1. music & morningmusume｡
音楽とモーニング娘｡
OR, the wonderful world of japanese idols and completely non-scientific trends and analytics
OR, why we built a community for the niche

2. hi, i’mbryano_O;
ilikedesign,codeandj-pop(in python)

4. 「一」 pleaseDOkeepanopenmind.

5. 「二」 pleaseDOaskforclarification.

6. 「三」 therearenoDONT’S.
except being closed minded :(

7. アイドル
anintroductiontoidols

8. In Japanese culture, idols are (usually female) media
personalities in their teens and early twenties who are
considered particularly attractive or cute and who will,
for a period ranging from several months to a few years,
regularly appear in the mass media, e.g. as singers for J-
pop groups, actors, TV personalities (tarento), models in
photo spreads published in magazines, advertisements,
etc.
— Wikipedia

9. IT’S
NOT
THIS

10. IT’S
THIS

11. AND
THIS

12. AND DEFINITELY
THIS

13. talentisafactor,butnotas
effectiveaspersonality&charm

14. モーニング娘。
morningmusume’s
uniquenature

15. Utada
Puffy AmiYumi
Pizzicato Five
American
POP MUSIC
日本POPMUSIC

16. 日本POPMUSIC
IDOLS
モ｡

17. niche.

18. butyouknewofthem
before
ieverstarted.

21. thedramatic“chipmunk”premiered
onmorningmusume’svarietyshow,
hello!morning

22. thegroup
iscyclical

23. beforedecember15th

24. betweendecember15th&january2nd

25. afterjanuary2nd

26. afterjanuary2nd
new members

27. 私はヲタです
fandomsandtheir
dynamicinterests

28. theverynatureofidols:
theirpersonality,talentandlooks
encouragefavoritism

29. fanssupporttheirfavorite
wholeheartedlybywearingtheidol’scolor,
wavingglowsticks&buying
merchandise

30. idolsareSRS BSNS
fansbuyshit
suchast-shirts,photosets,
dvdsandofcourse,music

32. ourjapan
budget

33. themoneywe
spenton stuff
ourjapan
budget

34. themoneywe
spenton stuff
ourjapan
budget
*nom*
*nom*

36. asthecycleprogresses,
afan’sfavoriteschange

37. seethe
cycleyet?

38. ハロ！ランキング
rankingfavoritesandthe
purposeofhello!ranking

42. theethosofhello!rankingin3words
these could very well be interconnected.

43. pride
“... and that’s why I love this girl.”

44. posterity
“so why did I love this girl?”

45. parade
“I’m showing you why I love this girl.”

46. fosteringa
cyclical
experience

47. trendsmatterandtheymatteralot

48. validation&invalidation
human minds are moldable. we ponder. a lot.

49. Takahashi Ai Sayashi Riho Kamei Eri

50. Takahashi Ai Sayashi Riho Kamei Eri
erigraduates,rihojoins

51. empowerment
“I love doing this.”

52. connection
“I found other people who love this too!”

53. お帰りなさい！
bringingithome

54. =codingfandom

55. =designfandom

56. =yourfandom??

57. おわり
theend