Police are searching for two women who allegedly attacked the victim, leaving her dying in a pool of blood. The women are believed to have choked the victim, poured molten lead in her ear, and struck her with an axe at the victim's home on Saturday, before going to church. Neighbors later found the victim and revived her, and she described the attack before dying of her injuries. The two stepdaughters are still at large, hiding from police.
The document provides guidance on writing news stories, noting that they should be written so readers can stop at any point and still understand the full story. The lead, or first sentence, is especially important as it determines whether readers continue or move on. Effective leads answer the basic questions of who, what, when, where, why and how. Quotes can add life but should only include quoteworthy material. The most important information should be near the top with less essential details at the bottom. Paragraphs should be short and concise to keep readers engaged. Stories must remain objective by attributing all opinions.
The inverted pyramid is a structure used by journalists to prioritize and organize information in a news story by presenting the most important details at the top, with each subsequent paragraph containing less essential information. It follows a who, what, when, where, why structure and allows readers to understand the key points even if they do not read the entire story. This format also makes it easy for editors to cut less important details from the bottom for space or time. While it developed alongside the telegraph, the inverted pyramid structure did not become widely adopted for several decades.
The document provides guidance on writing effective leads or introductions for news stories. It discusses different types of leads, including summary leads that focus on who, what, when and where in under 25 words; blind leads that delay identifying sources; and creative leads that use descriptive scenes or storytelling techniques. It emphasizes spending extra time crafting the lead to draw readers in and provides examples of strong and weak approaches.
News stories are divided into two types: hard news and soft news. Hard news refers to up-to-the-minute news and events reported immediately after they occur, and typically involve serious topics like politics, economics, war, and crime. Soft news aims to entertain or advise readers, and may include gossip about celebrities, fashion tips, or new technology releases, with a lighter tone compared to hard news which takes a more serious, factual approach.
Slides for a lightning talk sponsored by the University of Michigan Libraries for Open Access Week 2012. Blogpost here: http://etechlib.wordpress.com/2012/10/19/introducing-protei/
How Your Facebook Update Could Make You a Victim of Crime : On the Privacy Im...jychoi84
The document discusses how multimedia content posted online can reveal private location information through geo-tagging and other metadata, even when location services are disabled. It provides three case studies where researchers were able to infer home addresses, school locations, and vacation spots of individuals by analyzing photos and videos posted to Twitter, Craigslist, and YouTube. The studies show that people often underestimate how much personal information they disclose through multimedia sharing sites. Ongoing research aims to develop techniques that can estimate the location of media based on visual, audio and text clues in order to protect user privacy.
Using narrative structures in shortform and longform journalismPaul Bradshaw
How an understanding of narrative structures can help you write for different platforms and formats, from shortform (Twitter) to news articles and longform features. The second part of a presentation to the Civic Journalism Lab at Newcastle University - you can find the first part at https://www.slideshare.net/onlinejournalist/narrative-and-multiplatform-journalism-part-1
How to Write a Satire Essay: Tips amp; Examples HandmadeWriting. Satire Essay Year 12 HSC - English Standard Thinkswap. satire analysis essay Satire Mark Twain. How To Write A Satire Story - HISTORYZI. Satire writing help! Is Fitzgerald Writing a Love Story or a Satire?. Satire Essay Example Telegraph. Famous satirical essays. Top 10 Great Satirists. 2019-01-29. How To Write A Satire Essay: Learn The Right Techniques To Cope With It. How To Write A Good Satire Story - Adams Author. example of satire essay. Satire Essay Topics List Funn amp; Easy for school: Examples, Ideas .... Calaméo - Satire Essay Example: Excellent and Useful Tips for Students. 008 Topics Write Satirical Essay Thatsnotus. Satirical Writing - GCSE English - Marked by Teachers.com. 256 Satire Essay Topics amp; Satirical Essay Examples 2024. Phenomenal How To Write A Satirical Essay Thatsnotus. Satirical Essay. How To Write Satire Analysis Essay - UNUGTP News. English IV--Satire Essay: A Modest Proposal. College Essay: Writing a satirical essay. Excellent Satire Essay Examples Thatsnotus. Step-By-Step Guide on Writing Satirical Essays. Step-by-step Guide On Writing Satirical Essays - EssayMin. 005 Writing Satirical Essay Example Thatsnotus. 018 Essay Example How To Write Satire Bookman Road Elementary Elgin .... New Satire Essay Examples On Bullying Full - Essay. 010 Satirical Essay Topics Essays Descriptive Best For Satire Easy Any .... 002 Writing Satirical Essay P1 Thatsnotus. Famous satirical essays. Satire essay samples. 2022-11-03. Essay websites: Examples of satire essays. Satire Essay Example Pdf. Satirical writing. Examples of Writing a Satire Essay. 2019-02-06. 004 Essay Example Satire Good Examples Of Essays Topics Thatsnotus Writing A Satirical Essay Writing A Satirical Essay
The document provides guidance on writing news stories, noting that they should be written so readers can stop at any point and still understand the full story. The lead, or first sentence, is especially important as it determines whether readers continue or move on. Effective leads answer the basic questions of who, what, when, where, why and how. Quotes can add life but should only include quoteworthy material. The most important information should be near the top with less essential details at the bottom. Paragraphs should be short and concise to keep readers engaged. Stories must remain objective by attributing all opinions.
