The Correspondent has over 60,000 paying members who provide €70,000 per year and support a staff of 52 people across 100 countries. They raised $2.6 million in crowdfunding from 45,888 founding members in 30 days to establish a membership model where people pay what they can to support high-quality journalism and build a more inclusive media environment through trust, solidarity, and participation. Key success factors included extensive email outreach, public ambassadors, media appearances, user experience design, and leveraging an existing Dutch member base after a year of preparation.
How much more money could you raise if your entire staff played a role in fundraising, not just the development team? Well, there’s a new fundraising model that does just that!
In this session, you’ll learn what this system looks like, and hear all about ways to engage everyone at your nonprofit in cultivating, asking, and thanking supporters.
Laura Oliver helps newsrooms and publishers think about how to grow and build engaged audiences for their journalism, how to incorporate and verify contributions from the audience and how to use social media as a tool for storytelling and audience development. She has recently worked for Conde Nast, New Statesman Media Group, the World Economic Forum, the Thomson Foundation and more.
How much more money could you raise if your entire staff played a role in fundraising, not just the development team? Well, there’s a new fundraising model that does just that!
In this session, you’ll learn what this system looks like, and hear all about ways to engage everyone at your nonprofit in cultivating, asking, and thanking supporters.
Laura Oliver helps newsrooms and publishers think about how to grow and build engaged audiences for their journalism, how to incorporate and verify contributions from the audience and how to use social media as a tool for storytelling and audience development. She has recently worked for Conde Nast, New Statesman Media Group, the World Economic Forum, the Thomson Foundation and more.
Leon Fryszer is executive director at the German membership news organisation Krautreporter. He studied economics at the University of Oxford and design thinking at the Hasso-Plattner-Institute Potsdam. For his Trust Funnel Playbook, he has been researching how to build readers’ trust and loyalty through community engagement, surveys and comments.
Beth Ashton is head of audience and subscriptions at The Telegraph, focusing on engagement, social media and SEO. She is currently working on how to use audience engagement to improve retention rates of new and existing subscribers following the increase in subscriptions during the coronavirus crisis. Previously, she was head of audience for the Manchester Evening News.
In her role at The Compass Experiment, a partnership between Google and McClatchy to explore sustainable business models for local news, Mandy has launched two digital-only local news operations in US – Mahoning Matters, in Youngstown, Ohio and The Longmont Leader in Longmont, Colorado. For most of her career, she has worked at the intersection of local news and digital innovation, with roles at newspapers like the Milwaukee Journal Sentinel and Cincinnati Enquirer as well as local news startups TBD.com and Digital First Media’s Project Thunderdome. Mandy also serves on the board of directors for the Online News Association and News Leaders Association.
Fergus Bell’s experience spans both the business and editorial sides of the news industry. He spent eight years at the Associated Press, then headed up newsroom partnerships and innovation for digital newsgathering start-up, SAM Desk. He later founded Dig Deeper Media and Pop-Up Newsroom that has seen success with the multi-award winning “Verificado” – an initiative designed to monitor for misinformation during the Mexican elections.
Cecilia Campbell is a Swedish media journalist with more than 20 years experience reporting on the news publishing industry internationally. Her work at United Robots includes advising publishers on how to free up reporter time and drive revenue through newsroom automation. Previously she worked for WAN-IFRA, co-leading the reader revenue group and authoring the 2018 report “Engaged Readers Don’t Churn – Retention Lessons for Digital Subscriptions.”
Prior to joining Stanford, Ferrell was a career journalist specialising in design and organisational change. He is the founding director of digital, mobile and new product design at The Washington Post, where he brought the first mobile designers and programmers into the traditional newsroom, and enabled multidisciplinary teams to create groundbreaking work.
Also a visual storyteller, he designed the investigative series “Angler: The Cheney Vice Presidency,” winner of the 2008 Pulitzer Prize for National Reporting, as well as four other Pulitzer Prize finalists.
Ferrell also serves on the board of Amplifier, a design lab that creates art and other media to amplify grassroots social movements. He is an advisor to Actual, a venture-backed digital marketplace for sustainable infrastructure investment; and Streetcode Academy, a nonprofit that equips a generation of communities of colour to address the diversity deficit in the technology industry.
How do content, product, data, travel, strategy, creativity and monetisation align together?
Dmitry Shishkin, chief content officer at Culture Trip, has joined the UK media startup from BBC World Service where he worked as digital development editor for 41 foreign language news teams. His team now produce hundreds of multi-formatted editorial pieces created by freelance contributors from all over the world.
Their aim is to inspire people to travel across their cultural boundaries and – ultimately – convert them into paying consumers. He will talk about his favourite subject – the intersection of product, content and data – and will share findings around Culture Trip’s full-funnel commissioning process, automation and machine learning.
Building a diverse and sustainable newsroom to regain audiences’ trustMarcela Kunova
This panel looked beyond diversity as a box-ticking exercised and explore why newsrooms should start to consider it a legitimate business strategy to grow their audience. This includes not only gender and ethnicity, but also class, nationality, faith, sexual orientation, age, location, and other aspects of identity, all necessary to better understand and represent our audiences.
Leon Fryszer is executive director at the German membership news organisation Krautreporter. He studied economics at the University of Oxford and design thinking at the Hasso-Plattner-Institute Potsdam. For his Trust Funnel Playbook, he has been researching how to build readers’ trust and loyalty through community engagement, surveys and comments.
