Lojas Renner S.A. is a Brazilian retail company that operates various apparel and home goods brands across Brazil. The document provides an overview of the company, including its history, brands, store count and geographical presence. It discusses the company's consistent positioning targeting women ages 18-39 in social classes A-C+, its competitive advantages like a lifestyle-focused multi-brand approach, and its business model that is aligned with global benchmarks in the retail industry. The company has experienced strong growth and shareholder returns due to its solid corporate culture, focus on the customer experience, and ability to continually improve and update its operations.
This document provides an institutional presentation for Lojas Renner S.A. It begins with an overview of the company, including its businesses (Renner, Camicado, Youcom, Ashua, e-commerce), geographical distribution of stores, store evolution, corporate governance, and share performance. It then discusses the company's background, company overview with key metrics, and its businesses. The rest of the document covers the company's geographical distribution of stores, store evolution, corporate governance practices, and share price performance. It identifies consistency in positioning, competitive advantages through its corporate culture and cycle of enchantment, and austere operating practices as factors that have contributed to the company's success.
Lojas Renner is a Brazilian retail company with over 500 stores in Brazil, Uruguay, and online. It operates stores under three brands: Renner, Camicado, and Youcom. In 2017, Lojas Renner had total gross revenue of R$9.6 billion. It has built a strong corporate culture focused on enchanting customers and has consistently positioned itself as the brand for the modern woman by offering fashionable styles at competitive prices. Lojas Renner's consistent market positioning, competitive advantages like its culture of enchantment, and business model focusing on the lifestyle of different customer groups have contributed to its success.
This document outlines Walmart's brand guidelines, including information about their target customers, brand identity, positioning, and personality traits. It provides direction on proper usage of their logo, colors, typefaces, and other branding elements. The guidelines describe three main customer segments - price-value shoppers, brand-aspirational shoppers, and price-sensitive affluent shoppers. It also establishes Walmart's purpose as "Saving people money so they can live better" and identifies their brand traits as caring, real, innovative, straightforward, and positive.
Business development strategy - Beate Uhse AGWanda Rossi
The document discusses the decline of Beate Uhse AG, which was once the leading retailer of sex toys and lingerie in Germany. Revenues have fallen each year as the brand has lost its focus and failed to adapt to new competitors. The document proposes strategies for Beate Uhse to reposition itself, including creating an engaged female brand community, focusing its product portfolio, exploiting its brick and mortar stores with new technologies, and empowering women's exploration of sexuality.
Kyle Birch plans to open Garden Hill Flying Eagle, a grocery store and convenience store in Garden Hill, Manitoba. The community has a population of around 4,000 people spread across two islands. Flying Eagle will be centrally located to best serve customers. It will offer groceries, tobacco, gas, and other items not provided by competitors. Birch aims to run the store professionally with good customer service and cleanliness, gaining a competitive advantage over other stores. Financial projections estimate the community's annual retail revenue potential provides sufficient opportunity to profit from Flying Eagle's market entry as the second store on the reserve.
Lojas Renner is a Brazilian fashion retailer with 509 stores across Brazil and Uruguay. In 2017, the company had total gross revenue of R$9.6 billion and over 20,000 employees. Lojas Renner operates three main brands - Renner, Camicado, and Youcom - which target different age groups and social classes. The company has pursued consistent growth through corporate culture focused on simplicity, focus, and customer enchantment. Lojas Renner also maintains a competitive advantage through its multi-brand portfolio that offers different lifestyle options to customers.
Lojas Renner is a Brazilian retail company that operates department stores, home stores, and youth lifestyle stores. It has over 500 stores across Brazil and Uruguay and annual revenue of $9.6 billion. The document provides an overview of Lojas Renner's history, businesses, store footprint, corporate governance, and share performance. It also discusses the factors that have contributed to the company's success, including its solid corporate culture focused on enchanting customers, consistent market positioning targeting women, and competitive advantages like operating multiple lifestyle brands under one roof.
Lojas Renner is a Brazilian fashion retailer with over 500 stores across Brazil. It operates several brands including Renner, Camicado, Youcom, and Ashua that target different customer demographics and lifestyles. The company has achieved strong growth and financial performance due to its consistent positioning targeting women, solid corporate culture emphasizing simplicity and customer focus, and competitive advantages like its multi-brand portfolio and lifestyle approach. Lojas Renner has become the largest fashion retailer in Brazil through decades of expansion, with plans to continue growing its store count in the coming years.
This document provides an institutional presentation for Lojas Renner S.A. It begins with an overview of the company, including its businesses (Renner, Camicado, Youcom, Ashua, e-commerce), geographical distribution of stores, store evolution, corporate governance, and share performance. It then discusses the company's background, company overview with key metrics, and its businesses. The rest of the document covers the company's geographical distribution of stores, store evolution, corporate governance practices, and share price performance. It identifies consistency in positioning, competitive advantages through its corporate culture and cycle of enchantment, and austere operating practices as factors that have contributed to the company's success.
Lojas Renner is a Brazilian retail company with over 500 stores in Brazil, Uruguay, and online. It operates stores under three brands: Renner, Camicado, and Youcom. In 2017, Lojas Renner had total gross revenue of R$9.6 billion. It has built a strong corporate culture focused on enchanting customers and has consistently positioned itself as the brand for the modern woman by offering fashionable styles at competitive prices. Lojas Renner's consistent market positioning, competitive advantages like its culture of enchantment, and business model focusing on the lifestyle of different customer groups have contributed to its success.
This document outlines Walmart's brand guidelines, including information about their target customers, brand identity, positioning, and personality traits. It provides direction on proper usage of their logo, colors, typefaces, and other branding elements. The guidelines describe three main customer segments - price-value shoppers, brand-aspirational shoppers, and price-sensitive affluent shoppers. It also establishes Walmart's purpose as "Saving people money so they can live better" and identifies their brand traits as caring, real, innovative, straightforward, and positive.
Business development strategy - Beate Uhse AGWanda Rossi
The document discusses the decline of Beate Uhse AG, which was once the leading retailer of sex toys and lingerie in Germany. Revenues have fallen each year as the brand has lost its focus and failed to adapt to new competitors. The document proposes strategies for Beate Uhse to reposition itself, including creating an engaged female brand community, focusing its product portfolio, exploiting its brick and mortar stores with new technologies, and empowering women's exploration of sexuality.