The inverted pyramid is a structure used by journalists to prioritize and organize information in a news story by presenting the most important details at the top, with each subsequent paragraph containing less essential information. It follows a who, what, when, where, why structure and allows readers to understand the key points even if they do not read the entire story. This format also makes it easy for editors to cut less important details from the bottom for space or time. While it developed alongside the telegraph, the inverted pyramid structure did not become widely adopted for several decades.
The document provides guidance on writing effective leads or introductions for news stories. It discusses different types of leads, including summary leads that focus on who, what, when and where in under 25 words; blind leads that delay identifying sources; and creative leads that use descriptive scenes or storytelling techniques. It emphasizes spending extra time crafting the lead to draw readers in and provides examples of strong and weak approaches.
News stories are divided into two types: hard news and soft news. Hard news refers to up-to-the-minute news and events reported immediately after they occur, and typically involve serious topics like politics, economics, war, and crime. Soft news aims to entertain or advise readers, and may include gossip about celebrities, fashion tips, or new technology releases, with a lighter tone compared to hard news which takes a more serious, factual approach.
Slides for a lightning talk sponsored by the University of Michigan Libraries for Open Access Week 2012. Blogpost here: http://etechlib.wordpress.com/2012/10/19/introducing-protei/
How Your Facebook Update Could Make You a Victim of Crime : On the Privacy Im...jychoi84
The document discusses how multimedia content posted online can reveal private location information through geo-tagging and other metadata, even when location services are disabled. It provides three case studies where researchers were able to infer home addresses, school locations, and vacation spots of individuals by analyzing photos and videos posted to Twitter, Craigslist, and YouTube. The studies show that people often underestimate how much personal information they disclose through multimedia sharing sites. Ongoing research aims to develop techniques that can estimate the location of media based on visual, audio and text clues in order to protect user privacy.
