katari

CONTENTS
3 Our Brand
11 Logo
12 Meet the Products
23 Contact Us
katari skincare www.katariskincare.com p. 2

thekataribrand
4 Welcome
6 The Story
8 Our Values
9 Vision
10 Mission

Welcome
Miles below the peaks of Tunisia’s mountains and overlooking the shores of the
Mediterranean lies nature’s most coveted, purest secret: Katari minerals.
Derived from the idea that skincare should be simple, Katari is an all-natural,
straight-from-the-earth product line. For thousands of years, the Mediterranean
has housed rejuvenating minerals for all skin types alike. Untouched from
extraction to packaging, products come in their purest forms.
We believe that with a strong brand comes a strong message that will
differentiate Katari from its competitors. This brand book should inspire
creativity, while explaining the core attributes that make up the Katari skincare
brand. If you have any questions as you work with our brand, please feel free to
contact us: info@katariskincare.com
We’re here to redefine skincare
Our Brand | Welcome

Our Brand | Welcome

TheStory
Beyond towering mountains and underneath the brilliant, bright rays of the sun lies a land that has
long held the secrets to beautiful skin. The sparkling blue waters of the Mediterranean combine with
the earth deep beneath the wind-swept sands of the Sahara to create skin-rejuvenating minerals that,
until recently, have only been known to locals. Katari is bringing these different elements out of the
earth and giving people who have never experienced these amazing skincare minerals and techniques
an opportunity like never before.
With the help of local villagers, Katari is working to bring a variety of untouched elements all the way
from the deserts and mountains of Tunisia into your hands. Katari prides itself on the fact that these
pure, natural minerals have been untouched and unprocessed by any sort of machine before being
delivered straight to the customer.
The Tunisian villagers are essential to the success of Katari, and we have created a strong, meaningful
bond together. A portion of our proceeds goes towards benefiting the workers and their families.
With this, we hope to help the community prosper.
Our Brand | Story

Our Brand | Story

ourvalues
Community
Excellence
Commitment
Community to us is something that can be experienced by all our customers. We want
everyone involved with Katari - from the villagers in Tunisia to the consumers - to all feel
connected with the brand and each other in a way that engenders a sense of community
with the brand.
We believe that our products reflect the story of how Katari came to be. We are passionate
about our brand and our consumers, and strive for continuous improvement every day.
We believe that through excellence we can make the world a better place.
Our commitment to the brand is what drives Katari forward. Along with the brand, we
are also committed to ensuring that we provide outstanding service to our consumers in
every way possible.
Our Brand | Values

vISION
At Katari, we’re creating a new kind of luxury skincare. The Katari team is
a group of like-minded, unincorporated individuals, artisans, non-profits,
designers and other small businesses that form the core of every economy
globally. We want to keep it this way - stay small, flexible and responsible on all
levels.
Our Brand | Vision

ourmission
To provide consumers with natural, non-artificial elements and minerals in our
products that simplify and purify the everyday skincare routine. We strive to be
a trusted source of skincare products for the distinguished customer.
Our Brand | Mission

Purely Simple skincare
katari
Logo | Katari

meettheproducts
Meet the Products

Meet the Products | Argil

Hand-picked from the Atlas Mountains of Tunisia
by local families, Katari Argil is the most potent,
naturally-detoxifying and age-defying green clay
skin treatment you can find. Argil rejuvenates
your skin by promoting new skin cell growth and
cleanses top layers of skin of impurities and dead
skin cells. A powerful combination of minerals,
Argil will make your skin feel healthier, younger
and more beautiful.
Pure Tunisian Green Clay
Meet the Products | Argil

Meet the Products | Barie

Barie is made from the seeds of the red, delicious fruit that
grows on the top of prickly pear cacti. Tens of millions of seeds
go into production of just one quart (about 1 liter) of Barie.
Barie is an incredible anti-aging and sun damage-defying
product. Excellent for mature skin, it replaces collagen we
lose as we age. Packed with Omega 3 and 6, Vitamin E, and
tocopherols, Barie is a serum of youth.
Organic Cold Pressed Barbary
Fig See Oil
Meet the Products | Barie

Meet the Products | Geran

Geran naturally has antiseptic properties and is helpful in regulating
skin secretions and normalizing acne-prone skin. Geran also works
in smoothing out puckering of areas affected by cellulite. For women
who suffer from hormonal fluctuations, PMS and other unpleasant
sensations caused by hormones, Geran can provide some natural
relief.
Pure Tunisian Geranium Water
Meet the Products | Geran

Meet the Products | Roseau

Roseau has been a staple in natural skin regiments for thousands
of years. Roseau is used to lightly moisturize and treat dry and
aging skin. It is mild, soothing, balances skin tone, and is great
for any skin type. When used regularly, Roseau is wonderful at
improving complexion without use of any additional cosmetic
products or treatments.
Pure Tunisian Rose Water
Meet the Products | Roseau

Meet the Products | Hoba

Derived from jojoba plant seeds, jojoba oil is a very popular
natural skin care product known for its anti-aging benefits.
Jojoba oil helps skin retain moisture and is great for dry
skin and dry hair. It helps improve skin elasticity, prevent
wrinkle formation, smooth out scar appearance, fight acne
and other skin conditions.
Organic, Cold-Pressed
Tunisian Jojoba Oil
Meet the Products | Hoba

If you have any questions, just ask:
INFO@KATARISKINCARE.COM
Contact Us | Katari

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