Kaboodle is a website targeting women ages 18-45, especially ages 24-45. It allows women interested in fashion to customize a profile, "heart" items they like, and post to categories. While the simple layout is easy to use, the profile cannot be fully customized beyond the uploaded picture. Kaboodle sees rising user numbers monthly and many visitors browsing. However, some reviews criticize it as cluttering browsers and multiple websites come up from searches of its name. It tracks trending items and could partner with charities for sponsored fashion shows to attract audiences.