SocialBoutique allows influencers to monetize their social media presence by allowing fans to directly shop and purchase products featured in their Instagram, Facebook, and blog posts. Influencers can earn commission from purchases made through their SocialBoutique. They can continue generating revenue from brands they promote long after campaigns end by curating a collection of all the products and brands they love. The process involves signing up, connecting social accounts, inviting brands, selecting posts to attach products to, publishing to their SocialBoutique, and earning commission from resulting sales made through the retailer's website.