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JOHN MULROY PROFESSIONAL EXPERIENCE
ENERGY CONSULTING                      1978-1985

 Directed Weatherization and Fuel Assistance energy programs for Middlesex
  County, New Jersey

 Managed alternative energy, energy conservation, and management consulting
  projects for highly regarded Boston based energy consulting firm

 Conducted marketing and sales for consulting firm

 RFP projects awarded include Federal and State contracts for Mass Bay Transit
  Authority (MBTA) Energy Contingency Plan & FEMA Disaster Recovery
  Assistance Program
MARKETING INFORMATION SERVICES
1985-1996

  Managed and secured Fortune 500 marketing programs for Donnelley
   Marketing Information Services (DMIS), a Dun & Bradstreet company

  Services include market research, market segmentation, site
   modeling, GIS, customer analytics, marketing information system

  Developed vertical markets and implemented marketing plans

  Grew utility practice to $2.5 million, per year

  Managed and secured Blockbuster Entertainment, largest retail client
TARGET, DIRECT & DATABASE MARKETING
1996-2002


 Provided targeted mailings and marketing databases through
  Metromail, Marketing Information & Technology (MITI), and ProResponse

 Services include direct marketing, list & hygiene services, customer
  profiles, modeling, analytics, marketing databases

 Managed and secured Fortune 1000 accounts to retail, financial, catalog and
  automotives industries

 Initiated and managed auto marketing databases including agency quality
  printing, measurable marketing campaigns and digital marketing material
MARKETING FINANCIAL SERVICES
2002-2006

 Secured insurance, health, Series 6 and Series 66 licenses for
  Registered Rep

 Conducted marketing and sales including Federal and State RFP’s

 Conducted regular marketing programs including targeted mailings
  , and seminars to specific age brackets

 Companies all highly rated AM Best including Manulife, ING, Allianz
MARKETING TELECOMMUNICATIONS
2007-2008

 Marketed WIMAX high speed Internet Service and business
  telecommunications system

 Services include Voice Over Internet Protocol (VOIP), Internet Service
  Provider, (ISP), Voice & Data Services

 Worked with Customer Marketing System, NetSuite and Basha
  System, customized for telecom email marketing applications

 Companies secured include colleges, hotels, marketing and advertising firms
MARKETING CONSULTING, JEM ASSOCIATES
2009
 Develop marketing plans for companies seeking ways to achieve
  marketing success

 Review current marketing initiatives and identify marketing strengths
  and weaknesses

 Identify marketing activities that will provide a boost in sales or meet
  companies marketing goals and objectives

 Identify marketing initiatives providing most effective ROI including
  strategic partnerships and marketing alliances

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John Mulroy Work Experience

  • 1. JOHN MULROY PROFESSIONAL EXPERIENCE ENERGY CONSULTING 1978-1985  Directed Weatherization and Fuel Assistance energy programs for Middlesex County, New Jersey  Managed alternative energy, energy conservation, and management consulting projects for highly regarded Boston based energy consulting firm  Conducted marketing and sales for consulting firm  RFP projects awarded include Federal and State contracts for Mass Bay Transit Authority (MBTA) Energy Contingency Plan & FEMA Disaster Recovery Assistance Program
  • 2. MARKETING INFORMATION SERVICES 1985-1996  Managed and secured Fortune 500 marketing programs for Donnelley Marketing Information Services (DMIS), a Dun & Bradstreet company  Services include market research, market segmentation, site modeling, GIS, customer analytics, marketing information system  Developed vertical markets and implemented marketing plans  Grew utility practice to $2.5 million, per year  Managed and secured Blockbuster Entertainment, largest retail client
  • 3. TARGET, DIRECT & DATABASE MARKETING 1996-2002  Provided targeted mailings and marketing databases through Metromail, Marketing Information & Technology (MITI), and ProResponse  Services include direct marketing, list & hygiene services, customer profiles, modeling, analytics, marketing databases  Managed and secured Fortune 1000 accounts to retail, financial, catalog and automotives industries  Initiated and managed auto marketing databases including agency quality printing, measurable marketing campaigns and digital marketing material
  • 4. MARKETING FINANCIAL SERVICES 2002-2006  Secured insurance, health, Series 6 and Series 66 licenses for Registered Rep  Conducted marketing and sales including Federal and State RFP’s  Conducted regular marketing programs including targeted mailings , and seminars to specific age brackets  Companies all highly rated AM Best including Manulife, ING, Allianz
  • 5. MARKETING TELECOMMUNICATIONS 2007-2008  Marketed WIMAX high speed Internet Service and business telecommunications system  Services include Voice Over Internet Protocol (VOIP), Internet Service Provider, (ISP), Voice & Data Services  Worked with Customer Marketing System, NetSuite and Basha System, customized for telecom email marketing applications  Companies secured include colleges, hotels, marketing and advertising firms
  • 6. MARKETING CONSULTING, JEM ASSOCIATES 2009  Develop marketing plans for companies seeking ways to achieve marketing success  Review current marketing initiatives and identify marketing strengths and weaknesses  Identify marketing activities that will provide a boost in sales or meet companies marketing goals and objectives  Identify marketing initiatives providing most effective ROI including strategic partnerships and marketing alliances