Kyle Birch plans to open Garden Hill Flying Eagle, a grocery store and convenience store in Garden Hill, Manitoba. The community has a population of around 4,000 people spread across two islands. Flying Eagle will be centrally located to best serve customers. It will offer groceries, tobacco, gas, and other items not provided by competitors. Birch aims to run the store professionally with good customer service and cleanliness, gaining a competitive advantage over other stores. Financial projections estimate the community's annual retail revenue potential provides sufficient opportunity to profit from Flying Eagle's market entry as the second store on the reserve.
Lojas Renner is a Brazilian fashion retailer with 509 stores across Brazil and Uruguay. In 2017, the company had total gross revenue of R$9.6 billion and over 20,000 employees. Lojas Renner operates three main brands - Renner, Camicado, and Youcom - which target different age groups and social classes. The company has pursued consistent growth through corporate culture focused on simplicity, focus, and customer enchantment. Lojas Renner also maintains a competitive advantage through its multi-brand portfolio that offers different lifestyle options to customers.
Lojas Renner is a Brazilian retail company that operates department stores, home stores, and youth lifestyle stores. It has over 500 stores across Brazil and Uruguay and annual revenue of $9.6 billion. The document provides an overview of Lojas Renner's history, businesses, store footprint, corporate governance, and share performance. It also discusses the factors that have contributed to the company's success, including its solid corporate culture focused on enchanting customers, consistent market positioning targeting women, and competitive advantages like operating multiple lifestyle brands under one roof.
Lojas Renner is a Brazilian fashion retailer with over 500 stores across Brazil. It operates several brands including Renner, Camicado, Youcom, and Ashua that target different customer demographics and lifestyles. The company has achieved strong growth and financial performance due to its consistent positioning targeting women, solid corporate culture emphasizing simplicity and customer focus, and competitive advantages like its multi-brand portfolio and lifestyle approach. Lojas Renner has become the largest fashion retailer in Brazil through decades of expansion, with plans to continue growing its store count in the coming years.
Convenience store business plan exampleupmetrics.co
This document is a business plan for a convenience store owned by John Doe. It includes an executive summary that outlines the store's mission to provide quality products and customer service. It also lists increasing sales and introducing prepared foods as objectives. The financial summary shows projected sales increases and profitability over three years. The plan provides details on the store's ownership, products and services, target markets, competition, and marketing strategy. It includes a SWOT analysis and sales forecasts with milestones to upgrade the building and equipment.
An effective road map for business owners looking to enter the retail sector is provided by the convenience store business plan sample. Important elements like the competitive landscape, target demographics, market analysis, and financial estimates are outlined. The plan may highlight a wide choice of products, effective inventory control, and customer-focused services, all with an emphasis on ease. It might also emphasize the use of technology, marketing techniques, and sustainability programs to draw in and keep clients. All things considered, the business plan provides entrepreneurs with a thorough roadmap for starting and expanding a profitable convenience store, helping them to overcome obstacles and seize opportunities in the ever-changing retail industry.
The document is an institutional presentation by Lojas Renner S.A. outlining their businesses and strategic priorities. It discusses their apparel retail business which includes brands like Renner, Camicado, and Youcom. It notes opportunities for market consolidation given the fragmented nature of the Brazilian apparel market. The presentation outlines strategic priorities such as omni-channel transformation, data-driven product decisions, and creating a customer single-view to improve the shopping experience and generate more results.
The document discusses several macro forces that could unlock future growth for FMCG brands in Vietnam. It notes that Vietnam's population is aging rapidly, creating opportunities for brands to meet the needs of senior consumers focused on health and well-being. Millennials also still represent important opportunities for brands. Additionally, the rising generation of "centennials" will become an influential group for FMCG brands to target. Successful brands will understand these shifting demographic trends and segment their strategies appropriately to find new sources of growth among different consumer groups.
Lojas Renner S.A. presented its businesses and strategic priorities in September 2019. It operates apparel retail brands such as Renner, Camicado, and Youcom, with over 500 stores in Brazil. The company aims to integrate its sales channels, use data-driven decision making across the product lifecycle, and create a single customer view. These strategic priorities are focused on maximizing customer communication, personalizing the shopping experience, and generating exceptional results through its digital transformation.
Xu hướng, hành vi tiêu dùng của người tiêu dùng Việt Nam năm 2019.
Cẩm nang cung cấp cho bạn một nghiên cứu toàn diện về thị trường, xu hướng, phân khúc, sản phẩm và giúp bạn đưa ra hướng đầu tư đúng đắn. Cho dù đó là xây dựng thương hiệu, tiếp thị qua phương tiện truyền thông xã hội, thúc đẩy trải nghiệm khách hàng dựa trên dữ liệu, giải quyết các mối quan tâm về quyền riêng tư hoặc pha trộn ngoại tuyến với Thương mại điện tử, cẩm nang phiên bản thứ tư này nêu bật cách các nhà sản xuất và nhà bán lẻ nên suy nghĩ, đưa ra quyết định.
This document provides an overview of Lojas Renner S.A., a Brazilian retail company. It discusses the company's businesses including its apparel retail, home decor, and lifestyle store brands. It operates 597 stores in Brazil and has a growing e-commerce business. The company aims to integrate its online and offline sales channels to provide an omnichannel customer experience. It is pursuing several strategic priorities like developing a single customer view using data, optimizing inventory allocation and product assortments using AI, and transforming systems to enable an integrated shopping experience across channels. Recent updates on its digital transformation initiatives show strong growth in online sales and new customer acquisition as it works to realize its vision.
Lojas Renner S.A. presented its business strategy and priorities in December 2019. It aims to maximize customer communication, create a personalized customer relationship, and improve the fashion trend selection process using predictive analysis. Key strategic priorities include developing a customer single-view, implementing data-driven product decisions, integrating sales channels, and consolidating the apparel retail market through new store openings. The presentation highlights Lojas Renner's consistent value creation through market share gains and margin improvements.
[Kantar worldpanel] FMCG Monitor from March to November 2017Duy, Vo Hoang
Vietnam faces uncertainty in reaching its economic growth target for 2017 despite healthy retail sales growth of consumer goods. FMCG growth outlook is positive, with instant tea and household cleaner performing well in urban and rural markets respectively. Medium-sized street shops and hypermarkets/supermarkets are growing in importance while baby milk powder struggles, especially for babies over 1 year old. Trust remains key for new product launches.
