1. robertaabasolo
Contact Work Experience
Robert Andrew Abasolo
Digital Strategy Intern June–August 2012
Austin, Texas
Saatchi & Saatchi X, Fayetteville, AR
t 713.504.0221 • Concept, create, & execute digital campaigns for brands
e Robertabasolo@utexas.edu
such as: P&G, Iams, Febreze, & Tide
www.cargocollective.com/Robertabasolo • Research current shopper marketing trends & report
Education findings back to digital department
• Lead the digital strategy development for the reinvention
University of Texas at Austin
of the Walmart pet department (summer intern project)
B.S. Advertising May 2012
• Assist creative department with the concepting & integration
• Texas Media Sequence
of innovative online strategies
• Texas Creative Sequence
• Maintain high ROI on company Foosball & Ping Pong Tables
Computer Skills • Learn & live by “One team. One dream.“
Creative Suite 5 Premiere Pro
Media Buying Intern January–May 2012
Photoshop MS Office Suite
National Instruments, Austin, Tx
InDesign Mac & PC • Assist media department with strategic development
Illustrator HTML
for current & new media campaigns
• Perform metric analysis on current media campaigns using
Additional Skills
tools such as: NetInsight & Google AdWords
Jingle Writing Bilingual (English & Spanish)
Video Production MRI/Simmons SEO Marketing Intern August–December 2011
Net Insights Google AdWords/Analytics Fahrenheit Marketing, Austin, TX
SEO & SEM SQUAD/SRDS reports • Conduct keyword analysis/research, & develop quality
keyword portfolios utilizing SEO tools & resources
Affiliations
• Recommend optimization for site components including:
TAG: Texas Ad Group
copy, page title/descriptions, site architecture, etc.
• Member, August 2010–May 2012
Beta Upsilon Chi: Brothers Under Christ Social Networking Intern June–August 2011
• Member, August 2008–May 2012 The Search Engine Guys, Austin, TX
• Manage the social presence of 100 clients on platorms
Longhorn Singers
• Vice President, January 2010–May 2011 such as: Facebook, Twitter, LinkedIn, & Tumblr
• Execute organic & paid search strategies for clients
Austin Stone Community Church
• Serve Team, August 2010–December 2010 Creative/Interactive Intern June–August 2011
The Hondo Group, Austin, TX
accomplishments • Assist with coordination in all aspects of the
• Frost Bank “Best Media Presentation”
Interactive & creative departments
• Frost Bank “Most Valuable Presenter”
• Assist agency with coordination of Xerox & Keurig devices