iSkyTracker
Automatic satellite TV and Internet access systems




                                    Maxim Shuralev
Goal

   easy + fast + stable + low-cost
             connection to
single or multiple TV/Internet satellites
          in motion or fixed
       without specialist works
Alternative approaches
                                       Cable TV and           Cellular networks           Hot-spot internet
                  Terrestrial TV                                                                                        Satellite systems
                                         Internet               (2G, 3G, LTE)                  (WiFi)

  Coverage                               Mostly in cities                                   Hot-spot zones                  Worldwide
  Provided
                        TV           TV and/or Internet        Internet and voice               Internet                TV and/or Internet
  services

                   Inside covered                                                                                     Depends on the system
                                                                                        Yes, but in the range of
  In motion      regions with some          No                        Yes                                             (fixed/automatic fixed/
                                                                                              hot-spot zones
                     limitations                                                                                   automatic working in motion)

   Special
                                                                                                                     Satellite antenna system
 equipment
                                                            No needed                                                (standard dish antenna,
(w/o end user
                                                                                                                     automatic systems etc.)
 equipment)

Price w/o end-                                                                                                            TV: $300-$500
                                                               N/A
user equipmnt                                                                                                            Internet: $2.5K+

 Subscription    Mostly free (some                                                                                 Free TV and Subscription fee
                                                   Subscription fee                       Mostly free access
    fees          fees and taxes)                                                                                        TV and Internet

                                      Sells to building             SIM-card
                                                                                           Café, restaurants,
 Distribution                         developer, Cell-       (subscriptions) sells in                               Sell-calls, any ad, transport
                       N/A                                                               hotels hot-zones free
  strategy                           calls, mail and TV       malls spot-sells and                                  tuning studios and dealers
                                                                                        (ad sells) or fee access
                                             ad                 operators offices
Today satellite solutions
– Standard fixed satellite Internet/TV kits installing by specialists on the
  wall or roof of the building
    •   connection to one or limited number of satellites
    •   specialist work needed, not working in motion



– Mobile automatic satellite systems based on precisely moving parabolic
  dish or flat antennas for cars, trains and marine ships
    •   single connection to automatically find satellite
    •   not all working in motion
    •   high wind-load
    •   form factor: standard dish antenna or thick box (8”-12”)
    •   price: from $2000 up to $20 000 (different systems/different countries)
Solution




Today Automatic Satellite System              Today iSkyTracker prototype
Solution

        antenna
           +

  control and system         iSkyTracker
         block

            +


Wi-Fi and other interfaces
Solution
iSkyTracker – automatic satellite communication system:
• Automatic searching of telecommunication satellites and establishing
  single or multiple connections to the satellites without specialists
• Automatic tracking the connection to the satellites
   • when the system is in-motion
   • when the satellites are moving in the sky (non-geostationary)
• Slim box form-factor with thickness up to 1 inch and 16-19 inch
  width/length, which can be easily mounted or embedded
• Low cost (~$500 = 2-5 times cheaper than competitors)
Team core and Advisory board
                 Maxim Shuralev, PhD, CEO
                              10 years of experience in research&development and management of antenna systems projects. 2 patents




                                                                                                                                     Technology
Team core
                 Arthur Roberts, leading engineer
                              20 years of experience in research&development of radio-electron systems. 11 patents

                 Maxim Sokolov, PhD, hardware engineer
                              10 years of experience in research&development of microprocessor architectures

                 Andre y Eltsov, software engineer
                              10 years of experience in software development for telecommunication solutions

                 Diana Arutunova, marketing and business development
                              5 years of experience by business development and mark eting consultant in telecommunications

                 Alex Kosik, mentor in CEO coaching
Advisory board




                                                                                                                                     Business
                              serial entrepreneur (USA, Russia)

                 Oleg Kraus, mentor in product placement strategy
                              head of business development at “Russian Navigation Technologies”

                 John Baby, mentor in CEO coaching
                               serial entrepreneur (Singapore)

                 Mikhail Zakharevich, mentor in marketing
                              “Innovation commercialization center” CEO
Project history




«Hardware-based CIL-machine»
Microsoft Research grant (Redmond, WA, USA, 2004-2005)
«Low-cost adaptive antenna for Wi-Fi solutions in rural regions»
project at Intel Berkeley, CA, USA, 2005-2011
«iSkyTracker» is a resident of Skolkovo (Russian Silicon Valley)
(Space and telecommunications cluster) since June, 19 2012
Project publications

               Fundamental results of the project
               were published in different science
               magazines and conferences

               Intel and the University confirmed
               their absence of any claims for the
               results of the project.

