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What can we do with
automated transport detection?
What can we do with
automated transport detection?




          more…
Automatic      Software         B2B
measurement     solution     subscription
 of transport                  service
  emissions




    ‘Pain’         Fast         Easy
    relief      client ROI   deployment
It looks like this...



                        …and this
And is being used by…



                    …and by




(Our 1st paying clients)
The global carbon software
market is growing at

         35% pa…
                        …and by 2017
                         will be worth

                        € 4.1bn
Source: Pike Research
Carbon measurement evolves


              Marketing       Stakeholder
  Drivers    differentiator     pressure
                                            Regulation   Taxation


Budget of      Marketing       CSR/CIO        CSR/CIO/CFO

             Error-prone        Expensive               Complex
    Tools   spreadsheets        consultants          carbon software




                               It’s still >70%
                              spreadsheets!
is the next generation
gives clients real-time
emissions data for their workforce
Clients reported time savings of

10-20 minutes per week…
                       …giving an ROI in

                   6-12 weeks
Which is why

83% would recommend
Direct sales validate the
value proposition

 Sales


 Live pipeline




 Past contracts


         £830k Project Lead   €65k Award
is suited to channel sales
as it fixes competitors’ transport problem




         Energy
                     Transport
                     Manual        Automatic
        Waste       Complex      Easy to deploy
                   Error-prone     Accurate

           Water
subscription model
encourages adoption
•    Pricing tiered to company size (£1.2k to £50k range)
•    Scale through channel partnerships
•    Exit to software vendor by Feb 2016 with 10-15x ROI
•    Advanced DD stage with Low Carbon Innovation Fund

                              12M Turnover         12M PBT
    £4m

    £3m

    £2m

    £1m

    £0m
       Mar-2012    Mar-2013             Mar-2014             Mar-2015   Mar-2016
    -£1m
Automated transport detection is
our platform for more services…

                        travel surveys


   £34k funding         £1.4m budget          £2.7m budget


            £35k prospect         Channel partner




                  expenses-claims app
Seeking £400k for
3-pronged commercialisation strategy
                 Add channel sales
                 Exploit regulation
    Sales
                 3 hires over 12 months
                 Geographic expansion
                 Conclude iPhone app
                 Feature-mix to cater for any prospect
 Development     Develop TravelAI plan
                 doshle MVP
                 Current team full-time & 3 hires
Capitalisation   Meet client requirements
We are an award-winning team




Andreas (Zac)   Peter         Alan                 Bryn          Demetrio
Chief/Founder   Business      GIS, Algo & iPhone   Java & Algo   SysAdmin & UI
                Development   Developer            Developer     Developer




Advisors & Partners
Thank you



            more…

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Investor presentation 7mins - feb 2013

  • 1. What can we do with automated transport detection?
  • 2. What can we do with automated transport detection? more…
  • 3. Automatic Software B2B measurement solution subscription of transport service emissions ‘Pain’ Fast Easy relief client ROI deployment
  • 4. It looks like this... …and this
  • 5. And is being used by… …and by (Our 1st paying clients)
  • 6. The global carbon software market is growing at 35% pa… …and by 2017 will be worth € 4.1bn Source: Pike Research
  • 7. Carbon measurement evolves Marketing Stakeholder Drivers differentiator pressure Regulation Taxation Budget of Marketing CSR/CIO CSR/CIO/CFO Error-prone Expensive Complex Tools spreadsheets consultants carbon software It’s still >70% spreadsheets!
  • 8. is the next generation
  • 9. gives clients real-time emissions data for their workforce
  • 10. Clients reported time savings of 10-20 minutes per week… …giving an ROI in 6-12 weeks Which is why 83% would recommend
  • 11. Direct sales validate the value proposition Sales Live pipeline Past contracts £830k Project Lead €65k Award
  • 12. is suited to channel sales as it fixes competitors’ transport problem Energy Transport Manual Automatic Waste Complex Easy to deploy Error-prone Accurate Water
  • 13. subscription model encourages adoption • Pricing tiered to company size (£1.2k to £50k range) • Scale through channel partnerships • Exit to software vendor by Feb 2016 with 10-15x ROI • Advanced DD stage with Low Carbon Innovation Fund 12M Turnover 12M PBT £4m £3m £2m £1m £0m Mar-2012 Mar-2013 Mar-2014 Mar-2015 Mar-2016 -£1m
  • 14. Automated transport detection is our platform for more services… travel surveys £34k funding £1.4m budget £2.7m budget £35k prospect Channel partner expenses-claims app
  • 15. Seeking £400k for 3-pronged commercialisation strategy Add channel sales Exploit regulation Sales 3 hires over 12 months Geographic expansion Conclude iPhone app Feature-mix to cater for any prospect Development Develop TravelAI plan doshle MVP Current team full-time & 3 hires Capitalisation Meet client requirements
  • 16. We are an award-winning team Andreas (Zac) Peter Alan Bryn Demetrio Chief/Founder Business GIS, Algo & iPhone Java & Algo SysAdmin & UI Development Developer Developer Developer Advisors & Partners
  • 17. Thank you more…