Using narrative structures in shortform and longform journalismPaul Bradshaw
How an understanding of narrative structures can help you write for different platforms and formats, from shortform (Twitter) to news articles and longform features. The second part of a presentation to the Civic Journalism Lab at Newcastle University - you can find the first part at https://www.slideshare.net/onlinejournalist/narrative-and-multiplatform-journalism-part-1
How to Write a Satire Essay: Tips amp; Examples HandmadeWriting. Satire Essay Year 12 HSC - English Standard Thinkswap. satire analysis essay Satire Mark Twain. How To Write A Satire Story - HISTORYZI. Satire writing help! Is Fitzgerald Writing a Love Story or a Satire?. Satire Essay Example Telegraph. Famous satirical essays. Top 10 Great Satirists. 2019-01-29. How To Write A Satire Essay: Learn The Right Techniques To Cope With It. How To Write A Good Satire Story - Adams Author. example of satire essay. Satire Essay Topics List Funn amp; Easy for school: Examples, Ideas .... Calaméo - Satire Essay Example: Excellent and Useful Tips for Students. 008 Topics Write Satirical Essay Thatsnotus. Satirical Writing - GCSE English - Marked by Teachers.com. 256 Satire Essay Topics amp; Satirical Essay Examples 2024. Phenomenal How To Write A Satirical Essay Thatsnotus. Satirical Essay. How To Write Satire Analysis Essay - UNUGTP News. English IV--Satire Essay: A Modest Proposal. College Essay: Writing a satirical essay. Excellent Satire Essay Examples Thatsnotus. Step-By-Step Guide on Writing Satirical Essays. Step-by-step Guide On Writing Satirical Essays - EssayMin. 005 Writing Satirical Essay Example Thatsnotus. 018 Essay Example How To Write Satire Bookman Road Elementary Elgin .... New Satire Essay Examples On Bullying Full - Essay. 010 Satirical Essay Topics Essays Descriptive Best For Satire Easy Any .... 002 Writing Satirical Essay P1 Thatsnotus. Famous satirical essays. Satire essay samples. 2022-11-03. Essay websites: Examples of satire essays. Satire Essay Example Pdf. Satirical writing. Examples of Writing a Satire Essay. 2019-02-06. 004 Essay Example Satire Good Examples Of Essays Topics Thatsnotus Writing A Satirical Essay Writing A Satirical Essay
Pausd presentation february 2015 final (deleted e59b5d53e66c5b7ec2cf16f3dd8dd...beatricemotamedi
Castlemont High School held a talent show where a group performing a traditional Tongan dance called the "Haka Dancers" won first prize. The audience was supportive of all the acts. There is uncertainty around the departure of Principal John Lynch at the end of the school year and who will replace him.
The document discusses several Supreme Court cases related to student speech rights, including Tinker v. Des Moines and Hazelwood v. Kuhlmeier. It summarizes the key holdings of these cases. For example, it notes that Tinker established that student speech is protected unless it causes a substantial disruption, while Hazelwood held that school-sponsored student media receives less protection and schools can censor for pedagogical reasons. The document also discusses state laws in California that provide additional speech protections for student journalists, such as Education Code 48907.
This document provides an overview of becoming a digital journalist. It discusses the types of skills needed such as learning new technologies and multimedia storytelling. Digital journalists must adapt to changing platforms and stay on top of new trends to engage audiences. The document also highlights examples of digital-first media companies and how they have adapted their content for different formats.
Presentation for the 2011 National Health Journalism Fellowship on "Growing Up In Oakland: The Long Arm of Childhood," a three-part series in the Oakland Tribune by Beatrice Motamedi, published May/June 2011.
A slideshow produced by the staff of the Aegis, the school newspaper at Oakland High School, documents how the garden reaches and teaches students. The garden was created in 2010 in memory of Philip Wright, a student who was shot and killed in 2009.
A slideshow of the school garden at Oakland High School in Oakland, Calif., produced by the staff of the Aegis, the school newspaper, in 2010. The slideshow shows the memorial garden planted in honor of Philip Wright, a student who was shot and killed in 2009.
The document discusses the origins of journalism in Homer and his epic poems. It notes that Homer was not a single author but likely multiple people who orally told stories. The document compares Homer's style of short, punchy storytelling to draw in an audience that already knew the stories, to Edward R. Murrow's first-person radio report of the Buchenwald concentration camp. It discusses key news values like impact, immediacy, and conflict that make stories compelling. It provides examples of testing modern stories for these elements and emphasizes the importance of storytelling in journalism.
Reimagining Your Library Space: How to Increase the Vibes in Your Library No ...Diana Rendina
Librarians are leading the way in creating future-ready citizens – now we need to update our spaces to match. In this session, attendees will get inspiration for transforming their library spaces. You’ll learn how to survey students and patrons, create a focus group, and use design thinking to brainstorm ideas for your space. We’ll discuss budget friendly ways to change your space as well as how to find funding. No matter where you’re at, you’ll find ideas for reimagining your space in this session.
This document provides an overview of wound healing, its functions, stages, mechanisms, factors affecting it, and complications.
A wound is a break in the integrity of the skin or tissues, which may be associated with disruption of the structure and function.
