Intellectual property rights used in Entrepreneurship Development and Business management

2. • Objectives of Granting IPR
• i. To enhance the performance levels of
institutions.
• ii. To give recognition and financial benefits to the
efforts for the creativity
• iii. To create competition among the researchers
and institutions for quality of research
• iv. To have return on investment in research
• v. To fasten the technology transfer through
licensing and other means

3. TRIPS
• The Agreement on Trade Related Aspects of Intellectual Property
Rights (TRIPS) is an international
• agreement administered by the World Trade Organization (WTO)
that sets down minimum standards
• for many forms of intellectual property (IP) regulation. Specifically,
TRIPS contains requirements that
• nations' laws must meet for: copyright rights, including the rights of
performers, producers of sound
• recordings and broadcasting organizations; geographical indications,
including appellations of origin;
• industrial designs; integrated circuit layout-designs; patents;
monopolies for the developers of new plant
• varieties; trademarks; trade dress; and undisclosed or confidential
information

5. Definition
• Copyright is a right given by the law to
creators of literary, dramatic, musical,
performances and artistic works and
producers of cinematograph films and sound
recordings.
• Use of the "©" symbol
• Anyone who claims copyrights in a work can
use copyright notice to alert the public of the
claim

7. Patent
A Patent is an exclusive right granted by the
government to the owner of the invention for a
• limited period to make, use, manufacture and
market the invention, provided the invention
satisfy the
• following criteria:
• • Novelty: not known as prior art
• • Non- obviousness: Must involve inventiveness
• • Usefulness: Invention must have industrial
application

14. • TRIPS Agreement : The TRIPS agreement says
that granting protection through patent
should have following provisions:
• Patent protection must be available for
inventions for at least 20 years.
• Patent protection must be available for both
products and processes, in almost all fields of
• Technology.

15. • Definition: Geographical indications (GI) are
indications that identify a good as originating in the
• territory of a country, or a region or locality in that
territory, where a given quality, reputation or other
• characteristic of the good is essentially attributable to
its geographic origin.
• Geographical indications serve the same functions as
trademarks, because like trademarks they are:
• 1. source-identifiers,
• 2. guarantees of quality, and
• 3. valuable business interests.

16. • The TRIPS Agreement says countries have to
prevent this misuse of place names.
• For wines and spirits, the agreement provides
higher levels of protection, i.e. even where
there is no danger of the public being misled.

17. • Definition: A trade mark (popularly known as brand
name) in layman’s language is a visual symbol
• which may be a word signature, name, device, label,
numerals or combination of colours used by one
• undertaking on goods or services or other articles of
commerce to distinguish it from other similar
• goods or services originating from a different
undertaking. In summary-
• It identifies the goods /or services and its origin.
• It guarantees its unchanged quality
• It advertises the goods/services
• It creates an image for the goods/ services.