The global economy has gradually grown over the past few years, with world GDP rising from $100.9 trillion in 2012 to $107.5 trillion in 2014. However, growth has been lower than expected due to disappointing growth in high-income countries. The global jewelry industry was negatively impacted by the 2007-2008 Global Financial Crisis and subsequent recession. During this period, gold prices rose sharply while consumer wealth declined, causing people to favor more affordable costume jewelry over precious metals. The crisis resulted in changes to jewelry buying patterns and a boosted popularity of costume jewelry worldwide.
The document discusses key findings from a CommBank survey on customer experience in the Australian retail sector. Some of the main points include:
- Customer experience is seen as very important but many retailers rate their own experience as only good or poor, showing room for improvement.
- Factors that help create an excellent customer experience include a deep commitment to optimizing the experience, seeing personalization as important, and having a high proportion of female executives.
- While most retailers understand the importance of customer experience, only 30% rate their own experience as extremely good. Pure play online retailers tend to perform better than multichannel retailers in this area.
- Many retailers plan to invest more in improving the customer experience
This document provides an overview of Lojas Renner, a Brazilian fashion retailer. It introduces key members of Renner's management team and investor relations contacts. It then notes that any forward-looking statements are based on current beliefs and assumptions, and actual results may differ. The rest of the document outlines Renner's history, corporate governance structure, sustainability strategy, business segments including Lojas Renner, Camicado, Youcom and e-commerce, geographic footprint, lifestyle concept, customer satisfaction rates, and competitive advantages.
n ASOS continued its strategy of investing in prices, technology and logistics which drove a 26% increase in retail sales. International sales grew 25% and now make up 57% of total sales.
n Profitability improved with an EBIT margin of 4.4% due to price, product and delivery improvements along with continued investment in logistics and technology capabilities.
n The business closed its unprofitable China operations and settled some legal disputes, allowing it to focus investment on its key markets of UK, Europe and US.
- General Mills' net sales increased 5% to $17.6 billion in fiscal 2020, with organic net sales growth of 4%. Operating profit increased 17% to $3 billion.
- The COVID-19 pandemic significantly increased demand for at-home food consumption while decreasing away-from-home food demand. General Mills adapted quickly by prioritizing production of popular products and accelerating their e-commerce business.
- General Mills contributed $10 million in donations to address hunger and ensure food access during the pandemic. They also implemented enhanced safety measures across facilities.
- For fiscal 2021, General Mills' priorities are competing effectively to gain market share, driving efficiency to fuel brand investment, and reducing leverage to increase
Slideshow presentation for Marketing Management in AGSB MBAH program. The presentation discusses the company's unique selling proposition, primary target market, and competitors.
The document proposes establishing a women's retail superstore called "SHE" in Chittagong, Bangladesh. It will provide a wide variety of female products in one location. The founders plan to open one initial outlet and organize as a general partnership. They believe their experience and financial connections will help obtain funding. The store aims to exceed customer expectations through high-quality service and products.
A apresentação institucional fornece um resumo das principais informações sobre a Lojas Renner S.A., incluindo: 1) Sua posição de liderança no varejo de vestuário no Brasil, com 597 lojas e foco no público feminino; 2) Seus diferenciais competitivos como posicionamento consistente, proposta de valor clara e experiência omnicanal; 3) Suas prioridades estratégicas como a transformação digital, a visão única do cliente e a integração dos canais online e offline.
O documento fornece uma visão geral da Lojas Renner S.A., incluindo seus negócios principais de varejo de vestuário, prioridades estratégicas como o ciclo digital, transformação omni e projetos estruturantes para melhorar a experiência do cliente.
Convenience store business plan exampleupmetrics.co
This document is a business plan for a convenience store owned by John Doe. It includes an executive summary that outlines the store's mission to provide quality products and customer service. It also lists increasing sales and introducing prepared foods as objectives. The financial summary shows projected sales increases and profitability over three years. The plan provides details on the store's ownership, products and services, target markets, competition, and marketing strategy. It includes a SWOT analysis and sales forecasts with milestones to upgrade the building and equipment.
An effective road map for business owners looking to enter the retail sector is provided by the convenience store business plan sample. Important elements like the competitive landscape, target demographics, market analysis, and financial estimates are outlined. The plan may highlight a wide choice of products, effective inventory control, and customer-focused services, all with an emphasis on ease. It might also emphasize the use of technology, marketing techniques, and sustainability programs to draw in and keep clients. All things considered, the business plan provides entrepreneurs with a thorough roadmap for starting and expanding a profitable convenience store, helping them to overcome obstacles and seize opportunities in the ever-changing retail industry.
The document is an institutional presentation by Lojas Renner S.A. outlining their businesses and strategic priorities. It discusses their apparel retail business which includes brands like Renner, Camicado, and Youcom. It notes opportunities for market consolidation given the fragmented nature of the Brazilian apparel market. The presentation outlines strategic priorities such as omni-channel transformation, data-driven product decisions, and creating a customer single-view to improve the shopping experience and generate more results.
The document discusses several macro forces that could unlock future growth for FMCG brands in Vietnam. It notes that Vietnam's population is aging rapidly, creating opportunities for brands to meet the needs of senior consumers focused on health and well-being. Millennials also still represent important opportunities for brands. Additionally, the rising generation of "centennials" will become an influential group for FMCG brands to target. Successful brands will understand these shifting demographic trends and segment their strategies appropriately to find new sources of growth among different consumer groups.
Lojas Renner S.A. presented its businesses and strategic priorities in September 2019. It operates apparel retail brands such as Renner, Camicado, and Youcom, with over 500 stores in Brazil. The company aims to integrate its sales channels, use data-driven decision making across the product lifecycle, and create a single customer view. These strategic priorities are focused on maximizing customer communication, personalizing the shopping experience, and generating exceptional results through its digital transformation.
Xu hướng, hành vi tiêu dùng của người tiêu dùng Việt Nam năm 2019.