Healing is the body’s response to injury in an attempt to restore normal structure and functions.
Healing can occur in two ways: Regeneration and Repair
There are 4 phases of wound healing: hemostasis, inflammation, proliferation, and remodeling. This document also describes the mechanism of wound healing. Factors that affect healing include infection, uncontrolled diabetes, poor nutrition, age, anemia, the presence of foreign bodies, etc.
Complications of wound healing like infection, hyperpigmentation of scar, contractures, and keloid formation.
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
Pausd presentation february 2015 final (deleted e59b5d53e66c5b7ec2cf16f3dd8dd...beatricemotamedi
Castlemont High School held a talent show where a group performing a traditional Tongan dance called the "Haka Dancers" won first prize. The audience was supportive of all the acts. There is uncertainty around the departure of Principal John Lynch at the end of the school year and who will replace him.
The document discusses several Supreme Court cases related to student speech rights, including Tinker v. Des Moines and Hazelwood v. Kuhlmeier. It summarizes the key holdings of these cases. For example, it notes that Tinker established that student speech is protected unless it causes a substantial disruption, while Hazelwood held that school-sponsored student media receives less protection and schools can censor for pedagogical reasons. The document also discusses state laws in California that provide additional speech protections for student journalists, such as Education Code 48907.
This document provides an overview of becoming a digital journalist. It discusses the types of skills needed such as learning new technologies and multimedia storytelling. Digital journalists must adapt to changing platforms and stay on top of new trends to engage audiences. The document also highlights examples of digital-first media companies and how they have adapted their content for different formats.
Presentation for the 2011 National Health Journalism Fellowship on "Growing Up In Oakland: The Long Arm of Childhood," a three-part series in the Oakland Tribune by Beatrice Motamedi, published May/June 2011.
A slideshow produced by the staff of the Aegis, the school newspaper at Oakland High School, documents how the garden reaches and teaches students. The garden was created in 2010 in memory of Philip Wright, a student who was shot and killed in 2009.
A slideshow of the school garden at Oakland High School in Oakland, Calif., produced by the staff of the Aegis, the school newspaper, in 2010. The slideshow shows the memorial garden planted in honor of Philip Wright, a student who was shot and killed in 2009.
The document discusses the origins of journalism in Homer and his epic poems. It notes that Homer was not a single author but likely multiple people who orally told stories. The document compares Homer's style of short, punchy storytelling to draw in an audience that already knew the stories, to Edward R. Murrow's first-person radio report of the Buchenwald concentration camp. It discusses key news values like impact, immediacy, and conflict that make stories compelling. It provides examples of testing modern stories for these elements and emphasizes the importance of storytelling in journalism.
Reimagining Your Library Space: How to Increase the Vibes in Your Library No ...Diana Rendina
Librarians are leading the way in creating future-ready citizens – now we need to update our spaces to match. In this session, attendees will get inspiration for transforming their library spaces. You’ll learn how to survey students and patrons, create a focus group, and use design thinking to brainstorm ideas for your space. We’ll discuss budget friendly ways to change your space as well as how to find funding. No matter where you’re at, you’ll find ideas for reimagining your space in this session.
This document provides an overview of wound healing, its functions, stages, mechanisms, factors affecting it, and complications.
A wound is a break in the integrity of the skin or tissues, which may be associated with disruption of the structure and function.
Healing is the body’s response to injury in an attempt to restore normal structure and functions.
Healing can occur in two ways: Regeneration and Repair
There are 4 phases of wound healing: hemostasis, inflammation, proliferation, and remodeling. This document also describes the mechanism of wound healing. Factors that affect healing include infection, uncontrolled diabetes, poor nutrition, age, anemia, the presence of foreign bodies, etc.
Complications of wound healing like infection, hyperpigmentation of scar, contractures, and keloid formation.
Chapter wise All Notes of First year Basic Civil Engineering.pptxDenish Jangid
Chapter wise All Notes of First year Basic Civil Engineering
Syllabus
Chapter-1
Introduction to objective, scope and outcome the subject
Chapter 2
Introduction: Scope and Specialization of Civil Engineering, Role of civil Engineer in Society, Impact of infrastructural development on economy of country.
