Katherine Hyde has over 3 years of experience as a project coordinator at Liquid Agency, where she manages projects for clients such as Sony, HP, Intel and Nvidia. She graduated from San Jose State University in 2011 with a B.S. in Advertising. Her experience also includes developing marketing strategies and presentations for Chevrolet and JCPenney competitions while in college.

1. 480 La Cuesta Drive
Scotts Valley, CA 95066
M: 831.246.0378
katherinehyde.a@gmail.com
Katherine Hyde
EXPERIENCE:
Liquid Agency, San Jose – Project Coordinator
Jan. 2011 – Present
• Coordinated and managed projects with Project Manger
• Clients include Sony PlayStation, Hewlett-Packard, Intel, Nvidia and Rapid Displays
• Tasks: Create estimates, schedules, proposals, creative briefs and organized client meetings;
manage multiple deadlines and budgets, track campaign performance, conduct competitive
audits, coordinate with creative staff, vendors, and client interface.
Chevrolet Campaign Strategy
Fall 2010
San Jose State University
DB&H, Advertising
• Team cam first out of 23 in national competition
• Developed creative and brand strategy for 2011 Chevrolet vehicles
• Delivered Integrated Brand Communications Plan
• Managed presentations and client deliverables
• Organized and executed 2-day on campus event
• Helped generate over 200,000 on campus impressions
AAF Competition, JCPenney, Inc.
DB&H, Advertising
Aug – May 2011
• Competed in and co-managed a National Integrated Marketing Communications plan
• Managed creative team to develop creative strategy and big idea to meet deliverables
• Co-wrote presentation script and presented to JCPenney judges
EDUCATION:
B.S. Advertising, San Jose State University, San Jose CA (May 2011)
• Undergraduate courses: Consumer Behavior, B2B Branding, New Media Production, Creative
Writing, Marketing, Copywriting and Statistics
SKILLS:
• Strong idealization, strategic thinking, strong writing and communications skills. Proficient in
Word, Excel, PowerPoint, InDesign, Basecamp and Workamajig.