Cẩm nang cung cấp cho bạn một nghiên cứu toàn diện về thị trường, xu hướng, phân khúc, sản phẩm và giúp bạn đưa ra hướng đầu tư đúng đắn. Cho dù đó là xây dựng thương hiệu, tiếp thị qua phương tiện truyền thông xã hội, thúc đẩy trải nghiệm khách hàng dựa trên dữ liệu, giải quyết các mối quan tâm về quyền riêng tư hoặc pha trộn ngoại tuyến với Thương mại điện tử, cẩm nang phiên bản thứ tư này nêu bật cách các nhà sản xuất và nhà bán lẻ nên suy nghĩ, đưa ra quyết định.
This document provides an overview of Lojas Renner S.A., a Brazilian retail company. It discusses the company's businesses including its apparel retail, home decor, and lifestyle store brands. It operates 597 stores in Brazil and has a growing e-commerce business. The company aims to integrate its online and offline sales channels to provide an omnichannel customer experience. It is pursuing several strategic priorities like developing a single customer view using data, optimizing inventory allocation and product assortments using AI, and transforming systems to enable an integrated shopping experience across channels. Recent updates on its digital transformation initiatives show strong growth in online sales and new customer acquisition as it works to realize its vision.
Lojas Renner S.A. presented its business strategy and priorities in December 2019. It aims to maximize customer communication, create a personalized customer relationship, and improve the fashion trend selection process using predictive analysis. Key strategic priorities include developing a customer single-view, implementing data-driven product decisions, integrating sales channels, and consolidating the apparel retail market through new store openings. The presentation highlights Lojas Renner's consistent value creation through market share gains and margin improvements.
[Kantar worldpanel] FMCG Monitor from March to November 2017Duy, Vo Hoang
Vietnam faces uncertainty in reaching its economic growth target for 2017 despite healthy retail sales growth of consumer goods. FMCG growth outlook is positive, with instant tea and household cleaner performing well in urban and rural markets respectively. Medium-sized street shops and hypermarkets/supermarkets are growing in importance while baby milk powder struggles, especially for babies over 1 year old. Trust remains key for new product launches.
The global economy has gradually grown over the past few years, with world GDP rising from $100.9 trillion in 2012 to $107.5 trillion in 2014. However, growth has been lower than expected due to disappointing growth in high-income countries. The global jewelry industry was negatively impacted by the 2007-2008 Global Financial Crisis and subsequent recession. During this period, gold prices rose sharply while consumer wealth declined, causing people to favor more affordable costume jewelry over precious metals. The crisis resulted in changes to jewelry buying patterns and a boosted popularity of costume jewelry worldwide.
The document discusses key findings from a CommBank survey on customer experience in the Australian retail sector. Some of the main points include:
- Customer experience is seen as very important but many retailers rate their own experience as only good or poor, showing room for improvement.
- Factors that help create an excellent customer experience include a deep commitment to optimizing the experience, seeing personalization as important, and having a high proportion of female executives.
- While most retailers understand the importance of customer experience, only 30% rate their own experience as extremely good. Pure play online retailers tend to perform better than multichannel retailers in this area.
- Many retailers plan to invest more in improving the customer experience
This document provides an overview of Lojas Renner, a Brazilian fashion retailer. It introduces key members of Renner's management team and investor relations contacts. It then notes that any forward-looking statements are based on current beliefs and assumptions, and actual results may differ. The rest of the document outlines Renner's history, corporate governance structure, sustainability strategy, business segments including Lojas Renner, Camicado, Youcom and e-commerce, geographic footprint, lifestyle concept, customer satisfaction rates, and competitive advantages.
n ASOS continued its strategy of investing in prices, technology and logistics which drove a 26% increase in retail sales. International sales grew 25% and now make up 57% of total sales.
n Profitability improved with an EBIT margin of 4.4% due to price, product and delivery improvements along with continued investment in logistics and technology capabilities.
n The business closed its unprofitable China operations and settled some legal disputes, allowing it to focus investment on its key markets of UK, Europe and US.
- General Mills' net sales increased 5% to $17.6 billion in fiscal 2020, with organic net sales growth of 4%. Operating profit increased 17% to $3 billion.
- The COVID-19 pandemic significantly increased demand for at-home food consumption while decreasing away-from-home food demand. General Mills adapted quickly by prioritizing production of popular products and accelerating their e-commerce business.
- General Mills contributed $10 million in donations to address hunger and ensure food access during the pandemic. They also implemented enhanced safety measures across facilities.
- For fiscal 2021, General Mills' priorities are competing effectively to gain market share, driving efficiency to fuel brand investment, and reducing leverage to increase
Slideshow presentation for Marketing Management in AGSB MBAH program. The presentation discusses the company's unique selling proposition, primary target market, and competitors.
The document proposes establishing a women's retail superstore called "SHE" in Chittagong, Bangladesh. It will provide a wide variety of female products in one location. The founders plan to open one initial outlet and organize as a general partnership. They believe their experience and financial connections will help obtain funding. The store aims to exceed customer expectations through high-quality service and products.
A apresentação institucional fornece um resumo das principais informações sobre a Lojas Renner S.A., incluindo: 1) Sua posição de liderança no varejo de vestuário no Brasil, com 597 lojas e foco no público feminino; 2) Seus diferenciais competitivos como posicionamento consistente, proposta de valor clara e experiência omnicanal; 3) Suas prioridades estratégicas como a transformação digital, a visão única do cliente e a integração dos canais online e offline.
O documento fornece uma visão geral da Lojas Renner S.A., incluindo seus negócios principais de varejo de vestuário, prioridades estratégicas como o ciclo digital, transformação omni e projetos estruturantes para melhorar a experiência do cliente.
1) O documento apresenta a Lojas Renner S.A., incluindo seus negócios, prioridades estratégicas e projetos estruturantes.
2) As prioridades estratégicas incluem a Visão Única do Cliente, Data Driven Decision para o Ciclo de Vida do Produto e Transformação Omni.
3) Os projetos estruturantes visam melhorar a experiência de compra dos clientes através da integração dos canais físico e digital.
O documento fornece uma visão geral da Lojas Renner, incluindo seus negócios, prioridades estratégicas e projetos em desenvolvimento para melhorar a experiência do cliente e gerar mais resultados."