Beth Ashton is head of audience and subscriptions at The Telegraph, focusing on engagement, social media and SEO. She is currently working on how to use audience engagement to improve retention rates of new and existing subscribers following the increase in subscriptions during the coronavirus crisis. Previously, she was head of audience for the Manchester Evening News.
In her role at The Compass Experiment, a partnership between Google and McClatchy to explore sustainable business models for local news, Mandy has launched two digital-only local news operations in US – Mahoning Matters, in Youngstown, Ohio and The Longmont Leader in Longmont, Colorado. For most of her career, she has worked at the intersection of local news and digital innovation, with roles at newspapers like the Milwaukee Journal Sentinel and Cincinnati Enquirer as well as local news startups TBD.com and Digital First Media’s Project Thunderdome. Mandy also serves on the board of directors for the Online News Association and News Leaders Association.
Fergus Bell’s experience spans both the business and editorial sides of the news industry. He spent eight years at the Associated Press, then headed up newsroom partnerships and innovation for digital newsgathering start-up, SAM Desk. He later founded Dig Deeper Media and Pop-Up Newsroom that has seen success with the multi-award winning “Verificado” – an initiative designed to monitor for misinformation during the Mexican elections.
Cecilia Campbell is a Swedish media journalist with more than 20 years experience reporting on the news publishing industry internationally. Her work at United Robots includes advising publishers on how to free up reporter time and drive revenue through newsroom automation. Previously she worked for WAN-IFRA, co-leading the reader revenue group and authoring the 2018 report “Engaged Readers Don’t Churn – Retention Lessons for Digital Subscriptions.”
Prior to joining Stanford, Ferrell was a career journalist specialising in design and organisational change. He is the founding director of digital, mobile and new product design at The Washington Post, where he brought the first mobile designers and programmers into the traditional newsroom, and enabled multidisciplinary teams to create groundbreaking work.
Also a visual storyteller, he designed the investigative series “Angler: The Cheney Vice Presidency,” winner of the 2008 Pulitzer Prize for National Reporting, as well as four other Pulitzer Prize finalists.
Ferrell also serves on the board of Amplifier, a design lab that creates art and other media to amplify grassroots social movements. He is an advisor to Actual, a venture-backed digital marketplace for sustainable infrastructure investment; and Streetcode Academy, a nonprofit that equips a generation of communities of colour to address the diversity deficit in the technology industry.
How do content, product, data, travel, strategy, creativity and monetisation align together?
Dmitry Shishkin, chief content officer at Culture Trip, has joined the UK media startup from BBC World Service where he worked as digital development editor for 41 foreign language news teams. His team now produce hundreds of multi-formatted editorial pieces created by freelance contributors from all over the world.
Their aim is to inspire people to travel across their cultural boundaries and – ultimately – convert them into paying consumers. He will talk about his favourite subject – the intersection of product, content and data – and will share findings around Culture Trip’s full-funnel commissioning process, automation and machine learning.
Building a diverse and sustainable newsroom to regain audiences’ trustMarcela Kunova
This panel looked beyond diversity as a box-ticking exercised and explore why newsrooms should start to consider it a legitimate business strategy to grow their audience. This includes not only gender and ethnicity, but also class, nationality, faith, sexual orientation, age, location, and other aspects of identity, all necessary to better understand and represent our audiences.
Acorn Recovery: Restore IT infra within minutesIP ServerOne
Introducing Acorn Recovery as a Service, a simple, fast, and secure managed disaster recovery (DRaaS) by IP ServerOne. A DR solution that helps restore your IT infra within minutes.
Sharpen existing tools or get a new toolbox? Contemporary cluster initiatives...Orkestra
UIIN Conference, Madrid, 27-29 May 2024
James Wilson, Orkestra and Deusto Business School
Emily Wise, Lund University
Madeline Smith, The Glasgow School of Art
Have you ever wondered how search works while visiting an e-commerce site, internal website, or searching through other types of online resources? Look no further than this informative session on the ways that taxonomies help end-users navigate the internet! Hear from taxonomists and other information professionals who have first-hand experience creating and working with taxonomies that aid in navigation, search, and discovery across a range of disciplines.
0x01 - Newton's Third Law: Static vs. Dynamic AbusersOWASP Beja
f you offer a service on the web, odds are that someone will abuse it. Be it an API, a SaaS, a PaaS, or even a static website, someone somewhere will try to figure out a way to use it to their own needs. In this talk we'll compare measures that are effective against static attackers and how to battle a dynamic attacker who adapts to your counter-measures.
About the Speaker
===============
Diogo Sousa, Engineering Manager @ Canonical
An opinionated individual with an interest in cryptography and its intersection with secure software development.
This presentation by Morris Kleiner (University of Minnesota), was made during the discussion “Competition and Regulation in Professions and Occupations” held at the Working Party No. 2 on Competition and Regulation on 10 June 2024. More papers and presentations on the topic can be found out at oe.cd/crps.
This presentation was uploaded with the author’s consent.
4. • Subscribers pay and get access to a product
• Members join the cause and participate
• At the heart of a membership is the social
contract between the site & members
9. Why pay what you can?
Trust
Inclusivity
Solidarity
10. Key success factors
Email email email
100+ public ambassadors
High profile media appearances
High quality UX
One year of intensive preparation
Clear value proposition & deadline
Existing Dutch member base