Chapter 3
Surveying: Object Principles & Types of Surveying; Site Plans, Plans & Maps; Scales & Unit of different Measurements.
Linear Measurements: Instruments used. Linear Measurement by Tape, Ranging out Survey Lines and overcoming Obstructions; Measurements on sloping ground; Tape corrections, conventional symbols. Angular Measurements: Instruments used; Introduction to Compass Surveying, Bearings and Longitude & Latitude of a Line, Introduction to total station.
Levelling: Instrument used Object of levelling, Methods of levelling in brief, and Contour maps.
Chapter 4
Buildings: Selection of site for Buildings, Layout of Building Plan, Types of buildings, Plinth area, carpet area, floor space index, Introduction to building byelaws, concept of sun light & ventilation. Components of Buildings & their functions, Basic concept of R.C.C., Introduction to types of foundation
Chapter 5
Transportation: Introduction to Transportation Engineering; Traffic and Road Safety: Types and Characteristics of Various Modes of Transportation; Various Road Traffic Signs, Causes of Accidents and Road Safety Measures.
Chapter 6
Environmental Engineering: Environmental Pollution, Environmental Acts and Regulations, Functional Concepts of Ecology, Basics of Species, Biodiversity, Ecosystem, Hydrological Cycle; Chemical Cycles: Carbon, Nitrogen & Phosphorus; Energy Flow in Ecosystems.
Water Pollution: Water Quality standards, Introduction to Treatment & Disposal of Waste Water. Reuse and Saving of Water, Rain Water Harvesting. Solid Waste Management: Classification of Solid Waste, Collection, Transportation and Disposal of Solid. Recycling of Solid Waste: Energy Recovery, Sanitary Landfill, On-Site Sanitation. Air & Noise Pollution: Primary and Secondary air pollutants, Harmful effects of Air Pollution, Control of Air Pollution. . Noise Pollution Harmful Effects of noise pollution, control of noise pollution, Global warming & Climate Change, Ozone depletion, Greenhouse effect
Text Books:
1. Palancharmy, Basic Civil Engineering, McGraw Hill publishers.
2. Satheesh Gopi, Basic Civil Engineering, Pearson Publishers.
3. Ketki Rangwala Dalal, Essentials of Civil Engineering, Charotar Publishing House.
4. BCP, Surveying volume 1
This presentation was provided by Steph Pollock of The American Psychological Association’s Journals Program, and Damita Snow, of The American Society of Civil Engineers (ASCE), for the initial session of NISO's 2024 Training Series "DEIA in the Scholarly Landscape." Session One: 'Setting Expectations: a DEIA Primer,' was held June 6, 2024.
हिंदी वर्णमाला पीपीटी, hindi alphabet PPT presentation, hindi varnamala PPT, Hindi Varnamala pdf, हिंदी स्वर, हिंदी व्यंजन, sikhiye hindi varnmala, dr. mulla adam ali, hindi language and literature, hindi alphabet with drawing, hindi alphabet pdf, hindi varnamala for childrens, hindi language, hindi varnamala practice for kids, https://www.drmullaadamali.com
This slide is special for master students (MIBS & MIFB) in UUM. Also useful for readers who are interested in the topic of contemporary Islamic banking.
Main Java[All of the Base Concepts}.docxadhitya5119
This is part 1 of my Java Learning Journey. This Contains Custom methods, classes, constructors, packages, multithreading , try- catch block, finally block and more.
ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...PECB
Denis is a dynamic and results-driven Chief Information Officer (CIO) with a distinguished career spanning information systems analysis and technical project management. With a proven track record of spearheading the design and delivery of cutting-edge Information Management solutions, he has consistently elevated business operations, streamlined reporting functions, and maximized process efficiency.
Certified as an ISO/IEC 27001: Information Security Management Systems (ISMS) Lead Implementer, Data Protection Officer, and Cyber Risks Analyst, Denis brings a heightened focus on data security, privacy, and cyber resilience to every endeavor.
His expertise extends across a diverse spectrum of reporting, database, and web development applications, underpinned by an exceptional grasp of data storage and virtualization technologies. His proficiency in application testing, database administration, and data cleansing ensures seamless execution of complex projects.
