1. International Trade & Law
Batch 6, Yangon

3. Norwegian multinational
telecom company
Operations in
Scandinavia, Eastern
Europe and Asia
Providing fixed line,
mobile, internet, digital
TV and etc

4. Telenor in Asia
Liberalization
Next Generation
Services
Hunting New
Customers
Motivation to International Trade

5. Market Entry Modes
● Strategic partnerships
● Licensing
● Franchising
● Joint Venturing
● Contract Manufacturing
● Mergers and acquisitions
● Fully Owned Subsidiary
Joint
Venture
100%
owned
Subsidiary

6. Attractive factors in oversea markets
● One of the very last greenfileds in the
world - in a core Telenor region,
open to the world
● Leverage on rollout know-how
● Proven strategy and experiences in
Asia regions
● Myanmar Investment Commission
approves 100% Foreign Company
● One of the most developed in ASEAN
● Liberalization in telecom industry
● Proven strategy and experiences in
Asia regions
● 25% of share holding

7. Entry Strategies Comparison
● 100% owned subsidiary
● Low cost operating model with
high degree of outsourcing
● Competences on sales and
distributions
● Capex-light model
● Lean Organisation Model
● Joint Venture Operation
● Product Differentiator
● Superior services and wide range
of network
● Started from rural areas

8. Risks, how to mitigate?
Risk &
Uncertainties
Institutional
capacity in
development
Legal
Framework
Corruption
Land Issues
Health &
Safety
Conflict
Areas
Zero tolerance
to corruptions
HSSE
Human
Resource