The Indonesian automotive market saw total sales of 328,555 units from January to March 2014, a 6.9% increase from the same period in 2013. In March 2014 alone, 113,079 vehicles were sold, a 1.1% increase from February. The LCGC (Low Cost Green Car) segment, led by the Toyota Agya, continues to grow since its introduction in 2013 and now makes up 13.4% of total sales. The Toyota Avanza remains the most popular passenger vehicle, though the Agya and Honda Mobilio have risen to the second and third best-selling spots respectively in the first quarter of 2014.

1. INDONESIA
Automotive Market
January - March 2014!
by ida bagus dharmayana
www.flickr.com/photos/wifazura/9892382975/in/set-72157635792833683 www.flickr.com/photos/wifazura/9892502266/in/set-72157635792833683/
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

2. INDONESIA AUTOMOTIVE MARKET, JANUARY - MARCH 2014
Total market on March 2014 reached 113,079 units, increased by 1.1% versus
February 2014. Year to date market reached total 328,555 units, with monthly
average 109,518 units or 6.9% higher than average results in 2013
AVG. 2011 AVG. 2012 AVG. 2013 AVG. 2014 JAN '14 FEB '14 MAR '14
MARKET 74,514 93,019 102,493 109,518 103,595 111,881 113,079
0
20,000
40,000
60,000
80,000
100,000
120,000
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

3. INDONESIA AUTOMOTIVE MARKET, JANUARY - MARCH 2014
Year to date market in 2014 increased 11% compare with same period in 2013
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

4. INDONESIA AUTOMOTIVE MARKET, JANUARY - MARCH 2014
Since its launch date on September 2013, LCGC (Low Cost Green Car) segment
continue to increase and already contributed 13.4% of total market up to March 2014.
Low MPV contribution slightly decreased to 34.1% but still become the highest segment
in Indonesia, while Sedan contribution continue to decreased.
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

5. MARCH 2014

6. TOYOTA AVANZA
TOYOTA AGYA
HONDA MOBILIO
TOYOTA KIJANG MINIBUS
DAIHATSU XENIA
SUZUKI ERTIGA
TOYOTA RUSH
NISSAN LIVINA
SUZUKI KARIMUN
DAIHATSU TERIOS
HONDA BRIO SATYA
HONDA JAZZ
TOYOTA FORTUNER
MITSUBISHI PAJERO SPORT
CHEVROLET SPIN
0 5,000 10,000 15,000 20,000 25,000 30,000 35,000 40,000 45,000 50,000
15 POPULAR PASSENGER CAR, JANUARY - MARCH 2014
Toyota Avanza still become the most popular passenger car in Indonesia,
but within a short period after being introduced to Indonesian market,
Toyota Agya and Honda Mobilio already taken no. 2 and no. 3 position year to date.
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

7. AMERICAN BRANDS PERFORMANCE, JANUARY - MARCH 2014
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

8. EUROPEAN BRANDS PERFORMANCE, JANUARY - MARCH 2014
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

9. TOYOTA AGYA
46.9%
DAIHATSU AYLA
28.9%
SUZUKI
KARIMUN
13.4%
HONDA BRIO
SATYA
10.9%
LCGC SEGMENT COMPETITION!
Jan. - Mar. 2014
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727

10. 43.2%
16.4%
12.0%
10.8%
5.6%
2.8%
9.3% TOYOTA
AVANZA
HONDA
MOBILIO
DAIHATSU
XENIA
SUZUKI
ERTIGA
NISSAN
LIVINA
CHEVROLET
SPIN
OTHERS
LOW MPV SEGMENT COMPETITION!
Jan. - Mar. 2014
http://www.linkedin.com/pub/ida-bagus-dharmayana/65/b40/727