Instagram user demographics in North, Central and South America
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2015 Instagram user demographics for: - United States - Canada - Mexico - Brazil - Argentina - Chile - Peru - Bolivia - Colombia - Paraguay - Uruguay - Honduras - Venezuela Read more on our blog: https://napoleoncat.com/blog/en/instagram-user-demographics-in-americas/
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Instagram user demographics in North, Central and South America
- 1. #Instagram user demographics in North, Central and South America September 2015
- 2. This report has been prepared based on the data pulled from Facebook advertising system. We have analyzed users defined with “Instagram” interests criteria. While we realize this does not fully represent the real Instagram users data and may be sqewed by Facebook users demographics, there is no other source of data currently available to perform such an analysis. However, in view of the fact that Facebook is integrating its advertising system to enable self service ads on Instagram as well, we feel pretty comfortable presenting the data. Greg Berezowski, CEO @ NapoleonCat.com
- 3. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in United States 71 M 3% 28% 31% 18% 11% 8%39% 61% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 4. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Brazil 45 M 12% 34% 30% 14% 6% 4%40% 60% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 5. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Mexico 15 M 13% 43% 26% 11% 4% 2% 47% 53% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 6. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Colombia 8.5 M 14% 39% 28% 12% 5% 3% 46% 54% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 7. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Argentina 8.1 M 14% 37% 28% 12% 5% 3%38% 62% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 8. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Canada 6.1 M 3% 34% 30% 16% 9% 7%39% 61% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 9. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Chile 4.1 M 12% 40% 29% 11% 4% 2% 39% 61% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 10. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Venezuela 3.4 M 13% 29% 26% 14% 8% 7%38% 62% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 11. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Peru 2.6 M 18% 43% 26% 8% 2% 1% 46% 54% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 12. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Paraguay 1.3 M 12% 37% 32% 12% 5% 3%46% 54% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 13. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Bolivia 970 k 21% 40% 26% 9% 3% 2% 52% 48% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 14. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Honduras 670 k 16% 42% 28% 9% 2% 1% 37% 63% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 15. 13-17 18-24 25-34 35-44 45-54 55+ #Instagram users in Uruguay 600 k 14% 40% 22% 12% 7% 6% 38% 62% Source: Facebook advertising system; September 2015; users defined as people interested in “Instagram”; data compiled by NapoleonCat.com
- 16. fb.com/NapoleonCatCom @NapoleonCatCom NapoleonCatCom +NapoleonCat hello@napoleoncat.com NapoleonCat.com is a social media marketing dashboard offering analytics, publishing and community engagement features for Facebook, Instagram, Twitter, Google+ and YouTube.