.0
EU MEN 39.5 40.0 40.5 41.0 42.0 42.5 43.0 44 44.5 45 46.0 47.0
UK MEN 6.0 6.5 7.0 7.5 8.0 8.5 9.0 9.5 10.0 10.5 11.0 12.0
CM MEN 25.0 25.5 26.0 26.5 27.0 27.5 28.0 28.5 29.0 29.5 30.0 31.0