O documento fornece uma visão geral da Lojas Renner, incluindo seus negócios, prioridades estratégicas e projetos estruturantes. Apresenta informações sobre as marcas Renner, Camicado, Youcom e Ashua, além de detalhar as prioridades como visão única do cliente, data driven para o ciclo de vida do produto e transformação omni.
O documento fornece uma apresentação institucional da Lojas Renner S.A., incluindo: (1) uma visão geral da empresa com informações sobre receita, número de lojas e funcionários; (2) seus negócios principais como Renner, Camicado e Youcom; e (3) sua forte cultura corporativa baseada em valores como encantar clientes e simplicidade.
O documento fornece uma apresentação institucional da Lojas Renner S.A., resumindo sua história, negócios, distribuição geográfica, governança corporativa e desempenho da ação. Apresenta os valores da empresa e fatores que contribuíram para seu sucesso, como cultura corporativa forte, posicionamento consistente e manutenção do foco no cliente.
O documento fornece uma apresentação institucional da Lojas Renner S.A., descrevendo sua história, visão geral, negócios, distribuição geográfica, evolução de lojas, governança corporativa e desempenho das ações.
Este documento fornece um resumo da Lojas Renner S.A., incluindo sua história, visão geral, negócios, distribuição geográfica e desempenho. Apresenta detalhes sobre a evolução da empresa desde 1912, sua governança corporativa sólida e cultura enraizada que contribuem para o sucesso consistente.
1) O documento apresenta a Lojas Renner S.A., incluindo sua história, visão geral, negócios, distribuição geográfica e governança corporativa.
2) A Lojas Renner é a maior varejista de moda no Brasil, com receita bruta de R$9,6 bilhões em 2017 e presença em todos os estados brasileiros.
3) Ao longo de sua história desde 1912, a Lojas Renner expandiu continuamente seu número de lojas, área de vendas e receita, mantendo uma cultura corporativa
[1] O documento apresenta informações institucionais sobre a Lojas Renner S.A., incluindo visão geral, negócios, distribuição geográfica e evolução de lojas.
[2] A Lojas Renner é a maior varejista de moda no Brasil, com R$ 9,6 bilhões em receita em 2017, operando 509 lojas e cartões de crédito próprios.
[3] A cultura corporativa forte, o posicionamento consistente focado na mulher, e a simplicidade nos processos contribuíram para o
O documento apresenta a Lojas Renner S.A., incluindo sua história, governança corporativa, valores, negócios e estratégia. Contém informações sobre a equipe executiva, números financeiros e operacionais da empresa, além de detalhes sobre suas marcas e canais de venda.
Presentation by Herman Kienhuis (Curiosity VC) on Investing in AI for ABS Alu...Herman Kienhuis
Presentation by Herman Kienhuis (Curiosity VC) on developments in AI, the venture capital investment landscape and Curiosity VC's approach to investing, at the alumni event of Amsterdam Business School (University of Amsterdam) on June 13, 2024 in Amsterdam.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
Starting a business is like embarking on an unpredictable adventure. It’s a journey filled with highs and lows, victories and defeats. But what if I told you that those setbacks and failures could be the very stepping stones that lead you to fortune? Let’s explore how resilience, adaptability, and strategic thinking can transform adversity into opportunity.
4 Benefits of Partnering with an OnlyFans Agency for Content Creators.pdfonlyfansmanagedau
In the competitive world of content creation, standing out and maximising revenue on platforms like OnlyFans can be challenging. This is where partnering with an OnlyFans agency can make a significant difference. Here are five key benefits for content creators considering this option:
Discover innovative uses of Revit in urban planning and design, enhancing city landscapes with advanced architectural solutions. Understand how architectural firms are using Revit to transform how processes and outcomes within urban planning and design fields look. They are supplementing work and putting in value through speed and imagination that the architects and planners are placing into composing progressive urban areas that are not only colorful but also pragmatic.
Dive into this presentation and learn about the ways in which you can buy an engagement ring. This guide will help you choose the perfect engagement rings for women.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...Neil Horowitz
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS
Best practices for project execution and deliveryCLIVE MINCHIN
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
[To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Garments ERP Software in Bangladesh _ Pridesys IT Ltd.pdfPridesys IT Ltd.
Pridesys Garments ERP is one of the leading ERP solution provider, especially for Garments industries which is integrated with
different modules that cover all the aspects of your Garments Business. This solution supports multi-currency and multi-location
based operations. It aims at keeping track of all the activities including receiving an order from buyer, costing of order, resource
planning, procurement of raw materials, production management, inventory management, import-export process, order
reconciliation process etc. It’s also integrated with other modules of Pridesys ERP including finance, accounts, HR, supply-chain etc.
With this automated solution you can easily track your business activities and entire operations of your garments manufacturing
proces
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
2. June 2019 Lojas Renner S.A.
WHO WE ARE
• Company Background
• Company Overview
• Our Businesses
• Geographical Distribution
• Store Evolution
• Corporate Governance
• Share Performance
4. June 2019 Lojas Renner S.A.
COMPANY OVERVIEW
4
R$ 11.4 billion of Total Gross Revenue in 2018
570 stores in operation (357 Renner, 3 Ashua, 113 Camicado and 97 Youcom)
4 distribution centers (SC and RJ fully automated)
21.4 thousand employees
31.5 MM of private label cards issued
20 proprietary brands
+ 600 thousand customers visit our stores daily
+ 210 MM users visited our e-commerce channel in 2018
+ 5,000% of share appreciation since 2005
Market capitalization of R$ 37.4 billion
Baseline date Mar/19
WHOWEARE
5. June 2019 Lojas Renner S.A.
OUR BUSINESSES
5
Listed since 1967
Largest fashion
retailer in Brazil
Target customers: 18
to 39 age group, in
the A-, B and C+
social classes
357 stores *
E-commerce
Acquired in 2011
Leader in home and
decor
Target customers: 18
to 39 age group, in
the A-, B and C+
social classes
113 stores*
E-commerce +
Market Place
Launched in 2013
Specialized in youth
lifestyle
Target customers:
18 to 35 age group,
in the A-, B and C+
social classes
97 stores*
E-commerce
*As at Jun/19
WHOWEARE
RENNER YOUCOMCAMICADO ASHUA
Launched in 2016
Curve & plus size
format
3 stores*
E-commerce
Renner Card since
1973
31.5 MM cards
(Private Label + Co-
branded)