               Maxim Shuralevs PhD is based on
               project results
Market niches

         Urban users                 Sub-urban users        Rural regions users




       Cars, motor-homes               Travel autobuses           Trains




Yachts and ocean travel liners           Airplanes        Non-geostationary satellites
Go to market strategy
The first steps to the market:

1. Vehicle and marine ships dealers
   •   An additional option for cars/yachts
   •   Negotiations with Daimler and Audi dealers are in progress
2. Tuning studios
   •   One of the tuning options
   •   Brabus (Mercedes) , Hartge (BMW) and other large and small – planned for
       contact
3. Satellite TV and Internet operators
   •   New niches subscribers
   •   Expanded geographical request
   •   Better channels utilizing
   •   Negotiations are planned to the end of the next year.
4. Sales via Internet site www.iSkyTracker.com
iSkyTracker for vehicles

                                +                     +
                      antenna       control and system    Wi-Fi
                                           block



               ck
                 er                   iS kyTrac ker
           T ra
         ky
       iS
Market size
• Satellite communications market revenue have grown more than 2.7
  times over the past 10 years and reached $168 billion *
       – Ground support equipment >30%
       – Satellite services >60%
• There are 120 millions registered satellite TV services subscribers in the world **

• iSkyTracker accumulated market size *** is about 2-3.5 billions $:
       – Automobiles and autobuses systems ~1-2 billions $
       – Marine systems ~1-1.5 billions $

• Planned market share in 3 years after sales start is upto 15% ($300M-$500M) or
  more than 200 thousand iSkyTrackers per year .

* Alan Furnye-Sikr, Tendency of space business – Russia and Europe. http://community.sk.ru/opus/space/f/81/t/2167.aspx
** J’son & Partners Consulting “World satellite TV market" http://www.content-review.com/articles/14818/
*** http://www.bit-konkurs.ru/Prosmotr_zajavki/361e3c24-4e88-457f-98a9-27bcfa01b981
iSkyTracker
Connect
      Connect
         W
         Wherever
         W
         Whenever
         Whatever
         W
     you want!
                         Maxim Shuralev
                    maxim.shuralev@gmail.com
                         www.iSkyTracker.com

iSkyTracker (eng presentation)