What sets Denis apart is his comprehensive understanding of Business and Systems Analysis technologies, honed through involvement in all phases of the Software Development Lifecycle (SDLC). From meticulous requirements gathering to precise analysis, innovative design, rigorous development, thorough testing, and successful implementation, he has consistently delivered exceptional results.
Throughout his career, he has taken on multifaceted roles, from leading technical project management teams to owning solutions that drive operational excellence. His conscientious and proactive approach is unwavering, whether he is working independently or collaboratively within a team. His ability to connect with colleagues on a personal level underscores his commitment to fostering a harmonious and productive workplace environment.
Date: May 29, 2024
Tags: Information Security, ISO/IEC 27001, ISO/IEC 42001, Artificial Intelligence, GDPR
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Training: ISO/IEC 27001 Information Security Management System - EN | PECB
ISO/IEC 42001 Artificial Intelligence Management System - EN | PECB
General Data Protection Regulation (GDPR) - Training Courses - EN | PECB
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ISO/IEC 27001, ISO/IEC 42001, and GDPR: Best Practices for Implementation and...
Newswriting basics: the inverted pyramid
1. The inverted pyramid I.M. Pei’s glass pyramid at The Louvre
Museum in Paris. Photo courtesy of
http://www.flickr.com/photos/
(and some alternatives)
backfromleave/, licensed under Creative
Commons
@ 2012 Beatrice Motamedi
Wednesday, October 12, 11
Sunday, July 22, 12
2. A story should have a
beginning, a middle
and an end ...
but not necessarily in
that order.
—Jean-Luc
Godard,
French filmmaker
Photo at boingboing.net/Fair Use exemption
Sunday, July 22, 12
3. Inverted pyramids in science ...
Dodecahedron, inverted
pyramid faces
360 magnets. Each 15-magnet pentagon has a
15-magnet pentagonal pyramid mounted inside
it, pointing inwards. This is an inverted 30-
magnet pentagon unit. Magnet poles are
aligned along the perimeter of each pentagon.
Adjacent pentagons have poles aligned in the
same direction at the edges (as evidenced by
square instead of triangular patterns at the
edges). Photo courtesy of sparr0 at http://
www.flickr.com/photos/sparr0/4267584197/,
licensed under Creative Commons.
Wednesday, October 12, 11
Sunday, July 22, 12
4. Inverted pyramids in business/marketing ...
“The Influence Pyramid,” from Ed Batista:
Executive Coaching and Change Management, at
http://www.edbatista.com/2009/01/influence.html
Wednesday, October 12, 11
Sunday, July 22, 12
5. Inverted pyramids in “The Simpsons” ...
Top photo by Whiskey Media at http://www.screened.com/the-
simpsons/17-28910/cliches/. Photo at right by Vanilla Fire at
http://img.photobucket.com/albums/v328/VanillaFire1000/
KentBrockmanMargeontheLam.jpg
Wednesday, October 12, 11
Sunday, July 22, 12
6. Help
much?
graphic from All Voices: Local to Global News, at http://www.allvoices.com/contributed-
news/6122102/image/57826870-inverted-pyramid
Wednesday, October 12, 11
Sunday, July 22, 12
7. Why the inverted pyramid? Try reading this
On Saturday last a shocking and most brutal murder was committed in
Paint Rock Settlement, which, for brutality and fiendishness, surpasses
anything of the kind that we have ever been called upon to chronicle.
It appears that a Mrs. Hicks and her two step-daughters, named
respectively Mary and Kaziah, had for some time lived unpleasantly
together, when the two daughters determined to put her out of the way.
Accordingly, with monstrous intent, they forcibly conveyed their
unfortunate victim to the smokehouse nearby, and commenced a series
of tortures that even the veriest savage would have shrunk back from
and grown hideous at — such was the enormity of their barbarity and
wickedness. They first attempted to strangle their victim to death; but
failing in that, these fiends in human shape bethought themselves a
more refined, as well as expeditious mode of accomplishing their object,
which was to pour melted lead in the ear of their helpless victim, and
then to make assurance doubly sure, these devoted daughters struck
the prostrate and dying woman several blows on the head with an axe.
