international business scope of IB

1. International
Business
PRESENTED BY -
RAJAT

2. WHAT IS INTERNATIONAL BUSINESS ?
 The exchange of
goods & services,
Resources,
Knowledge,
& Skills , among individuals & businesses in multiple/two
or more countries.
 Transaction that are carried out across national borders to
satisfy the objectives of individuals and organization

3. SCOPE OF IB
IB
International
marketing
International finance
and investments
Foreign exchange
Global HR

4.  Earn foreign exchange
 Optimum utilization of resources
 Achieve its objectives
 To spread business risks
 Improve organization's efficiency
 Get benefits from Government
 Expand and diversify
 Increase competitive capacity

5. GOING INTERNATIONAL

6. ADOPTING TO CUSTOMERS NEED
1. Products and Services should meet to foreign market
2. Price adjustments by considering the cost of foreign trade, such
as transportation, taxes, exchange rate
3. Distribution system through existing transportation system,
suppliers and stores
4. Promotion should be modified based on different languages,
law, and culture from country to country

7. PROBLEMS IN IB
1. Political factors
2. High foreign investments and high cost
3. Exchange instability
4. Entry requirements
5. Tariffs
6. Corruption and bureaucracy
7. Technological policy
8. Quality Management

8. THANK YOU