  • 1.
    iSkyTracker Automatic satellite TVand Internet access systems Maxim Shuralev
  • 2.
    Goal easy + fast + stable + low-cost connection to single or multiple TV/Internet satellites in motion or fixed without specialist works
  • 3.
    Alternative approaches Cable TV and Cellular networks Hot-spot internet Terrestrial TV Satellite systems Internet (2G, 3G, LTE) (WiFi) Coverage Mostly in cities Hot-spot zones Worldwide Provided TV TV and/or Internet Internet and voice Internet TV and/or Internet services Inside covered Depends on the system Yes, but in the range of In motion regions with some No Yes (fixed/automatic fixed/ hot-spot zones limitations automatic working in motion) Special Satellite antenna system equipment No needed (standard dish antenna, (w/o end user automatic systems etc.) equipment) Price w/o end- TV: $300-$500 N/A user equipmnt Internet: $2.5K+ Subscription Mostly free (some Free TV and Subscription fee Subscription fee Mostly free access fees fees and taxes) TV and Internet Sells to building SIM-card Café, restaurants, Distribution developer, Cell- (subscriptions) sells in Sell-calls, any ad, transport N/A hotels hot-zones free strategy calls, mail and TV malls spot-sells and tuning studios and dealers (ad sells) or fee access ad operators offices
  • 4.
    Today satellite solutions –Standard fixed satellite Internet/TV kits installing by specialists on the wall or roof of the building • connection to one or limited number of satellites • specialist work needed, not working in motion – Mobile automatic satellite systems based on precisely moving parabolic dish or flat antennas for cars, trains and marine ships • single connection to automatically find satellite • not all working in motion • high wind-load • form factor: standard dish antenna or thick box (8”-12”) • price: from $2000 up to $20 000 (different systems/different countries)
  • 5.
    Solution Today Automatic SatelliteSystem Today iSkyTracker prototype
  • 6.
    Solution antenna + control and system iSkyTracker block + Wi-Fi and other interfaces
  • 7.
    Solution iSkyTracker – automaticsatellite communication system: • Automatic searching of telecommunication satellites and establishing single or multiple connections to the satellites without specialists • Automatic tracking the connection to the satellites • when the system is in-motion • when the satellites are moving in the sky (non-geostationary) • Slim box form-factor with thickness up to 1 inch and 16-19 inch width/length, which can be easily mounted or embedded • Low cost (~$500 = 2-5 times cheaper than competitors)
  • 8.
    Team core andAdvisory board Maxim Shuralev, PhD, CEO 10 years of experience in research&development and management of antenna systems projects. 2 patents Technology Team core Arthur Roberts, leading engineer 20 years of experience in research&development of radio-electron systems. 11 patents Maxim Sokolov, PhD, hardware engineer 10 years of experience in research&development of microprocessor architectures Andre y Eltsov, software engineer 10 years of experience in software development for telecommunication solutions Diana Arutunova, marketing and business development 5 years of experience by business development and mark eting consultant in telecommunications Alex Kosik, mentor in CEO coaching Advisory board Business serial entrepreneur (USA, Russia) Oleg Kraus, mentor in product placement strategy head of business development at “Russian Navigation Technologies” John Baby, mentor in CEO coaching serial entrepreneur (Singapore) Mikhail Zakharevich, mentor in marketing “Innovation commercialization center” CEO
  • 9.
    Project history «Hardware-based CIL-machine» MicrosoftResearch grant (Redmond, WA, USA, 2004-2005) «Low-cost adaptive antenna for Wi-Fi solutions in rural regions» project at Intel Berkeley, CA, USA, 2005-2011 «iSkyTracker» is a resident of Skolkovo (Russian Silicon Valley) (Space and telecommunications cluster) since June, 19 2012
  • 10.
    Project publications Fundamental results of the project were published in different science magazines and conferences Intel and the University confirmed their absence of any claims for the results of the project. Maxim Shuralevs PhD is based on project results
  • 11.
    Market niches Urban users Sub-urban users Rural regions users Cars, motor-homes Travel autobuses Trains Yachts and ocean travel liners Airplanes Non-geostationary satellites
  • 12.
    Go to marketstrategy The first steps to the market: 1. Vehicle and marine ships dealers • An additional option for cars/yachts • Negotiations with Daimler and Audi dealers are in progress 2. Tuning studios • One of the tuning options • Brabus (Mercedes) , Hartge (BMW) and other large and small – planned for contact 3. Satellite TV and Internet operators • New niches subscribers • Expanded geographical request • Better channels utilizing • Negotiations are planned to the end of the next year. 4. Sales via Internet site www.iSkyTracker.com
  • 13.
    iSkyTracker for vehicles + + antenna control and system Wi-Fi block ck er iS kyTrac ker T ra ky iS
  • 14.
    Market size • Satellitecommunications market revenue have grown more than 2.7 times over the past 10 years and reached $168 billion * – Ground support equipment >30% – Satellite services >60% • There are 120 millions registered satellite TV services subscribers in the world ** • iSkyTracker accumulated market size *** is about 2-3.5 billions $: – Automobiles and autobuses systems ~1-2 billions $ – Marine systems ~1-1.5 billions $ • Planned market share in 3 years after sales start is upto 15% ($300M-$500M) or more than 200 thousand iSkyTrackers per year . * Alan Furnye-Sikr, Tendency of space business – Russia and Europe. http://community.sk.ru/opus/space/f/81/t/2167.aspx ** J’son & Partners Consulting “World satellite TV market" http://www.content-review.com/articles/14818/ *** http://www.bit-konkurs.ru/Prosmotr_zajavki/361e3c24-4e88-457f-98a9-27bcfa01b981
  • 15.
    iSkyTracker Connect Connect W Wherever W Whenever Whatever W you want! Maxim Shuralev maxim.shuralev@gmail.com www.iSkyTracker.com