Approximately 50%
of sales
REALIZE CFI
6. June 2019 Lojas Renner S.A.
6
June 31st, 2019
357
113
97
03
DC Renner
DC Camicado
DC Youcom
WHOWEARE
GEOGRAPHICAL DISTRIBUTION
Expansion of Selling Area
CAGR (2014 – 2018) = 9.3%
103
7
38
18
19 36
9
26
10
9
4
5
1
6
1
2 1
9
5
1
4
12
10 3
3
9
4
2
7
34
8
5
6 12
3
8
4
3
1
2
1
2 2
2
2
4
2 2
2
4
2
2
44
13
12
6
10
5
2
1
1
1
2
1
75
19
31
1
Uruguay
South
174
57
54
2Southeast
Northeast
28
9
9
Midwest-
22
6
2
North
URU
MT
MS
DF
RS
SC
PR
SP
RJ
ES
MG
PE
CE
BA
SE
RN
PB
PI
TO
MA
PA
APRR
AM
AC AL
GO
51
22
1
RO
1
1
8. June 2019 Lojas Renner S.A. 8
CORPORATE GOVERNANCE
100% free float
Listed on B3 Novo Mercado
100% common shares
100% tag along
Majority of independent members
on the Board of Directors (88%)
Different executives occupying the
Chairman and the CEO positions
Permanent Fiscal Council
Committees directly linked to the Board of Directors
Own Internal Charters
(Board of Directors, Fiscal Council & Committees)
Stock Option Plan aligns interests of
executives to shareholders
Board of Directors Portal
Secretaries to the Board and Committees
Formal Appraisal of the Board of Directors and Executive
Officers
Corporate Governance Secretary
WHOWEARE
Board of Directors
CEO
Fiscal Council
Independent Auditors
Internal Auditors
Compliance
.
Shareholder’s
Meeting
Vice
Chairman
Osvaldo
Schirmer
Chairman
José Galló
Member
Fabio
Pinheiro
Member
Juliana
Rozenbaum
Member
Thomas
Herrmann
Member
Christiane
Edington
People
Committee
Sustainability
Committee
Strategic
Committee
Audit and Risk Management
Committee
CEO
Fabio
Faccio
Loss
Prevention
Member
Alexandre
Vartuli Gouvea
HR Clarice
Costa
CFO & IRO
Laurence
Gomes
Executive Team
IT&Mgt
Fabio
Faccio*
Product
Henry Costa
Operations
Fabiana
Taccola
Executive Group
Member
Carlos
Souto
*Interim
9. June 2019 Lojas Renner S.A. 9
TOTAL SHAREHOLDER RETURN
LREN3 traded at B3, capital listed since 1967
Listed on B3 Novo Mercado since July, 2005
ADR Program level 1 since February 2017, under LRENY (OTC) ticker1
Market Cap2 = R$ 37.4 billions
Part of the following B3 indexes: IBOVESPA, IBRX100, IBRX50, IBRA, ICO2, ICON,
IGC, IGCT, IGNM, ISE, ITAG, IVBX and MLCX
1 - Additional information regarding the ADR Program is available at the Company’s website.
2 – Data from Jul 2nd, 2019
WHOWEARE
LREN3
+5,140%
IBOV
+299%
Jun-19
10. June 2019 Lojas Renner S.A. 10
WHAT BROUGHT US HERE
• Corporate Culture
• Consistent Positioning
• Competitive Advantages
• Business Model
• Updating Operations
11. June 2019 Lojas Renner S.A. 11
ENCHANT … to surpass customer expectations.
OUR WAY …to do things in a simple and agile manner with great energy and passion.
PEOPLE … to hire, develop and retain the best people.
OWNERS OF THE BUSINESS … to think and act like owners of our business unit.
OBSTINATE FOR RESULTS … to seek results and not good ideas only.
QUALITY … our products and services have the highest level of quality.
SUSTAINABILITY … businesses and attitudes based on the principles of sustainability.
SOLID CORPORATE CULTURE
Corporate Values
WHATBROUGHTUSTOWHEREWEARETODAY
12. June 2019 Lojas Renner S.A. 12
Source: WTW
SPEAK WELL ABOUT THE COMPANY
PROUDNESS OF BEING PART OF IT
ALWAYS GO THE EXTRA MILE
In a high performance zone since 2011
SOLID CORPORATE CULTURE
Committed People
WHATBROUGHTUSTOWHEREWEARETODAY
1% of the evaluated
areas are on the critical
zone
87% of the
evaluated areas are
on the high
performance zone
12% of the
evaluated
areas are
on the
neutral
zone
CRITICAL ZONE NEUTRAL ZONE
HIGH PERFORMANCE
ZONE
14. June 2019 Lojas Renner S.A.
PRACTICE THE LAWS OF SIMPLICITY
1. Trust more,
control less.
2. Before acting,
ask: for what?
3. Brutal
simplification
with focus on the
business and the
customer
4. Eradicate the
over-fastidious,
enemies of
simplicity.
5. Always
remove all that
the customer does
not want to pay.
14
“Simple is harder
than complex”
And simplicity
WHATBROUGHTUSTOWHEREWEARETODAY
SOLID CORPORATE CULTURE
IT’S SIMPLE
TO BE RENNER
15. June 2019 Lojas Renner S.A.
“Focus is not what
not what you é o
you have to do, it is
what you have to
stop doing.”
15
Always maintaining focus...
WHATBROUGHTUSTOWHEREWEARETODAY
SOLID CORPORATE CULTURE
16. June 2019 Lojas Renner S.A.
There is always room for
improvement!
We love challenges: not
knowing that it is
impossible, we just go
ahead and do it!
16
Dissatisfaction with the status quo
WHATBROUGHTUSTOWHEREWEARETODAY
SOLID CORPORATE CULTURE
17. June 2019 Lojas Renner S.A.
“To be the brand which stands
by the modern woman,
offering a range of styles of
high quality fashion at
competitive prices and
excellence in services.
Enchanting and innovating, in a
sustainable way.”
17
CONSISTENT MARKET POSITIONING
Clear Value Proposition...
