The document discusses leveraging existing media content to enhance app engagement and time-on-site through various media types such as music, photos, and videos. It highlights the youth demographic's usage of social networks for music consumption and provides information on API services for integrating media into applications. Additionally, it mentions imeem as a leading social network for media interaction, emphasizing its features and developer resources.

1. Sachin Rekhi imeem

2. Leverage existing media content to make your app more interesting Drive engagement and time-on-site through media consumption Increase opportunities for rich media advertising Take advantage of the many freely available media APIs! YOUTH DEMOGRAPHIC ALREADY USE SOCIAL NETWORKS FOR MUSIC: Among teens and college-aged Internet users (a key demographic for music sales), some 25% report getting music through social networking sites in 2007, according to research by NPD Group.

3. Photo Video Music

4. Media Types Photo Video Music, Video, Photo Technology Web Services: REST, SOAP, XML-RPC RSS\Atom Feeds GData Web Services: RSS\Atom Feeds Flash Library JS Library AS3 Flex Library OpenSocial JS\HTML Web Services Licensing Non-commercial use. Certain liberally licensed Creative Commons content. UGC video streaming licenses Full major label music, video streaming licenses Fees Free for non-commercial use Free Free Scenarios Browse, search largest photo collection Host photos on flickr and embed in your app Browse, search largest UGC video collection Host videos on YouTube and embed in your app Browse, search largest legally licensed music\video collection Host music, videos, photos on imeem and embed in your app

6. Flickr Example: Flickr Sudoku http://flickrsudoku.com/ Flickr API Documentation http://www.flickr.com/services/api/ Popular Flickr Mashups http://www.programmableweb.com/tag/flickr/1?q=flickr

8. YouTube Example: Animoto http://www.animoto.com YouTube API Documentation http://code.google.com/apis/youtube/overview.html YouTube API Case Studies http://code.google.com/apis/youtube/casestudies/

9. imeem is the leading social network where users can discover , interact and express themselves with media, including music, video and photos . Audience Third largest social network in the US (comScore, Quantcast) 25 million unique visitors per month to imeem.com Personal Expression through Music and Media Upload unlimited music, video and photos to customizable user profiles Free on-demand and interactive streaming Create custom playlists (music, video and photo) Connect with fans with similar media tastes Embeddable playlist widgets for any third party site (Facebook, Friendster)

12. Developer Home http://www.imeem.com/developers Developer Documentation http://www.imeem.com/developers/documentation Developer Forums http://www.imeem.com/groups/zJqqiqve/forums Developer Blog http://groups.imeem.com/zJqqiqve/blogs