Wednesday, October 12, 11
Sunday, July 22, 12
8. Uh oh, we’re not finished yet ...
Supposing the old lady dead or dying — having finished the "job" —
these Christian daughters left their mother weltering in her blood and
went to — church. Some of the neighbors soon after coming in, found
Mrs. Hicks in the condition the daughters left her, administered
restoratives and revived her sufficiently to relate the above detailed
facts.
We learn that Mrs. Hicks has since died of her injuries, and that the
murderers are still at large, having secreted themselves so as to
prevent the officers of the law from arresting them. (274 words)
“A Brutal Axe Murder,” taken from the Kingston
Tennessean on July 14, 1867. (Quoted in Reddick,
DeWitt., The Mass Media and the School Newspaper,
Belmont, CA: Wadsworth Publishing Co., 1985, p. 6)
Wednesday, October 12, 11
Sunday, July 22, 12
9. Now try the AP summary lede/inverted pyramid
version
Police are searching for two women who left their stepmother dying in a pool of
blood and headed to church after choking her, pouring lead in her ear, and striking
her on the head with an axe.
The incident occurred on Saturday in Paint Rock Settlement.
The victim, (first name) Hicks, (age), had reportedly been feuding with her two
stepdaughters, named Mary and Kaziah. The two allegedly attacked Hicks in the
smokehouse near their home, where they attempted to strangle her, poured lead
into one of her ears and then struck her several times on the head with an axe.
Neighbors later found Mrs. Hicks in the smokehouse and were able to revive her
while she recounted details of the attack. She later died.
According to the dead woman, the stepdaughters left for church after the attack.
The stepdaughters are still at large and believed to be hiding from police. (153
words)
Wednesday, October 12, 11
Sunday, July 22, 12
10. When the inverted pyramid works well
• Breaking news
• Crime news
• Obituaries (you didn’t begin with Jobs’ birth, but with death)
• On the web
Wednesday, October 12, 11
Sunday, July 22, 12
11. On the Web, the inverted pyramid becomes even more important
since we know from several user studies that users don't scroll, so
they will very frequently be left to read only the top part of an
article. Very interested readers will scroll, and these few motivated
souls will reach the foundation of the pyramid and get the full story
in all its gory detail.
—Jakob Nielsen, new media theorist
Wednesday, October 12, 11
Sunday, July 22, 12
12. Mapping how “visitors” read: a 2009 study
In our new eyetracking study, we recorded how 232 users looked at thousands of Web pages. We found that
users' main reading behavior was fairly consistent across many different sites and tasks. This dominant
reading pattern looks somewhat like an F and has the following three components:
• Users first read in a horizontal movement, usually across the upper part of the content area. This initial
element forms the F's top bar.
• Next, users move down the page a bit and then read across in a second horizontal movement that
typically covers a shorter area than the previous movement. This additional element forms the F's lower
bar.
• Finally, users scan the content's left side in a vertical movement. Sometimes this is a fairly slow and
systematic scan that appears as a solid stripe on an eyetracking heatmap. Other times users move faster,
creating a spottier heatmap. This last element forms the F's stem.
Wednesday, October 12, 11
Sunday, July 22, 12
14. When to go beyond the pyramid
• Most feature stories — organization is great, but you need to engage
• Stories that involve strong voices, vivid people and/or settings
• Stories that point to large/complex issues or problems (cultural, societal,
economic, political)
• Stories that require focus on a sequence, timeline or series of actions
Wednesday, October 12, 11
Sunday, July 22, 12
15. Alternatives to the pyramid
• the martini glass
• the kabob
• the problem + 3 parts/solutions
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16. the martini: facts first, then how we got there
• especially good for stories that include any kind of timeline, for example, a
sports story with a play-by-play; a crime story that describes the deed; a
health story in which someone undergoes an operation; a story about a new
grading policy at your school (how it works)
• also good for service pieces (“how to” do something, e.g., floss your teeth,
drive a car)
• facts first (the glass), then pause and stretch out the sequence of actions
• strong transition or flag to the reader: “Police gave this account” or “You’ll
need to follow these steps” plus words of sequence (“first” “second” “finally”)
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17. the martini: how it looks
same story, new lede
Talk about a good reason to go to confession.