WHATBROUGHTUSTOWHEREWEARETODAY
18. June 2019 Lojas Renner S.A.
45%
90’s 2010’s
60%
Increased presence of women in the
labor market
• Buy for the whole family
• Represent 80% of Renner’s customers
• Are responsible for 83% of the decisions on
apparel purchases
• Have achieved a growth of 82% in
purchasing power over the last decade
22%
80’s
18
Source: Valor Econômico newspaper 2014
In Brazil, women...
CONSISTENT MARKET POSITIONING
With a focus on the Woman
WHATBROUGHTUSTOWHEREWEARETODAY
19. June 2019 Lojas Renner S.A.
A
B
C
+
-
+
-
Renner
SocialClasses
+
-
19
Source: Ibope Inteligência 2015 and IstoÉ Dinheiro Magazine – Family Budget Survey (POF) – IBGE
R$ 20,273.00
R$ 1,910.00
R$ 5,351.00
Average Monthly
Household
Income
CONSISTENT MARKET POSITIONING
By Social Class
24% of households
47% of total wage bill
38% of consumption
3% of households
24% of total wage bill
16% of consumption
52% of households
27% of total wage bill
39% of consumption
WHATBROUGHTUSTOWHEREWEARETODAY
21. June 2019 Lojas Renner S.A. 21
Engaged
people enchant
customers
Enchanted
customers are loyal
customers
Loyal customers
generate
consistent and
sustainable
results
Cycle of Enchantment
Enchantment – Surpassing Customer Expectations
Watch Lojas Renner’s Culture
and Enchantment Video
24 MM opinions collected
in 2018
95.0%
Very satisfied or
satisfied
Real-life stories in which
customers are surprised by
outstanding initiatives on
the of the employees
WHATBROUGHTUSTOWHEREWEARETODAY
COMPETITIVE ADVANTAGES
,
SINCE1996 THERE ARE ALREADY
STORIES OF ENCHANTMENT WRITTEN
22. June 2019 Lojas Renner S.A. 22
Lifestyle: You have your style, Renner has all of them.
Each brand represents the lifestyle of a customer group based on their attitudes, interests, values and
personalities.
WHATBROUGHTUSTOWHEREWEARETODAY
COMPETITIVE ADVANTAGES
23. June 2019 Lojas Renner S.A. 23
Best use of shopping time
One-stop-shop for the whole family
Reduces need for markdowns
Increases opportunities for cross-selling
WHATBROUGHTUSTOWHEREWEARETODAY
Lifestyle: You have your style, Renner has all of them.
COMPETITIVE ADVANTAGES
24. June 2019 Lojas Renner S.A. 24
Source: Deloitte – Global Powers of Retailing 2007 and 2017
1. Federated Dpt Stores U$ 22.4
2. JC Penney U$ 18.8
3. TJX U$ 16.1
4. Gap U$ 16.0
5. KarstadtQuelle U$ 14.3
6. Khol’s U$ 13.4
7. Otto Group U$ 11.5
8. Limited Brands U$ 9.7
9. Millenium Retailing U$ 8.6
10. H&M U$ 8.4
1. TJX U$ 30.9
2. Macy’s U$ 27.1
3. Sears U$ 25.1
4. Inditex U$ 23.1
5. H&M U$ 21.7
6. Gap U$ 15.8
7. Fast Retailing U$ 14.2
8. Nordstrom U$ 14.1
9. El Corte Ingles U$ 13.1
10. JC Penney U$ 12.6
2005 2015
Largest retailers in the world market
(Net Revenue in billions)
BUSINESS MODEL ALIGNED WITH GLOBAL BENCHMARKS
WHATBROUGHTUSTOWHEREWEARETODAY
25. June 2019 Lojas Renner S.A. 25
Source: Company Annual Reports
WHATBROUGHTUSTOWHEREWEARETODAY
BUSINESS MODEL ALIGNED WITH GLOBAL BENCHMARKS
TRADITIONAL RETAIL FASHION RETAILERS
% growth in net revenues from 2009 to 2018
6.3%
253.8%
210.9%
136.6%
107.5%
11.6%
-33.6%
12.4%
26. June 2019 Lojas Renner S.A. 26
Source: Company Annual Reports
CAGR 2013 - 2017
WHATBROUGHTUSTOWHEREWEARETODAY
BUSINESS MODEL ALIGNED WITH GLOBAL BENCHMARKS
NA
12.7%
14.0% 13.9%
21.3%
8.0% 7.0%
4.7%
26.7%
-4.5% -4.9%
-27.5%
-13.7%
15.7% 14.9%
13.4% 14.2%
12.5%
9.4%
-1.4%
-7.6%
RECEITA LÍQUIDA LUCRO BRUTO EBITDA TOTAL LUCRO LÍQUIDO
Lo ja sRenner Pla yer Nacional 1 Pla yer Nacional 2 Benchma rk Glob al 1 Benchma rk Glob al 2
27. June 2019 Lojas Renner S.A. 27
Operation focused on proprietary brands
Frequent collection launches
High degree of fashion appeal
Competitive prices
Products organized around life styles
Operations focused on apparel and accessories
One-stop-shop for the whole family
Multi-channel model
Supply chain proximity to accelerate the time-to-market
WHATBROUGHTUSTOWHEREWEARETODAY
BUSINESS MODEL ALIGNED WITH GLOBAL BENCHMARKS
28. June 2019 Lojas Renner S.A. 28
FASHION
REACTIVITY
2012
2013
2015
2018
Single Customer View
Data Driven for
Products
Omni Transformation
DIGITAL
FROM 2019
Improvements on the Business Model
BUSINESS MODEL ALIGNED WITH GLOBAL BENCHMARKS
WHATBROUGHTUSTOWHEREWEARETODAY
STORE
SIMPLICITY
Store at the center of
everything
New supply logistics
Revision of Processes
CSC releasing time for the
store manager
Capture of fashion trends
Specialization of the
businesses
Communication between
stores and purchases
Strengthening of the
chain
Quality
29. June 2019 Lojas Renner S.A.
WHERE WE ARE GOING TO
• Market Consolidation
• Increased Market Share
• Expansion of Stores
• Other Concepts
• Operation Abroad
• Integration of the Channels
29
30. June 2019 Lojas Renner S.A.
TOP 5 RANKING
1 Renner
2° C&A
3° Riachuelo
4° Pernambucanas
5° Marisa
16%
Market concentration
of other sectors in
Brazil
30
12%
Fragmented apparel market with opportunities for consolidation
Source: Jornal DCI, IBOPE, Euromonitor, IBGE, Bank of America Merril Lynch and Lojas Renner estimates.
