Ole Miss Women's Basketball: Developing an Integrated Marketing Campaign
Intern Evaluation
1. Internship Evaluation Form
To be filled out by the supervisor and submitted at the end of the internship
Intern: ________________________ Internship dates: ___________
To%the%internship%supervisor:%
!
Thank!you!for!agreeing!to!supervise!this!student’s!professional!internship!for!
academic!credit.!To!award!a!grade,!we!will!consider,!in!addition!to!your!evaluation,!
students’!work!samples!and!their!paper!summarizing!their!experience.!
!
Please!complete!and!submit!the!evaluation!below.!This!form!will!be!made!available!
to!the!student.!
!
Return to:
Deidra Jackson, Director of Academic Advising
Meek School of Journalism and New Media
The University of Mississippi
114 Farley Hall
University, MS 38677
Telephone: 662.915.1547
Fax: 662.915.7765
Email: djackson@olemiss.edu
Please circle your responses (1-strongly agree, 5-strongly disagree)
Agree Disagree
1. Intern was punctual 1 2 3 4 5
2. Intern was tactful and polite in dealings 1 2 3 4 5
with colleagues and the public
3. Intern had a positive, professional attitude 1 2 3 4 5
4. Intern was eager to learn 1 2 3 4 5
5. Intern completed tasks on time 1 2 3 4 5
6. Intern was receptive to feedback and critiques 1 2 3 4 5
7. Intern worked well without supervision 1 2 3 4 5
8. Intern’s writing skills were appropriate 1 2 3 4 5
to the requirements of the internship
9. Intern’s speaking skills were appropriate 1 2 3 4 5
to the requirements of the internship
10. Intern’s quantitative skills were appropriate 1 2 3 4 5
to the requirements of the internship
11. Intern’s technology skills were appropriate 1 2 3 4 5
to the requirements of the internship
12. Intern’s research skills were appropriate 1 2 3 4 5
to the requirements of the internship
13. Intern had a good understanding of 1 2 3 4 5
mass media in general, and this media field
Caroline K Callahan June 26 - Present
2. 14. This intern has strong professional 1 2 3 4 5
potential in this field
15. Compared to other interns I’ve worked with, 1 2 3 4 5
I rate this intern (1 – excellent; 5 – poor)
In the space below, please provide evaluation comments specific to the intern’s work
in your particular media field (e.g., newspaper, magazine, television news,
marketing, radio news, public relations, advertising, etc.). Please comment in terms
of the student’s knowledge (general and specific), information-gathering abilities,
writing, technology skills and professional values.
Based on your interaction with this intern, do you have suggestions for the Meek
School of Journalism and New Media’s faculty as we strive to keep our curriculum in
tune with the highest standards of professional journalism and new media? Please
note them below.
Your name/title: __________________________________________________
Your firm: _____________________________ Phone: ___________________
Address:_________________________________________________________
City, State, ZIP: ________________________Email:_____________________
Signature: _______________________________ Date:__________________
!
THANK YOU
Caroline obtained a great sense of drive and desire to establish and maintain
relationships with new clients- however, she was nervous to do so. As a student
seeking a degree in Marketing and a rich background in Sales & Marketing, I was
able to teach Caroline how to develop and deliver a sales pitch to clients so that
she may fulfill her desires. I suggest that the Meek School implements more
marketing classes into the curriculum! Overall, Caroline was a wonderful asset to
The Indoor ADvantage and will be missed dearly. She will continue to help maintain
Excel sheets with current client information and will design print advertisements for
new clients as the year progresses, until I am able to fill her position. She has
been wonderful in assisting me and the company and I hope to take in more IMC
interns who obtain the creativity and drive to strengthen The Indoor ADvantage
brand, like Caroline, under my wing this year. Send them my way and feel free to
contact me with any further questions!
Caroline worked under the Sales & Marketing wing of the media field during her
internship with The Indoor ADvantage. She was held responsible for generating
new clientele through: cold-calls, door-to-door sales, emails, etc. Caroline was
also held responsible for maintaining a favorable client relationship through contact
on a bi-weekly basis, which included: collaborating with those existing clients to create
more effective marketing strategies and installing/maintaining the advertising spaces
within those locations. She also worked to create and maintain a detailed Excel sheet
containing information upon current clients, which has helped the company immensely.
Maxwell Donaldson, Director of Sales & Marketing
The Indoor ADvantage (816) 806-1142
1124 N Lamar Blvd
Oxford, MS 38655 tmdonald@go.olemiss.edu
August 26, 2014