Joyce Foster was the sole marketing resource for Vanner Inc. and played a key role in developing their brand image and online and print marketing materials while working under tight budgets. She created Vanner's first logo, website, product naming conventions, annual catalog, manuals, brochures, ads and press releases, increasing press coverage significantly. Additionally, Joyce managed all trade show participation, booths, and signage. She is described as self-motivated, creative, high-energy, organized, and a rare asset for any marketing role.