Note: Data for C&A and Pernambucanas are estimated.
20% of existing
stores closed
between 2014 and
2017
Electroelectronics
top 5 = 50%
Supermarkets
top 5 = 50%
Drugstores
top 3 = 24%
WHEREWEAREGOINGTO
MARKET CONSOLIDATION
Other
Retailers
Other
Retailers
+
Informality
31. June 2019 Lojas Renner S.A.
26%
18%
17%
14%
11%
9%
6% 5% 6% 4%
Sul Sudeste Centro-Oeste Nordeste Norte
Share Cartão Share Venda
31
INCREASED MARKET SHARE
Note: Card Share: % of clients (target A-, B, C+) with Renner card in relation to the total of the public target of the region
Revenue Share: % of Renner revenue (R$) in relation to the qualified demand (R$) of the region
Source: IBOPE 2017 and Renner database
5
8
6
8
12
10 MM 39 MM 6 MM 11 MM 5 MM
Target Population
Average store
age by region
(in years)
South Southeast Midwest Northeast North
Share of cards Share of sales
WHEREWEAREGOINGTO
Potential gains of share on existing selling areas
32. June 2019 Lojas Renner S.A. 32
PMC: government statistics office’s(IBGE) Monthly Retailing Survey index
From January, 2013 to June, 2019
INCREASED MARKET SHARE
WHEREWEAREGOINGTO
33. June 2019 Lojas Renner S.A. 33
Target of 450 Renner stores by 2021
EXPANSION OF STORES
CURRENT CHAIN OF 351 STORES
91% shopping centers / 9% stand-alone
39% in maturation
Presence in +/- 50% of all Brazilian shopping
centers
Existing Shopping
Centers
New Shopping Centers
Street Side Stores
Cities with
Renner stores
Cities without
Renner stores
Central areas
Smallers cities
Micro regions
PRODUCTIVITY OF EXISTING STORE CHAIN
Re-dimensioning of store meterage
Optimization of sales areas by absorption
Updating of store layout
Adaptation of visual merchandising
Store modernization
Better shopping experience
WHEREWEAREGOINGTO
34. Lojas Renner S.A.March 2019 34
Nationwide coverage
Brand consolidation
Potential of 300 stores
Adjustments to product mix
(imported items)
Omni and marketplace
Target of 125 in 2021
Breakdown of Net Revenue 2018
Target of Camicado and Youcom potential stores in 2021
Launched in 2013
Acquired in 2011
91%
7%
2%
OTHER CONCEPTS
WHEREWEAREGOINGTO
E-commerce + 3 stores
5 inaugurations expected for 2019
35. Lojas Renner S.A.March 2019 35
First step abroad through the debut in the Uruguayan market in 2017
7 stores operating in Uruguay
Opening of up to 3 stores in Argentina in 2019
Studies of the Latin American market
Model replicable for other countries
Same positioning as Renner in Brazil
OPERATION ABROAD
WHEREWEAREGOINGTO
36. Lojas Renner S.A.March 2019 36
DIGITAL CYCLE
WHEREWEAREGOINGTO
Consumer Behaviour
Shopping Process by Generation (US)
Source: Merrill Lynch – Gen Z is changing the landscape again 04.16.2018
Sample of 39,554 respondents
41% 38% 37%
44% 48%
22%
22% 22%
19% 17%
13% 14% 15%
13% 12%
24% 26% 27% 23% 23%
18-21 22-30 31-38 39-53 54+
Buy in Store Search Online, Buy in Store Search in Store, Buy Online Buy Online
37. Lojas Renner S.A.March 2019 37
TECHNOLOGY
PRODUCTS, SERVICES
& PROCESSES
ENCHANT-
MENT
PEOPLE
“TO ENCHANT CUSTOMERS IS
OUR MAISN GOAL”
Being digital is more about people
than technology
The use of technology is aimed
to accomplish and reinforce our
value proposition.
Technology is na enabler to transform
the customer experience, operating
processes and business model,
generating more revenues and
operational efficiency.
DIGITAL CYCLE
What digital means for Renner
38. June 2019 Lojas Renner S.A. 38
Structural Projects
Single Customer View
Data Driven Decision to the
Whole Product Lifecycle
Omni Transformation
• Big data
• Identification of unknown customers
• Personalized communication
• Personalized shopping experience
• Artificial Intelligence
• Algorithms
• Prediction
• Assertiveness
• Agility on decisions
• Lower inventories
• Orchestrated inventory
• Equalization of sales channels
• Convenience, mobility and flexibility
• Fluid and enchanting sales experience
PARAONDEVAMOS
DIGITAL CYCLE
CUSTOMER
Transforming data in
actions
PRODUCT
Apply tecnology in
collections
CHANNELS INTEGRATION
Create a single shopping
experience
39. June 2019 Lojas Renner S.A.
ATTACHMENTS
• Macroeconomic Influences
• Main Figures
39
40. June 2019 Lojas Renner S.A. 40
12.7%
89
Unemployment Rate
93
Credit Evolution to Individuals as a % of GDPHousehold Indebtedness
R$ 792.8 bi
25.0%
19.9%
43.6%
MACROECONOMIC INFLUENCES – CONSUMPTION AND CREDITATTACHMENTS
Source: IDV, Ministério da Fazenda, IBGE/PME , Brazilian Central Bank(new methodology since March/11).
Total Savings (Balance)
Household Indebtedness/ Income Mass (12 months)
Household Indebtedness(Ex. mortgage)/ Income Mass (12 months)
Income Commitment with Debt Service (Interest + Amortization)
Trend Line
Delinquency Rate for Individuals (average)
Credit to Individuals/GDP (year end period)
Consumer Confidence Level Consumer Confidence Leve in Retail Restrict TradeUnemployment Rate (% of Economic Active Population)
Consumer Confidence Level and Retailing Business
14,9% 15,2% 15,5% 15,6% 15,2%
13,4% 12,9%
13,0%
13,8%
6,5% 5,8%
8,1% 7,2% 6,6%
8,1% 7,7% 7,2%
6,0%
2010 2011 2012 2013 2014 2015 2016 2017 2018