This document provides a summary of Joanne Tsianos' background and experience in design and user experience. She has over 15 years of experience in online and print design, strategic approaches, user interface design, wireframing, storyboarding, and art direction. Her clients include Dove, Sick Kids Foundation, National Ballet of Canada, Dundee Wealth Management, Mazda Canada, Sears Canada, Ontario Toyota Dealers Association, Ford Canada, McCain, and Sony. She has worked on projects for branding, websites, microsites, online contests, and more for these organizations.

1. joanne tsianos BFA
Design + UX
.Design collection
(917) 689 9828
joannetsianos@me.com
@joannetsianos
www.linkedin.com/in/joannetsianos

2. joanne
tsianos BFA
.
work experience
.
15+ years of online and print design
.
strategic approaches and ideation
.
extensive user interface design
. wireframe and IA development
. storyboarding art direction for photo shoots
.
typographic expertise
brand development and extension across
various mediums
.
clients include
.
ove
D
.
Sick Kids Foundation
.
National Ballet of Canada
.
Dundee Wealth Management
.
Mazda Canada
.
Sears Canada
.
Ontario Toyota Dealers Association
.
Ford Canada
.
McCain
.
Sony
many more multi-national brands

3. Dove
Dove Master Brand campaigns created to
support the Campaign for Real Beauty.
Sleepover for
Self-Esteem
Pay Beauty Forward

4. Mazda5
Voken to banner for the Mazda 5 illustrating
how the vehicle is “practically incredible”
.
Once the banner has completed it’s animation,
users are able to continue to interact with and
click through direct to site.

5. National Ballet of Canada
– The Nutcracker
Microsite for The Nutcracker ballet.
Creative approach and direction integrating the
‘On Stage’ experience of the production with
the ‘Backastage’ details involved with putting
on such a grand show. Incorporates video of
the ballet into the layouts.
www.thenutcracker.ca

6. Sears Canada
Canada’s largest online retail site.
Designed the interface and
developed strategies for an
improved shopping experience.
ie. Wishlists; shopping guides;
gift central, specialty shops.
www.sears.ca

7. Sears Canada
Sears webTV – online shopping through
a video experience with TV hosts.

8. Sears Canada
Interactive Sears catalogue with
expanded content on CD, targeted
to urban consumers.

9. Sick Kids Foundation
POC for the Donor Hall Kiosk recognizing donors
and inspiring visitors to the hospital to donate.
Illustrates the connections between donations,
hospital breakthroughs and the children that are
helped by both. All connections are re-inforced
by the dicotomy between the child’s and
parents exeperience.

10. Dundee Wealth Management
Corporate website designed to promote the various
services Dundee offers to their private and commercial
customers. Site was re-structured to best communicate
to the different groups.

11. Gatorade
Online contest with in-store support.

12. Ford Canada – Explorer
Mini-site promoting Ford Explorer’s newest
features. Ablitiy to sign up for test drive
and contesting.

13. Eatons
Fully engaged website with interactivity
enhancing the features of every product.
Three ways to navigate the merchandise.

14. Identity design
BraVaDa