Police are searching for two women who left their stepmother dying in a pool of blood and headed to church after choking
her, pouring lead in her ear, and striking her on the head with an axe.
The incident occurred on Saturday in Paint Rock Settlement, which is located (where).
The victim, (first name) Hicks, had reportedly been feuding with her two stepdaughters, named Mary and Kaziah.
alerts reader to change in story structure
Police gave this chronology of events: first, the stepdaughters allegedly lured Hicks to a smokehouse near their home.
words of sequence (first, then, finally) carry out the chronology
Then they attempted to strangle her. And then they poured lead in one of her ears.
Finally, frustrated that Hicks was still alive, they struck her several times on the head with an axe.
Neighbors later found Mrs. Hicks in the smokehouse and were able to revive her ...
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18. the kabob: also known as the WSJ formula
• begin with an anecdotal or narrative lede
• draw back into a general discussion
• return to the same anecdote/narrative from above
• resume rest of story
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19. How it looks anecdotal/narrative lede (also delayed
ID)
First they choked her, then they poured hot lead in her ear, and then, for good measure, they hit her on the
head several times with an axe.
And then, according to police, Mary and Kaziah Hicks put on their fancy clothes and went to church.
“I’m shocked — they never said a thing,” said Cassiel Chadwick, 62, pastor of the All Saints Church, where
the women worshipped last Saturday, allegedly after murdering their stepmother. a good quote, up high, specifically about
this person/persons
“In fact, we had a nice conversation about the flowers we’re planting in the church garden. I still can’t believe
this happened.”
The shocking murder of a Paint Rock woman is raising concerns about a new breed of young women who
commit violent acts, seemingly without any second thoughts. A recent report by the FBI shows that young
women aged 18 to 25 were responsible for 15 percent of all homicides last year, up from 10 percent in 2010.
Mary and Kaziah Hicks may be part of a disturbing trend that sociologists and psychologists are just
beginning to understand ... nut graf, and now go back to the girls and more details about their heinous crime ...
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20. Another example/kabob-WSJ
• “The Long Arm of Childhood: How Chronic Stress Impacts Oakland Teens in
Body and Mind,” part 1
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21. #3: problem + three causes (or solutions)
• “The Long Arm of Childhood,” part 2
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22. the “dirty dozen” of a news story*
1. The lede.
2. Second graf: gives more detail about the lede, backs up the lede.
3. Best quote. Make sure it relates to the lede and second graf.
4. The “nut graf.” Step back from the immediate details to provide some context. Tell how the current
news fits into the larger picture. Tell what’s been happening lately or elsewhere, so the reader can
answer, “so what?”
5. Summary of what’s to come: flash forward to what will come later in the story.
6. Supporting quotes.
7. Transition, then another supporting quote. Note: avoid using quotes from two people back to back.
Use a transition to separate quotes and get from one paragraph to the next. Each quote should back up
its own transition/topic sentence.
8. Transition, then final supporting quote.
9. Real-time color, anecdotes or examples: good stuff you haven’t used yet.
10. The past: is there additional history that will help your reader understand more about the subject?
Has this sort of thing happened before? How is this time different or similar?
11. The future: wind up the story by looking ahead. What’s next?
12. The kicker: usually a short, high-impact sentence. It may be a poignant anecdote or a telling quote.
It could also be a surprising bit of info that works better here than in the lede, or a next step (an event
that is taking place tomorrow, next week, next year).
*by SF Chronicle reporter Nanette Asimov
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23. How many of the “dirty dozen” can you find?
“The Freedom to Choose Your Pronoun,” Jennifer
Conlin, The New York Times, Friday, Sept. 30
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24. Closing tips
• Keep your paragraphs short and to the point. Underwriting is better and
easier to correct than overwriting.
• If and when you write a longer paragraph, do it intentionally — it should
not be your lede, and it should come at a point in the story when you need
longer sentences/grafs in order to deepen your story and to provide
context and background.
• One idea per paragraph. Don’t be simplistic, but do exercise control
• Use words of transition
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